Two OMD clients. One truly integrated partnership. 🙌 This week Channel 4 unveiled their new home show sponsors, British Gas and Hive! The partnership will cover broadcast sponsorship, social sponsorship, streaming and more, across a range of 'home'-focussed touchpoints. Our CEO, Suzy Ryder, stated that “Our partnerships team have brought together more than a traditional sponsorship, the activity represents a carefully curated package of ‘home’ focused touchpoints, designed to ensure a truly integrated partnership”. T&Pm https://bit.ly/3VJ1JfT
