Nomsa Mazwai’s Post

The music business in South Africa is a vibrant tapestry woven into several genres, from infectious amapiano rhythms to soulful kwaito compositions. This environment is teeming with brilliant artists that are passionate about their craft and want to make a difference. Underneath the dazzling lights and electrifying performances, however, is a hard reality: many South African musicians, whether contracted or independent, battle relentlessly for financial stability. According to a new report by the Music in Africa Foundation (MIAF), \"Revenue Streams for Music Creators in South Africa 2022,\" musicians there are having a hard time making ends meet. The report, which is based on a nationwide survey of 2,891 artists from all nine provinces, unveils an alarming truth: the average musician in South Africa earns just R9,890 per month. R141,548,500 is the total amount of money that all participants have brought in from their various sources.

Recap: #BoomLive Industry Talk on Africa Day Last week Friday saw a vibrant Africa Day panel discussion on amplifying African music by a select music industry experts hosted on BoomLive, the live audio channel of the #Boomplay platform. Moderated by Martha Huro, Managing Director of East Africa at Boomplay, the panel had submissions from Lanre Masha (West Africa Director, The Orchard), Dennis Njenga (Managing Partner, Kaka Empire) and ✅ Ernest Agbewhe (General Manager, Digital Operations & Partnerships, MAD Solutions LLC). The following are some key takeaways: 1. The rise of African music on the global stage and spotlight on Africa has had a major impact on its artists and music scenes necessitating the need to relook the African music landscape and put our house (music business, talent development, policy formulation and support) to amplify our gains. 2. Fostering a thriving ecosystem, maintaining the rich tapestry of traditional African music styles and sounds and collaborating on Pan-African music development, is key to sustaining the local African music scene and making it viable. 3. Regarding the key issues facing the African music scene such as piracy, limited funding for artists, copyrights enforcement and infrastructural support, stakeholders must come together to build and platform private-public partnerships and rally for governmental support and backing in enforcing music laws. In the end, the discussions at the BoomLive Music Industry Talk and expectations for the future of African music all pointed to an exciting time ahead. #AfricaDayonBoomplay #Boomplay #AfricaMusic

Does Tyla’s Grammy win signal a shift in the global music landscape? This year, amidst the glittering array of stars and historic wins, a new narrative unfolded—one that might redefine how we perceive African music on the global stage. In the brand new Best African Music Performance category, Tyla scooped the award for her hit ‘Water’, a track that’s firmly in the Amapiano camp. The genre, coming out of South Africa, is changing the conversation around African music; Afrobeats isn't the only game in town – not by a long chalk. But this isn't just about a new category or a single award. It's about the recognition of diverse talents, and evolving global sounds. Amapiano's popularisation, led by artists like Tyla, signifies a broader acceptance and celebration of African music, beyond the familiar sound of Afrobeats. But why Amapiano, and why now? And what does this mean for the future of global music scenes, from K-Pop to the next undiscovered genre waiting in the wings? Dive into the full story behind this Grammy milestone, explore the controversy surrounding the new category, and discover what this could herald for the future of music on the global stage. 📖 Read more: https://lnkd.in/eDr5D7vF #Grammys2024 #amapiano #musictech #musicindustry #musicintelligence

The "Big 3" is a novel term in the Nigerian music industry that came with the advent of social media and the international success of Afrobeats. Although choosing the Big 3 of any era is entirely subjective, when one considers the major criteria of commercial success and impact, it's possible to point out the three biggest artists of the different eras of Nigerian mainstream music since 1999. The Big 3 of Nigerian mainstream music is 1999 - 2024. https://lnkd.in/d2u-q982

LATÍN US MARKET BOOMING !!! 📈 Latin music is the 3rd fastest growing genre in the US and is growing at almost 2x the rate of on demand streaming the US overall 🇪🇸 40% of US music listening in the US is in non-English language, with Spanish the second most listened to language behind English at 26% 🤳 WhatsApp is used by 73% of Hispanic Latin music listeners, contributing to Bad Bunny teasing his new song to his 13m followers 👩🎤 Latin Music Super Fans in the US spend 120% more than the average listener and 30% than other Music Super Fans 🎶 Latin Music Super Fans over index for live events and music festivals, with two-thirds planning to attend a live event in the next 12 months 🇲🇽 The Latin Regional Mexican genre has grown by 56% this year to more than 14bn on demand audio streams 🪇 Hispanic culture and community has an outsized impact in the growth of the genre creating opportunities for monetization and revenue Access the report here: https://lnkd.in/gRHEr3t7

