Orangetheory Fitness | Afterburn Coaching’s Post

A New Frontier In Fitness Entrepreneurship 29% of Fit Pros want to be their own boss 🤵 DID YOU KNOW ◾ There are 31M #entrepreneurs in the U.S. ◾ 16% of the Adult workforce are self-employed ◾ This year 5.1 million new companies will be started ◾ 55% of adults have started their own business People want to be their own boss... the same holds true for #FitPros... But according to Steve Pirt of #Flexwerk, around 88% of fitness coaches and trainers are employees still. 📈 The interesting part is the "Health Beauty and Fitness" industry is the #4 industry to see new small business at 9% of companies! Which indicates we could see 459,000 new beauty/fitness companies this year 😲 THE OPPORTUNITY 📅 Pre-pandemic we heard noise about the #FitnessHall model which seemed closer to the "hair stylist chair rental" model as it had no services ➡Now, places like #Flexwerk are providing a "shared resource" model WITH SERVICE for Fit Pros to start their own companies at their facility, giving them their own private space, access to tools, people & much more... 📌As a former Fit Pro I understand how trainers and coaches hit ceilings and this is a natural progression. I also got to first hand work with hundreds of fitness professionals when I built up a fitness creator agency and media co. What I found was training them to perform on camera and helping them just a little gave them tons of confidence and that little boost to create a mindset of "wanting to be their own boss". 🔎💥TREND INSIGHT As I follow #Trends and try to provide New #Insights! This is another one that I've been involved in and continue to follow as it has some upside 📈 According to the IBISWorld there are 831,531 #PersonalTrainers in the U.S. (might be high vs other data). But if my math is right, 17% of the PT market is unmet = 141,360 Fit Pros wanting to be their own boss and at an avg wage this is a $6.17 BILLION Market Op, not including 2nd mkts. 💵 💵 Congrats Steve Pirt and thank you Club Solutions Magazine. I have had the opportunity to watch Steve build this and share my insights from the start. Keep an eye on this trend 👀 #FitnessProfessionals #PersonalTrainers #Coaches #FitnessInstructors #Gyms #Fitness #BusinessModel #Entrepreneurship #FitnessTrends #Trends #Insights #VS

Unlocking Franchising: Frequently Asked Questions 4/6 What are the fitness industry trends and what is Jetts doing to keep up? According to the 2023 ACSM's Worldwide Survey of Fitness Trends, the top trends include: 1. Fitness programs for older adults 2. Functional fitness 3. Strength training with free weights 4. Group exercise training 5. Employing fitness professionals (Personal trainers) Jetts acknowledges the rapid pace of evolution within the fitness industry. Consequently, our approach to club design, aesthetics, and functionality is transitioning from a generational approach to a more agile and dynamic process. Goals of the new Training Gym Design: Creating Areas/Zones for Personal Trainers: We aspire to create spaces that personal trainers & members will love to work in and work out in. With purpose-built functional areas, we support the growing popularity of functional fitness training (#2 on the ACSM list), which continues to be a major trend in Australia. Integrated Club Design: Our design takes members on a journey through the club, transitioning them through specific zones. This integrated approach reinstates the purpose and place of each zone in a Jetts facility, enhancing the overall member experience. Refocusing on Performance and Member Needs: As the market matures, so does the understanding of what our members want and need. The Training Gym will integrate options for members to truly train, not just workout. Strength training with free weights (#3 on the ACSM list) has been a hot trend for the past three years. Recognising this, Jetts has added a keen focus on strength equipment, ensuring that our facilities are equipped to meet this increasing demand. As an overview, The Training Gym's design embodies a forward-thinking approach that transcends current trends in finishes and layouts. It is engineered to continuously adapt to the evolving training needs of our members, aligning with advancements in fitness and technology. Our unwavering commitment to our people ensures that both the member and team experience, as well as the commercial success of our clubs, remain at the heart of our design philosophy Don't just take my word for it—come see for yourself! 🙂 Visit your local Jetts and feel the difference.

Spotlight on énergie Fitness: Considering opening a fitness club? Look no further than énergie Fitness, the epitome of modern gym design and an outstanding brand reputation. Following the last three club openings, énergie Fitness has showcased a sleek, contemporary aesthetic combined with a welcoming atmosphere. Each club is designed to provide a high-quality member experience, featuring state-of-the-art equipment, vibrant spaces, and motivational environments that inspire fitness enthusiasts of all levels. Franchising with Empowered Brands means you are partnering with industry leaders who offer unparalleled training and support. Our comprehensive training programs equip you with the knowledge and skills to run a successful fitness club, while ongoing support ensures you are never alone on your entrepreneurial journey. With a strong brand that members trust and love, énergie Fitness gyms are known for delivering impressive results and a top-tier experience. This, in turn, drives member retention and satisfaction. Moreover, énergie Fitness franchises boast strong returns on investment. Our business model is designed for profitability, backed by a reputation for well-managed operations and thriving member communities. Joining the énergie Fitness family means you are investing in a proven, reliable brand that stands out in the competitive fitness industry. Ready to transform lives and build a thriving business? Franchise with Empowered Brands and let énergie Fitness be your gateway to success.

