Ornico’s Post

Join Ornico’s 3rd Annual PR Measurement Survey! South African PR professionals: now’s your chance to shape the future of PR measurement. Ornico’s survey is live, gathering insights into the latest trends and key metrics in the PR industry. Why Participate? Gain early access to the final report Join an exclusive webinar with industry experts during AMEC’s Measurement Month Your input is invaluable. Let’s set new standards for PR measurement in South Africa—together! Take the survey: https://lnkd.in/dnsjpwkH #PRMeasurement #SouthAfricanPR #AMECMeasurementMonth

As a leading PR Measurement and Evaluation consultancy, P+ Measurement Services specialize in providing the Nigeria #PublicRelations industry with the critical data and analysis needed to make informed, data-driven decisions. Our comprehensive PR Audit delivers deep insights into your campaigns, enabling you to refine your strategy and achieve exceptional results. Curious to see how your PR engagement is performing? Schedule a convenient time for a one-on-one virtual demonstration session here: 👉 https://lnkd.in/eJKFjvFR #PRAudit #PRMeasurement #MediaIntelligence

Late better than never, right?  But we’ve never been late: since 2020, Its FUMES has been a reliable provider of media solutions to top-tier companies in Egypt and the Middle East. From Public Relations and Media Production to Marketing and Media consulting, our services cover every aspect needed by companies and businesses. Our four-year success streak run made us confident to launch our Digital presence, starting from here, with a clear objective: Share our knowledge, challenges, solutions, and success stories. #Marketing, #PublicRelations, #MediaProduction, or #MediaStratigies, whatever your interests are, be prepared to gain more knowledge and tricks from our experts, follow us, and be part of our journey. #ItsFumes Unique approach to #MediaSolutions

I attended a webinar that marked the launch of the Internal Communication Guide, co-authored by The Institute for Internal Communication Africa (IFICA) and The Comms Avenue. It was an enlightening session that highlighted the growing recognition of internal communication as a vital component of corporate strategy. This topic is particularly close to my heart—I wrote my thesis on Internal Communication and its effects on Brand Performance. During my research, I encountered scholars like Eke (2020) and Smidts et al. (2001), who assert that internal communication is both under-researched and undervalued by communication practitioners. The insights shared during the webinar strongly resonated with these findings, underscoring the need to elevate internal communication to a more prominent role. It was interesting to hear the speakers articulate IFICA's mandate to position internal communication as a strategic discipline across Africa. They brilliantly demonstrated how this transformation makes internal communication a critical enabler of organizational goals, employee engagement, and corporate alignment. As someone deeply passionate about the transformative power of communication, I am thrilled to see the growing momentum in this space. Internal communication is far more than just a support function—it is a powerful tool for driving organizational success and shaping a cohesive corporate culture. I look forward to more engaging conversations that amplify the value of internal communication across the continent!

Day 1 of the #PRSKSummit2024 ended yesterday on a high note in Homa Bay County. Very interesting discussions took place within the day. A summary of these are: ° The release of the 2024 PR Sector Skills and Competencies Survey - the survey sought to identify skill gaps and adapting to industry trends ° Breaking down the details of the 2024 Edelman Trust Barometer Kenya Report - For PR professionals, building trust around your brand is very key. This is a very important report for PR professionals as it captures the general publics' trust towards Business, NGO, the media and the government. PR professionals can use the results of this survey to gauge trends and tailor make communication to create the correct perceptions °ESG Compliance - navigating the nexus between strategic communication and compliance. #Sustainability #PerceptionCreation Public Relations Society of Kenya (PRSK) Corazon Sefu Wandimi Chiimbiru Gimode™ MPRSK Tobias Belle, MPRSK Daisy Wanzala Lina Jamwa-Musibi, MPRSK

What #comms services are being asked most in different continents? Our yearly PRBI survey shows the answers from the client interface - giving perspective from 40 countries. #communication #survey #pragency #influence

The latest PRBI Barometer results indicate that in a challenging economic environment, outsourced communication services are becoming increasingly strategic. Clients of communication agencies continue to value expertise in media relations, as well as goal-oriented and influential strategic communication. Furthermore, the importance of anticipation and crisis management is increasingly emphasized. The annual PRBI Barometer surveys communication agencies in over 40 countries and reveals changes and trends in demand for communication services. Read more! https://lnkd.in/d4_gr6yu #PRBI #barometer #strategiccommunication

What kind of PR strategy works best in your country? We had the pleasure of chatting with SALIMA MSETA Mseta, a PR & Communications Officer at TLS,(Tanzania) during the East Africa Public Relations Week 2024. She shares the strategy that has proven effective in her work and offers valuable insights into the world of Public Relations. Stay tuned for more conversations with PR pros from across East Africa. #PRStrategies #EastAfricaPRWeek2024 #PublicRelations #MarketingTips #SalimaSalumMseta #Arusha #PRInsights

What kind of PR strategy works best in your country? We had the pleasure of chatting with SALIMA MSETA Mseta, a PR & Communications Officer at TLS,(Tanzania) during the East Africa Public Relations Week 2024. She shares the strategy that has proven effective in her work and offers valuable insights into the world of Public Relations. Stay tuned for more conversations with PR pros from across East Africa. #PRStrategies #EastAfricaPRWeek2024 #PublicRelations #MarketingTips #SalimaSalumMseta #Arusha #PRInsights

On #WorldPRDay2024, we celebrate the evolution of PR in Kenya. ✅ Pre-Independence: PR was used by the British to manage information, while indigenous communities relied on storytelling and rituals. ✅ Post-Independence: Ministry of Information, Broadcasting and Tourism established a PR department. ✅ 1970s & 1980s: Public Relations Society of Kenya (PRSK) was established in 1971, professionalizing PR. ✅ 1990s & Beyond: Economic liberalization and social media transformed PR practices, making it essential for communication and advocacy. From traditional media to digital platforms, #PRinKenya continues to shape our society and brand perceptions. Because at https://crestwood.co.ke, #WeDeliver by enabling brands to communicate effectively and maintain a positive image, reputation and relationship with its publics.