Nurali Techie’s Post

Yesterday I had a pop up on my screen … Turning Challenges into Opportunities: Zomato’s Flash Display of Cancelled orders Zomato’s new offering is a testament to philosophy-create value from every interaction—no matter how small or challenging. Cancelled orders are often seen as friction points, but this feature transforms them into a win-win opportunity for everyone involved: • Restaurants will no more have abrupt cancelled orders. • Delivery partners benefit from increased retention and fairness in how cancellations are handled. • Users receive money back from cancelled orders and even opportunities to purchase food at discounted rates, • The environment sees less discarded food, ensuring no food goes to waste reflecting commitment to sustainability. This feature showcases the core pillars of great product thinking—empathy, business impact, and user experience—while aligning with larger societal goals like reducing food waste. Excited to see how this innovation of #deepindergoyal and team redefines the food-tech #zomato landscape and contributes to a better tomorrow! 🌍✨ #productinnovation #prodductfeatures #impact #winforall

Well the breakdown of cost does make sense.

Is Zomato and Swiggy Fooling Us? Let me share an incident with you guys. -->Woke up late around 11:30, and I didn't have the energy to cook. Decided to go out and eat, but with the temperature at 45 degrees, I ordered online instead of cooking or dine-in. Paid a little extra than I usually do at the restaurant about 180 bucks more. But here’s the thing: That extra 180? 🔹It's my saved time. 🔹My conserved energy. 🔹No need to commute in the scorching heat. For me, they're not fooling us. They’re providing convenience. What’s your POV? Share your thoughts 🤔 #ConvenienceMatters #ValueOfTime #FoodDelivery #CustomerExperience #Zomato #Swiggy #DigitalLife #TimeIsMoney #Efficiency

Blinkit's quick commerce model is an overkill and not required! That's what most pundits said when it was launched.. now the Blinkit business is more valuable than Zomato's food delivery business 🤐 #blinkit #zomato #successstories

Why you suddenly crave pizza at 11 pm? 🍕 It’s not magic—it’s Swiggy and Zomato's genius notification strategy! Discover how they know just the right moment to make you hungry #marketingstrategy #xploreintellects

Really, Zomato? The Genius Behind the Chaos! So, I recently found myself scrolling through my feed when I stumbled upon the most hilarious Zomato ad ever. They’ve actually done it! They’ve invited people to roast them! Yes, you heard that right. Zomato, the app that knows how to serve a hot meal… and an even hotter mess, has turned their flaws into their marketing strategy. Bold move, right? 😂 Picture this: I’m watching a reel where someone is joking about their delivery service, laughing at those extra delivery charges, and Zomato just sits there, smiling like, "Yeah, roast us. We can handle it." 😏 And let’s not even talk about the delivery charges. I swear, Zomato could’ve served my food on a golden platter, and I’d still be paying for the ‘royal treatment’. They say it’s ‘free delivery with Gold’, but somehow, I’m still paying for a side of "surprise charges" with my meal. It's like walking into a restaurant and being told, "Oh, you wanted food? That'll be an extra fee for the table too." I mean, who’s charging for air now, Zomato? 😅 But here’s the thing—Zomato is killing it with this strategy. They’ve turned being roasted into a brand-building exercise. Everyone’s talking about them, laughing, joking, but still ordering. It’s like a love-hate relationship. They know the service might not be perfect, but they're owning it. And guess what? It’s working. The boldness of inviting the public to poke fun at them actually makes people feel connected. People want to be part of the inside joke. And let’s be honest, we all love a little drama and humor with our food. 🍔💬 So, while they continue to serve up hot meals with cold reality checks (and some questionable charges), I’ll be here, cheering them on. They’re not afraid to laugh at themselves, and somehow, it makes me want to order more. Is this genius or madness? I’m still figuring it out, but one thing’s for sure… Zomato has my attention. #zommato #branding #rosting #fooddelivery #DeepinderGoyal

Just when I thought about switching from Quick Com biz analysis, Zomato hit us with an update too good to let it go without mentioning. To tackle food waste and support sustainability, Zomato rolled out a Flash Sale feature where users can grab cancelled orders at 50% off. Imagine opening the app and scoring someone’s cancelled sushi or pizza at half price—pretty sweet, right? Not only does this mean budget-friendly bites for users, but restaurants save on waste and recovery costs, plus it’s an eco-win for the planet 🌍. Talk about good vibes all around! An interesting stat to watch? The average number of daily cancelled orders, especially since Zomato has a strict no-refund policy on cancellations. I'm curious to see how this tweak impacts both the numbers and the excitement on the app. Don't you think this to be the smartest of moves, or you got something smarter? Do let me know. Till then, Tc of u n urs. #business #zomato #businessanalysis #thoughts #businessinsights #quickcommerce #productmanagement #productdevelopment #linkedin

A few weeks ago, I found myself raving about Zomato Gold: "How hard can it be? Just throw in free delivery and discounts, and BOOM—loyal customers!” It that really simple? I believe, it’s not that simple. Flashback to an earlier product we worked on, where we threw every "shiny perk" we could think of into a loyalty program. Result? A confused user base and retention rates that plummeted faster than my confidence in that meeting. This is where Zomato gets it right. Instead of piling on features and hoping for the best, they ran precision A/B tests. Free delivery here, cashback there. Group A felt like royalty; Group B, not so much. And the results spoke volumes: loyalty and repeat orders skyrocketed where the benefits hit home. Behind this success is a focus on long-term value. They didn’t just slap on perks—they identified their high-value users (the late-night pizza enthusiasts and weekend biryani squads) and delivered exactly what mattered to them. What I’ve learned: Resilient products aren’t built by throwing spaghetti at the wall. They’re crafted by staying curious, testing relentlessly, and listening to users. #ProductManagement #CustomerLoyalty #ZomatoGold #RetentionDoneRight

If you want a take on Zomato's "pure veg" fleet and its partial rollback that's not superficial, I suggest you read this piece by Praveen Gopal Krishnan. It deftly explains the motives and missteps behind this idea. https://lnkd.in/d8uTFj42

-> Charges by Zomato or Swiggy for convenience: ₹10 platform fee -> Charges for inconvenience: ₹0 (just a “sorry” text) The inconvenience that we face: - Late food delivery ⏰ - Food arriving cold ❄️ - Portions smaller than expected 🍲 - Overpriced items 🤑 - Automated bot replies for customer support 🤖 This isn't just Zomato and Swiggy—it's a trend seen across Blinkit, Zepto, and others. If there’s a cost for convenience, shouldn’t there be compensation for inconvenience? #CustomerExperience #StartupLife #FoodDelivery #Swiggy #Blinkit