The ACA/CKrowd/PMAN Rhythms of Africa Project We are partnering with Artsconnect Africa and Performing Arts Musicians Association of Nigeria (PMAN to launch) a social impact project known as Rhythms of Africa. Rhythms of Africa is structured around two core pillars: exposure and empowerment for music industry professionals in traditional music genres. The project is starting in Nigeria, and it is the first step of a wider ACA and CKrowd initiative that will put the spotlight on traditional music genres across the continent. We believe that this project will take us further in achieving our goal of making social and economic impact within the African music space. Exposure: The project will deep dive into different traditional music genres, interact with stakeholders within the space, identify the issues and the opportunities and use our digital assets to create including recordings, interviews, and documentaries, to reach global audiences and raise awareness about the opportunities available within the Nigerian traditional African music space. Empowerment We hope that through our efforts in highlighting the issues and leveraging our networks will help link the professionals in the Nigerian local music space up with global opportunities that can help them earn from their skills and experience and further help create a value chain around the traditional music industry that will ensure that the creators of the culture behind these sounds can benefit from it. Impact and Future Aspirations of the “Rhythms of Africa” Project The impact of our project extends beyond individual musicians; it contributes to the broader cultural and economic landscape. By professionalizing traditional African music, we aim to create sustainable career paths for music professionals in these genres, foster cultural pride, and ensure the continuity of these musical traditions for future generations. Looking ahead, we aspire to expand our reach across more African countries, build partnerships with cultural institutions, and explore innovative ways to integrate traditional music into mainstream media and education systems. We believe that by investing in the next generation of traditional African music professionals, we are not only preserving a precious cultural heritage but also enriching the global music tapestry. Join Us in Our Journey We invite you to join us in this transformative journey. Whether you are a creative, technical or business professional in the music industry, a cultural enthusiast, or someone who believes in the power of music to drive social change, there are many ways to get involved. Together, we can amplify the voices of traditional African music, celebrate its diversity, and ensure its vibrant future. #TraditionalMusic #AfricanMusic #RhythmsofAfrica

In today’s world, music has evolved from a mere source of entertainment into a well-established business. The modern music industry is shaped by labels, associations, royalties, and distribution, with people far more aware of these terms compared to earlier times. In a recent interview, the Board of Directors of ISAMRA (Indian Singers and Musicians Rights Association), including Chairman Anup Jalota, renowned ghazal maestro Talat Aziz, and singer-turned-CA Sanjay Tandon, shed light on the workings of their association and the significance of royalties. The journey of music royalties from the shadows of unfair practices to a more transparent and equitable system reflects the evolving nature of the music industry. Legal battles like those fought by Javed Akhtar, along with the advocacy efforts of organizations like ISAMRA and the influential roles of Anup Jalota, Talat Aziz, and Sanjay Tandon, have been pivotal in this transformation. Mid-Day Jai Hind Parth.

Sub-Saharan Africa had the fastest growth in music of any region and was the only one to surpass 20% growth, according to the International Federation of the Phonographic Industry (IFPI). https://lnkd.in/dhxF_Hke

🔊 One Voice for EU Music During the Belgian presidency, discussions revolved around four main topics, each critical to the advancement of the European music sector: - EU Funding for Music: Exploring avenues for sustainable funding mechanisms to support the diversity and vibrancy of music across Europe. - European Music Observatory: Examining the potential establishment of a centralized platform to collect data, conduct research, and provide insights into the European music industry. - Music export, circulation of repertoire, mobility of music workers: Addressing strategies to facilitate the international mobility of artists, promote the circulation of music repertoire, and enhance opportunities for music export. - Institutional dialogue and policy co-construction: Highlighting the importance of fostering constructive dialogue between policymakers and music industry stakeholders to develop effective policies that support the growth and sustainability of the sector. READ THE RECOMMENDATIONS HERE: https://lnkd.in/empDNn9X #onevoice #onevoiceforeumusic #europe #livemusic

Partner Udo Onwere discusses the recent dispute between Sony Music Group and the estate of Michael Jackson, and explores the legal complexities surrounding the administration of musicians' estates, in Music Business Worldwide (MBW) Read Udo’s article here: https://lnkd.in/gu48qJs5 #Probate #IP #Estates #MusicLaw