Can’t keep a tab on all the influencer news around you? Here’s the weekly roundup of trending influencer news for this week. Australia has become the first country to ban social media for under-16s. Platforms like TikTok, Instagram, and Snapchat face fines of up to $33 million if they fail to enforce the new law, excluding YouTube. Read more at: https://lnkd.in/gEGd-w-a Saudi Arabia now mandates the "Mouathaq" license for all influencer marketing, including visiting celebrities. Issued by the General Authority for Media Regulation, the license ensures compliance with advertising laws, tightening rules for both residents and foreign influencers in the Kingdom. Read more at: https://lnkd.in/gqCbqtsK A Mumbai court has issued a contempt notice against Google CEO Sundar Pichai over YouTube's failure to remove a defamatory video titled 'Pakhandi Baba ki Kartut.' This adds to Google’s ongoing antitrust challenges in India. Read more at: https://lnkd.in/gNFyyehh #australia #saudi #saudiarabia #youtube #sundarpichai #travelinfluencer #mouathaq #influencernews
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Taliban backed social media influencers have become critical for regime survival: “The Taliban-run government is fostering a thriving community of YouTube influencers and video bloggers in Afghanistan, seeking to shape a positive narrative about the country by rewarding those who have welcome viewpoints with access to stories that can draw millions of views online. The Taliban, which smashed televisions and burned films in the 1990s during its first stint in power, is now using modern video technology in its radical campaign to remake Afghanistan. The regime grants influencers coveted broadcasting licenses that put them on an equal footing with TV networks and radio stations, and threatens to withdraw the licenses of those who break official rules. Influencers whose work is seen as benefiting the regime have been allowed to embed with government ministries and showcase their achievements. … Often, however, relations between influencers and the Taliban are mutually rewarding. The most successful influencers can earn thousands of dollars in foreign advertising revenue per video, say Afghan owners of YouTube channels, a striking figure in a country where a monthly salary of a few hundred dollars counts as good income. To bypass Afghanistan’s banking system, which is under international sanctions, some Afghan YouTubers have hired associates in the United States or Europe to receive payments and pass them on.” #afghanistan #taliban #socialmedia #youtube #sanctions https://lnkd.in/gYvn-uUT
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In a report by CBS news, Federal prosecutors have unearthed a scheme by Russian operatives which has funneled 10 million dollars into a Tennessee-based company for the purpose of publishing political commentary to social media. The videos, which discussed issues like immigration and inflation, were designed to further political divisions within the US by sowing fear and disinformation. Those responsible are apparently employees of Russia Today--Russia's international news network. The prosecution is ongoing, but the most important consideration is that at least two social media influencers with millions of subscribers between them repeated some of the disinformation originating from this foreign-backed firm. This stresses the importance of always fact-checking new information through reputable sources (especially if it's potentially volatile) before reporting these "facts" to others. #LetsBeCarefulOutThere #flcc270 https://lnkd.in/gkejzxq2
U.S. says Russia funded media company that paid right-wing influencers millions for videos
cbsnews.com
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There’s a lot we can consume from social media nowadays. Influencers play a special role; and often, those who we hold in high regard are also subject to higher standards of accountability. RHTLaw Asia LLP RHTLaw Vietnam RHTLaw Cambodia Naqiz & Partners ONERHT LEX Africa ASEAN Plus Group (APG) International Practice Group
Being an "influencer" does not confer any specific legal status on a person. But equally, there's no specific regulatory regime that applies to them either. This is really about Freedom of Expression. Influencers, like everyone else, are entitled to express their opinions, even negative opinions. That's the whole point of having a Constitutional right to Freedom of Expression. That said, there are limits to said right. Influencers need to be careful not to contravane other laws, like defamation or on hate speech. I explain some of these concepts in this interview by CNA. In a nutshell, influencers, in the eyes of the law, are just like everyone else and need to play by the same rules. #law #onlineharms Singapore University of Social Sciences (SUSS) RHTLaw Asia LLP https://lnkd.in/gk6Xa9hc
'No special immunity': The limits of influencers' powers and what businesses can do about a negative review
channelnewsasia.com
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"The Taliban, which smashed televisions and burned films in the 1990s during its first stint in power, is now using modern video technology in its radical campaign to remake Afghanistan. The regime grants influencers coveted broadcasting licenses that put them on an equal footing with TV networks and radio stations, and threatens to withdraw the licenses of those who break official rules. Influencers whose work is seen as benefiting the regime have been allowed to embed with government ministries and showcase their achievements. Meanwhile, videos that are critical of the Taliban have largely disappeared from platforms such as YouTube over the past two years as a result of Taliban pressure and self-censorship, according to interviews with 10 content creators in Afghanistan and neighboring Pakistan. The government has tightly restricted what can be said and worn in online appearances, and two influencers said they were detained and interrogated after running afoul of the Taliban’s rules. Often, however, relations between influencers and the Taliban are mutually rewarding. The most successful influencers can earn thousands of dollars in foreign advertising revenue per video, say Afghan owners of YouTube channels, a striking figure in a country where a monthly salary of a few hundred dollars counts as good income. To bypass Afghanistan’s banking system, which is under international sanctions, some Afghan YouTubers have hired associates in the United States or Europe to receive payments and pass them on."
