Promo Pack Solutions Corp.’s Post

Headed to the freezer section to grab some ice cream while shopping over the long weekend.   Now I know that freezer sections can be hard to look after in retail, I’ve been that schoolkid stocking the shelves (badly), but you don’t expect to open the door and be greeted by what looks like an artic expedition gone wrong. To me this just highlighted that no matter how good your product is, how great the brand and packaging, how sharp your pricing and promotional plan it really can all mean nothing without great on shelf execution.    All that tireless work to get your product on the shelf and in front of customers undone at the last hurdle.   Investing in and nailing your retail execution is still crucial to a products success for a few simple reasons:   1. Visibility: Foundation of everything. If they can't see it, they can't buy it……..and that goes for price tickets as well.    2. Accessibility: Easy to find and easy to access means quick grabs and happy customers. No one wants a battle to locate and get their dessert.    3. First Impressions: A good looking, easy to shop display invites purchases. A frozen-over mess? Not so much.   What would you add to this list?   #RetailExecution #InStoreStandards #IceCreamFails #CustomerExperience #Crossmark #DKSHSmollan #Salesteamproviders

We’d add to the list that employee training is another key element. Enthusiastic, well-trained staff can maintain standards more effectively and quickly address issues before they impact customer experience. Leveraging recruitment agency labor hire services can significantly enhance retail execution. Agencies with stringent screening processes and thorough assessments of candidate character and willingness to learn ensure that the staff placed in stores are dedicated and proactive. This means better-maintained shelves, quicker responses to issues, and a consistently high standard of on-shelf execution. In a competitive landscape, having reliable and committed personnel can be the difference between a sale and a lost opportunity. #Screening #InterviewProcess #Sourcing #Placement #On-Boarding #BlazeStaffingSolutions

Our Optimal™ range of pusher trays fit several types of products and our beverage trays are truly a superspeed tool to keep your beverages front-faced and ready-to-drink for the shoppers. And: it’s done automatically. Do you want your brand to stand out on the shelves, add a printed front!   ➡️ Function: Keeps shelves organized with products always front-faced and never perceived out-of-stock. ➡️Effects: An attractive shelf setup where it is easy for shoppers to navigate, beverages served First-In-First-Out which reduces shrink, and time allocated for store personnel to use on other meaningful tasks.   Now, dive into how we can help optimize your drinks! Visit https://lnkd.in/dbQPZq8f or contact us https://lnkd.in/dwSEyyQM   #HLdisplay #merchandising #retail #beverages #retailinnovation #facing

When light failures occur in display fridges, the consequences can be more significant than one might think. These seemingly minor issues can have a major impact on businesses, especially those in the food industry where presentation is key.   Imagine a scenario where a display fridge in a grocery store or a retail shop experiences a light failure. The products inside the fridge, be it delicious pastries, refreshing beverages, or fresh produce, lose their visual appeal. Without proper lighting, these items appear dull and less enticing to customers. As a result, sales can plummet as the lackluster display fails to attract buyers.   With SpectroCOLD's continuous monitoring of fridges lighting conditions, businesses can avoid the negative consequences of light failures. By keeping products looking fresh and appealing, SpectroCOLD helps to attract customers, drive sales, and ultimately enhance the overall shopping experience. Say farewell to the days of unnoticed light malfunctions impacting sales - SpectroCOLD is here to ensure that every item captivates customers and contributes to a thriving business. Contact us today to know more: [email protected]   #retail #supplychain #coldchain #foodandbeverage #monitoring

How can you boost beverage sales by as much as 25%? It's all about optimization and organization! Sales suffer when cooler space is limited and shelves are left unorganized due to inefficient fronting and shelving constraints. That's where Bruegmann comes in. EvoRack™ combined with FlexRoller™, transforms your cold vault by increasing capacity and efficiency. Add up to 125 more facings in just a six-door set while keeping your assortment perfectly fronted with minimal effort. Unlock sales growth and streamline operations with Bruegmann’s innovative merchandising solutions! To learn more, visit: bit.ly/3YYsain #Bruegmann #RetailSolutions #RetailOptimization #IncreaseSales #Convenience