I found out the reason why commercial gyms actually want you to fail with your fitness journey... Their whole business model is based around quantity of members. The more members they get = The more cash they generate. Sounds reasonable considering they are a business. But they don't care if you actually show up! As long as you continue to pay your DD they will not make any attempts to attract you back into using the facilities. I can confirm this having worked in a big chain commercial gym & had attempts to contact 'Inactive' members blocked by management. You average commercial gym would be full with between 100-200 members using it at any one time. But their membership for each of these facilities is into the 1000's. If all of the members showed up they would be overrun within minutes. Therefore it is in their best interests to sign you up with a "Offer" and then because they don't offer mandatory inductions, you're left to your own devices and to figure it out for yourself. Sure they do put on 'Inductions' & welcome classes but they are not good enough. These are based off the person having the confidence to book on in the first place and neglecting the anxiety they will inevitably be feeling. Their hope is that you keep paying & never take advantage of the classes they offer. Adding to this that there is always equipment out of order & the facilities they do offer are always untidy, dirty & not maintained well. This is a perfect combination to put you off re-visiting, but the KEY thing is you're not going to cancel. Find out why... That's admitting that you've failed. No one likes to do this. But you've not failed. You trusted a big organisation that lured you in & didn't deliver for you. When starting out on a fitness journey, you need support & guidance. These big companies do not do that & this is why you should avoid. The cheap memberships are clearly what makes them attractive, but you're feeding the vicious cycle of pilling disappointment onto the average persons shoulders. This is just my opinion & experience of having worked in a commercial gym & taking people from aimlessly walking on treadmills and giving as many inductions as I could (Voluntarily) and showing people how to settle into the gym. I'd love to hear your thoughts...

A LEAGUE OF EXTRAORDINARY GYMS The Gym Fitness League (GFL) is an innovative and competitive fitness league designed to bring the structure and excitement of traditional sports leagues to the gym community. Our goal is to create Captains, Squads, Players, and fixtures that mirror those found in other sports. What Makes Us Different? Inclusive and Accessible Competitions: Fixtures revolve around common gym exercises that users perform regularly, such as Bench Press, Squat, Ski Erg, Deadlift, and Running. This ensures that participants can easily integrate the league into their routine without the need for specialised training. A democratised scoring system evaluates performance without dividing participants into categories. This approach promotes fairness and equality, allowing everyone to compete on a level playing field. Divisions within the league enable gyms to move up or down based on performance, adding an element of progression and excitement. Each participating gym will select members to form an active roster for fixtures. These squads will compete throughout the season, culminating in a grand final at the Gymshark Lifting Club. Here, 32 gyms from each division will vie for the title of the fittest gym. Focus on Performance, Not Appearance: Success in the league is determined by what you can do, not how you look. For example, a participant who benches twice their body weight will score higher than someone who lifts 100kg but weighs 90kg. This emphasis on functional fitness highlights the importance of strength and capability. We encourage gyms to organise squad training sessions and classes, appoint squad captains, and track progress across seasons. This fosters a strong sense of community and continuous improvement among members. Representing the essence of gym culture and the dedication of its members. By joining the GFL, you offer your members the chance to be part of something bigger, allowing them to showcase their skills and represent your gym in the first-ever gym league. Secure your position in the league by sending a message before we're full. Ben Fraser Kate Ford Vince Mayne Steve Orton Martyn Oakey Aiden Jones Oliver Cox Diane Vesey Chris Bryniarski

The Benefits of Selling Your Gym, Studio, or Fitness Franchise on the Sell My Gym App Platform Are you considering selling your gym, studio, or fitness franchise? The Sell My Gym app platform offers a seamless, cost-effective solution. Here are the key benefits: List Your Business for Free Unlike traditional brokerage services with hefty upfront fees, Sell My Gym lets you list your business for free. This means you can reach potential buyers without any initial cost. Pay Only When You Sell You only pay when your business sells. This success-based fee structure ensures that the platform is motivated to help you achieve a successful sale. Wide Reach and Targeted Audience Designed specifically for fitness businesses, Sell My Gym attracts a targeted audience of potential buyers actively seeking opportunities in the fitness industry. User-Friendly Interface Easily create detailed listings with photos and descriptions. The intuitive design ensures a smooth experience for both sellers and buyers. Expert Support and Resources Access expert advice and resources to navigate the selling process, from preparing your business for sale to negotiating with buyers. Confidentiality and Security Control the level of detail shared with potential buyers to protect your sensitive information until you are comfortable disclosing more. Efficient and Time-Saving The platform’s efficient tools connect you directly with serious buyers, allowing you to focus on running your business until the sale is finalized. Enhanced Marketing Exposure Benefit from digital marketing strategies that increase the visibility of your listing, attracting more potential buyers. Transparent Process Clear terms and conditions and a straightforward selling process make the experience stress-free. Conclusion Selling your gym, studio, or fitness franchise can be easy and rewarding with the Sell My Gym app platform. List your business for free, pay only when it sells, and enjoy a range of features designed to simplify and enhance the selling experience. Ready to take the next step? Visit https://lnkd.in/eGxrNDAr today.

