Pact Coffee | B Corp™ reposted this
This morning I spoke to Will Bain on BBC Wake up to Money about some of the reasons the commodity market price has reached historic new highs, what the impact is likely to be for consumers and how we at Pact Coffee | B Corp™ have moved on from trading commodity market rates to ensuring a living income for producing great coffee, for farmers we’re partnered with around the world. Have a listen here: https://lnkd.in/eywmcszm
Love this - The market is responding positively to a real shift towards premiumisation. We've always had the opinion in our house that better quality treats less often are far more beneficial than poorer quality every day. That's why Charlie Bingham's and Cook are smashing it in the ready meal sector too.
COO / Deputy CEO | Coach | Mentor | Experienced trustee
6dI read a book a few months ago called A Good Guide for a Sustainable Life, and one of its bits of guidance was a reminder that nothing is cheap - if something is cheap, someone or something somewhere isn't getting a good deal, be that the producer, farmer, worker or the environment. It's been a really helpful way to frame my thinking about what I buy and what to value.