The Taliban once smashed TVs. Now it fosters YouTubers to promote its image.
washingtonpost.com
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Eternal Sunshine of Transparent Ads! Are social media ads leaving you questioning what's real and what's hype? You're not alone! Whether it's "5-stage European refining technology," "100% natural and rich in antioxidants," or "From the lands of Sundarbans directly to your home," #misleading claims are everywhere. In fact, a staggering 81% of #ads reviewed last year were found guilty of misleading content, mostly on digital platforms. 49% of these ads were promptly withdrawn or modified. But a lot is about to change: Starting June 18th, advertisers must declare the truthfulness of their claims upfront with a Self-declaration #certificate for any TV, print, radio, or digital ads. Even celebrities and #influencers will be held accountable for misleading communication. This mandate, enforced by the #Supreme Court, provides a marketplace where our trust is valued and our decisions are informed. Let's embrace this era where #honesty sells, and #consumers hold the real power!
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What happens when governments restrict specific website and the Gen Z's favourite social media? It’s a lose-lose situation. Politics aside, the government is losing a lot of business. The influencer marketing industry is greatly impacted. Corporations lose out on using these influencers for campaigns to grow their business. The advertising industry is adversely affected. What follows is chaos since this triggers a surge in demand for Virtual Private Networks (VPNs) as individuals seek alternate means to access the restricted platforms. Pakistan has enforced internet restrictions five times this year. Among them, three instances occurred in February, directly linked to the elections, while the remaining two happened in January during virtual events organised by the PTI. Surging VPN reliance due to internet and social media restrictions negatively impacts businesses dependent on such platforms for online connectivity and engagement. These actions give the sense of no ownership from their own country, public react and outcry loudly. Think tanks need to understand that you simply cannot stop people to pass comment, just do what is needed to avert excessive criticism, avoid the clashes with your very own people. Allow peeps to partake in the political or intellectual dialogue on these social media platforms and do rectification of these obnoxious policies to foster business confidence and freedom of speech.
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India's New Ad Law - What You Need to Know to Stay Ahead India has just introduced a Law to protect consumers from misleading ads. The law requires influencers to clearly label paid promotions and provides strict penalties for non-compliance. Key takeaways: - Influencers must use tags like #Ad or #Sponsored for paid promotions. - Advertisers must provide substantial evidence for any claims made about their products. - The Advertising Standards Council of India (ASCI) will oversee enforcement and take action against violators. This law marks a significant step towards ethical advertising in India, ensuring consumer interests are safeguarded and the market remains fair and transparent. Need expert guidance on navigating these new regulations or negotiating ad deals? Reach out to us for support and stay ahead of the curve. #AdConsulting #ExpertHelp #EthicalAds #ConsumerRights #ASCI #AdCompliance #ConsumerProtection #Transparency #AdLawIndia Knowing about laws can make you feel super smart 💪! If you find value in the content you may consider joining our not for profit Legal Community ! You can ask unlimited questions on WhatsApp and get answers. You can DM or send your name & number to 8208309918 on WhatsApp.
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🌏 India and Indonesia are cracking down on easy access to adult content, even targeting search engines! Explore how these bans impact digital freedom and the ongoing battle for sexual content online. Stay informed on global shifts in internet regulations and their implications. #DigitalFreedom #PornBan #GlobalNews 🔗 Read more: https://lnkd.in/eFEqER9Y
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What's Your Take on Banning TikTok? 🤔 The potential US ban on TikTok has dominated headlines, raising important questions for us in the Philippines. We are a nation of TikTokers. As of 2024, there are 49.09 million active TikTok users in the Philippines—41% of the population! (Source: Spiralytics). A similar ban here could significantly impact businesses, influencers, and everyday users. Countries That Have Banned or Implemented Legislation on TikTok: - 🇺🇸 United States - 🇬🇧 United Kingdom - 🇮🇳 India - 🇨🇦 Canada - 🇯🇵 Japan - 🇸🇦 Saudi Arabia - 🇦🇪 UAE - 🇫🇷 France - 🇦🇺 Australia - 🇪🇬 Egypt - 🇳🇬 Nigeria - 🇵🇰 Pakistan These bans are driven by concerns over national security, data privacy, and political censorship. For marketers, PR professionals, and digital strategists, staying informed about these global trends and their potential local impact is crucial. Our expert consultant, Jennifer Sanchis MPRCA MCIPR, shared her insights and sensible recommendations. Feel free to download your complimentary copy of CARMA's comprehensive report on the media coverage surrounding the potential US ban of TikTok—in the comment section. Credits to Bilal N., Sari Bayaa, Stefan De Battista, and our marketing team for creating this timely report! #TikTokBan #TikTokBanDebate #SocialMedia #CARMAInsights #DigitalMarketing #PR #BusinessStrategy
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