Know Your Pacha Soap Calling Card …. @FixturesCloseUp #FixturesCloseUp #StoreFixtures #RetailFixtures #StoreDisplays #RetailMerchandising #RetailOutfitting #Shopfitting #StoreSupplies #VisualMerchandising #PointOfPurchase #POP #PointOfPurchaseDisplay @WholeFoods #WholeFoods @pachasoap #pachasoap #Soap #CalingCard #BusinessCard 

Have you ever heard of replica food? It's a fascinating industry where professionals create visually functional and delicious-looking fake food for grocers, food retailers, and exhibits. These certified replicas are designed to reflect realism and enhance visual food merchandising.

If you ever needed a good example of why it pays to be distinct in your on shelf presence, this is probably it. In light of huge price hikes and clearly plenty of pilfering, some of the supermarkets have opted for a bit of on-shelf security, thankfully we haven’t got to the old barbed wire just yet, but here is an interesting example from Tesco where all of the premium spirits are placed protected and tagged. You may just about recognise some, but not all of the brands through these makeshift prison bars and I suppose that brings me to my main point. Your packaging design is a great opportunity to create something distinct that works at a distance as people approach the shelf. If that distinction works through one of these bags then you know you have that and recognition cracked. #BrandDesign, #PackagingDesign, #Packaging, #Marketing —————————————— If you like this post then subscribe to my monthly newsletter. The aim of this is to give advice to brand owners and marketeers who are looking to make their branding & packaging design more relevant. 👉 https://lnkd.in/ep3uG9kv —————————————— Click the 🔔 on my profile to stay up to date and/or share with your network. ——————————————

Eye-catching displays can significantly boost unplanned produce purchases, and mushrooms are no exception. 📈 With the right merchandising strategy, you can turn casual shoppers into impulse buyers, driving both sales and customer satisfaction. Here are a few tips for creating compelling mushroom displays: 1️⃣ Highlight Variety: Feature a diverse selection of mushrooms, from white buttons to specialty varieties like lion's mane or portabellas. A visually diverse display adds interest and draws attention. 2️⃣ Create Themed Displays: Leverage seasonal events to capture shoppers' attention. Pair mushrooms with complementary produce, like herbs or vegetables, for meal inspiration. 3️⃣ Use Recipe Signage: Include signs with simple, delicious mushroom recipes that encourage customers to try new things! This can transform browsing into buying, especially for time-pressed shoppers. 4️⃣ Maximize Visibility: Place mushroom displays in high-traffic areas, such as the perimeter of the produce section or near popular items like proteins, to increase exposure and interaction. Investing in dynamic and imaginative displays not only adds a touch of excitement to the shopping environment but also translates into increased sales and customer satisfaction. Reach out to our experienced team today to chat all about your displays! #MushroomsAtRetail #MushroomDisplays #Mushrooms #MushroomSales

According to the "2023 What’s New? Study" by the Southeast Produce Council, 38% of consumers are interested in taste and texture descriptions for items they haven't bought before. This highlights a huge opportunity for retailers to boost sales by providing engaging descriptions that tempt the taste buds and spark curiosity! ➡️ Think beyond the basics: Highlight unique flavors like "floral and tangy" or "tart, acidic taste with just a slight hint of sweetness." ➡️ Describe textures: Is it crisp, juicy, creamy, or firm? Give shoppers a sense of what to expect. ➡️ Connect with culinary uses: Suggest pairings or recipe ideas to inspire shoppers. At World Fresh Produce, we can provide detailed product information and support your merchandising efforts! Together, we can transform your produce section into a destination that will delight and inform customers! Reach out to our knowledgeable sales team today: [email protected]. #Citrus #PointOfSale #Merchandising #Displays