Writers, here’s the most important question to answer in 2024: How to find your content sweet spot? Your audience will follow you if they see clear benefits from your posts. This is where finding your content sweet spot becomes vital. Your best content is the convergence of two key elements: 1. Your passion 2. Audience needs If your content aligns with your passions but lacks audience interest, growth will be tough. If your content meets market needs but doesn’t excite you, you’ll quickly feel drained. To nail your content sweet spot, ask yourself: -What are your strengths or areas you’re eager to explore? -What challenges can you address that are in demand? When your content seamlessly connects someone’s needs with their desires, you become indispensable. And when you’re indispensable? Engagement follows, and opportunities naturally follow. To pinpoint your best content approach, consider: 1. Identifying top influencers with strong engagement in your field 2. Examine the themes they focus on 3. Choose topics that resonate with your interests and expertise By doing this, you position yourself to not only attract but also attract and retain a dedicated following on LinkedIn. ✌️ Hey, I’m Pradeep Aravind, your LinkedIn growth marketer, and personal branding coach. I help tech founders, entrepreneurs, and CEOs build and monetize their personal brands. #linkedingrowth #contentcreation
I follow this strategy: ➡️ Leverage the polls ➡️ Go to the niche people comment section, check what questions our audience is asking This is the best way to know the audience Pradeep Aravind .
we have to identify what can lead to the "win-win" situation here Pradeep Aravind .
When you find the perfect intersection between your Interest & your Audience's pain points & Desires , You find your sweet spot. Pradeep Aravind .
That’s true, you need to find the balance in both.
Understand your target audience and find out what type of content they like, make sure they align with your services. This is how you build authority for your service while also making it reach your audience.
Thanks for pointing this out Pradeep Aravind . We need to pay attention to our passions and audience interest when it comes to creating contents
Your content must contain both Your Passion and your Audience requirement , if it can form a perfect combination, You are sure to grow and get a good Quality Audience. Pradeep Aravind .
Analysing the top people in your niche and seeing what's working then should be part of your routine.
Binge-watching LinkedIn content has become my favorite lately. 1. Read top creators' posts 2. analyse them 3. take notes 4. Find their content pillars and 5. Experiment
20M+ Client Impressions| 40+ Happy Clients | Helping Founders, and Coaches build a Personal Brand in 90 Days | Personal Branding Strategist | Content Marketing | Instagram Management | Social Media Management
6moFinding the sweet spot on linkedin is easy when you understand your target audience desires and pain points well and can align with your passion that builds a connection.