By following these tried-and-true business principles, Pure Fitness is setting itself up for success. https://entm.ag/YvQjJM Sponsored by Pure Fitness

GOM Magazine Attention All Gym Owners Customer service can give you insights into your current members that your sales team can use. Good customer service can increase your bottom line, word of mouth marketing, referrals, and positive reviews. Often, potential customers will read online reviews to get a sense of what it would be like to join your gym. How Can My Gym Impact The / My Community? Such programs can also enhance your overall wellness and provide opportunities to give back to your community. Promoting the local economy: Local gyms often hire local trainers, staff, and vendors which helps the local economy. Take A Look At Our Fitness Tips for Gyms Owners and Club Managers!!! Why Gym Owners Need To Stop Following Trends ....... Marketing Trends For Gym Onwers ........ In 2024, the fitness industry is experiencing a remarkable surge, with gym memberships reaching an all-time high of 184 million globally as people increasingly recognize the importance of physical exercise for both physical and mental health. Why You Need To Be More Creative When It Comes To Membership Promotions..... What is lacking in the fitness industry? The Weighted Wrist Bands Are Making A Come Back Just Take A Look A These Bad Boy's..... Adding wrist weights to your exercise routine can boost the intensity of your workout. Using weights between 1 pound and 3 pounds can increase the amount of oxygen you breathe by 5% to 15%. It also raises your heart rate by five to 10 beats per minute. gym owner monthly magazine

GOM Magazine Attention All Gym Owners Customer service can give you insights into your current members that your sales team can use. Good customer service can increase your bottom line, word of mouth marketing, referrals, and positive reviews. Often, potential customers will read online reviews to get a sense of what it would be like to join your gym. How Can My Gym Impact The / My Community? Such programs can also enhance your overall wellness and provide opportunities to give back to your community. Promoting the local economy: Local gyms often hire local trainers, staff, and vendors which helps the local economy. Take A Look At Our Fitness Tips for Gyms Owners and Club Managers!!!    Why Gym Owners Need To Stop Following Trends ....... Marketing Trends For Gym Onwers ........    In 2024, the fitness industry is experiencing a remarkable surge, with gym memberships reaching an all-time high of 184 million globally as people increasingly recognize the importance of physical exercise for both physical and mental health. Why You Need To Be More Creative When It Comes To Membership Promotions..... What is lacking in the fitness industry? The Weighted Wrist Bands Are Making A Come Back Just Take A Look A These Bad Boy's.....     Adding wrist weights to your exercise routine can boost the intensity of your workout. Using weights between 1 pound and 3 pounds can increase the amount of oxygen you breathe by 5% to 15%. It also raises your heart rate by five to 10 beats per minute. gym owner monthly magazine  

A study of 500 fitness clubs: The average time it takes for a gym to become profitable is 3 years. Everyone's in a rush to expand their gym operations, but they shouldn't be. Patience and strategic planning lead to lasting success. (Source: Industry Fitness Business Report 2023) If you plan to open a gym and fitness club, it's important to understand how to turn gym revenues into profits. - In other words, how much do you need to run a gym and break even? - What is the average profit margin for a gym? Statista research revealed that 52% of gyms and fitness clubs that had been operational for less than 3 years were profitable in 2020, and 68% of gyms and fitness clubs that had been operational for 8 years were profitable. Regarding the profit margins, the 2017 Health & Fitness Association (formerly IHRSA) Profile of Success reported that the median margin for all clubs in the Pro-Shop/Retail category was 16.5%. Multipurpose clubs had a median margin of 15.5%, while the fitness-only clubs registered a profit margin of 20%. As per SHARPSHEETS, the median profit margin for gyms generally falls between 10% and 15%, depending on the gym type and operational model. Larger franchise gyms tend to be on the lower end of this range, often due to higher overhead costs, while boutique fitness studios can see profit margins as high as 20% to 40%. CrossFit gyms, for instance, usually operate with strong community engagement, which helps them maintain a higher margin of around 25-30%. Of course, the profit margin for your gym and fitness club will depend on factors like location, facility size, type of gym, and various other factors.