I love how you have given a clear and simple breakdown on the distinction between the two. This is a mistake that is made by many and it can be difficult trying to explain the differences to a senior who is not in the Communication profession because they come with a request for a ‘Communication Strategy’ for a specific campaign and ultimately they need a Communications plan.
The Internal Comms Gal. Wrote the book on internal communication. Top 10 LinkedIn Creators in Ireland. Consulting, training and speaking: [email protected]
🟢 "I need a communications strategy for this project" 🟢 "Can you put together a communications plan for the next 3 years?" These are the kind of things you often hear as an internal communicator. You get requests for communication strategies and communication plans. But what's the difference between the two? How do you know which one you need? Here's 4 tips to tell the difference. This will help you pick the right approach. ♻️ Find this useful? Repost it so it reaches more people. ♻️