neverMEH’s Post

Amazon (AMZN) has introduced a new private-labelled brand, dubbed as Amazon Saver, offering more affordable grocery options both in-store and online. Touted as a "No Frills" brand, Amazon Saver offers most items for under $5, helping buyers stretch their grocery budgets. read more....👇 #rttnews #amazon #amazonfresh #amazonsaver #amazonprime #amazonprimemembers #amazondeals #amazonoffers #amazongrocerydeals #amazondiscounts

‼️‼️ EXCLUSIVE ‼️‼️ TONY HOGGETT MAY SOON LEAVE AMAZON In 2013 when I recommended to Amazon to acquire Whole Foods Market, I stated the following to Amazon executives - "If Amazon acquires Whole Foods, they must fire John Mackey. Amazon will own Whole Foods, but John Mackey will run Whole Foods and block any major changes Amazon wants to make." Amazon didn’t fire Mackey. Mackey, and his replacement as CEO, Jason Buechel, continue to insist that products with unnatural ingredients will not be sold inside Whole Foods stores. When a customer shops at Whole Foods, they are unable to buy Coke, Oreos, Cheetos and other well-known CPG products. This forces customers to leave the stores and finish their shopping at Walmart and other retailers that do sell Coke, Tide and other products. 70% of customers leave the stores. The result? Whole Foods is losing billions in potential sales. Tony Hoggett, SVP Worldwide Grocery Stores, has been tasked with coming up with a solution to enable customers to buy the CPG brands they love while shopping at Whole Foods. Tony's strategy includes opening small standalone grocery stores near Whole Foods stores that will stock and sell the brands customers want. Hoggett has also recommended opening an automated micro fulfillment center (MFC) inside a back room inside a Whole Foods store to stock Coke, Oreos, etc. (See Comments to learn more about this.) I have been a vocal critic of the strategy. Amazon doesn't need to build small standalone stores or install MFCs. Instead, what Hoggett should do is introduce a policy that states Whole Foods will stock and sell the best selling CPG products on the market - Coke, Oreos, Cheetos, etc. - on the shelves in their stores. I consider Hoggett’s strategy overly complicated and an expensive workaround. (Everything Amazon does in groceries is complicated.) I'm not the only person who believes that Hoggett's strategy is lacking. Multiple sources from Amazon have reached out to me over the last two months telling me Hoggett isn’t happy at Amazon, voicing their concerns about Hoggett, and providing me with examples of a growing level of frustration within Hoggett's organization, and at senior levels inside Amazon. Hoggett "has chosen to leave the company,” according to sources. (The sources also revealed to me that Amazon is opening a Supercenter.) I am going to defend Mr. Hoggett. If Tony hasn’t been given the freedom to mandate that Whole Foods will sell CPG products in their stores, the only thing Tony can do is workarounds. If Tony is unhappy and frustrated, he should leave. I believe Tony made a mistake in not becoming the Co-CEO of Whole Foods to drive more change. The bottom line is this: After nearly three years of Tony leading the grocery business, is Amazon closer to being a leader in groceries? No. Amazon is bogged down in too many projects that will deliver too little value. There is no strategy. The time has come for Tony to leave. #retail

Them "Our Product Doesn't Work on Amazon!" Me "you know your competitors x, y and even z are doing a good trade on Amazon". Them "Well it just doesn't work for our brand" Me "Have you tried?" Them "Yes in 2019 and it didn't work" Me "Ok, so it didn't work then, have you looked into it again since?" Them "No, because we just know our product doesn't work on Amazon" Me (gleefully and standing and if I'm in the office turning up the speakers for everyone to hear, up for my mic drop moment) "you know your competitors x, y and even z are doing a good trade on Amazon... TODAY". In reality I could say the above - but I think there is an expression about flogging a dead horse when it comes to "semi-fictional" conversations. The real ones can be a lot longer than this - and even a lot shorter.. got to choose where to spend your time after all. Being Fully Committed to the Amazon Space and how brands use the Amazon ecosystem to market, advertise and trade their product - both on the platform and other channels I can say there's not many products that "don't work on Amazon". Bar maybe fashion, I think seasonally driven ever changing fast fashion perhaps doesn't work - but there's a place for fashion brands in my mind. I've been super fortunate enough to partner with and place amazing people within a wide range of brands and agencies - who also represent a wide range of brands too (honestly it's so cool) - and I'm more and more confident that if a business sells a product, there's a benefit to be had from the Amazon ecosystem even if not selling directly to/through the retail platform. This doesn't mean everyone needs an in house Amazon team - there's times this definitely should be avoided. This doesn't mean everyone needs to work with the biggest, shiniest or loudest agency - there's times this definitely should be avoided. This doesn't mean there's a one fit solution for every brand and product. Likewise it doesn't mean - your product doesn't work on Amazon. If you've not explored the Amazon ecosystem for the last 12 months - then it's probably worth giving it another look as it's evolving you know ;). We've also seen a lot of "self-professed Amazon-Nay-Sayers" become Amazon Advocates in recent times. I'm usually a good place to start and happy to offer free advice - and if I can't help out I have a few people on speed dial who'll also be happy to help 😍 they're knowledgeable and super sound - my key criteria apparently 🤣😎 Anyone know any products that JUST DON'T WORK ON AMAZON? Nah, thought not 🤪 Happy Monday - here's to a wonderful week into the bank holiday! Love Pat 😘

Amazon is about to shake things up BIG time with a new dedicated section on its main site, closely resembling the Chinese cross-border bargain app, Temu. Imagine unbranded products under $20, shipped straight from China to U.S. consumers. 💥 Here’s why this is a massive deal: 1️⃣ Leveling Up Against the Competition: This isn’t just a response to Temu and Shein. It’s a POWER MOVE. Amazon is stepping up to the plate to dominate the low-priced product market. 2️⃣ Strategic Shift: Amazon has always sidestepped direct comparisons with Chinese rivals. Not anymore. This bold initiative shows they’re ready to go head-to-head and bring the fight to their home turf. 3️⃣ Opportunities for Sellers: Amazon’s intensifying efforts to attract Chinese vendors mean more options, better prices, and a unique edge for sellers ready to tap into this market. Don’t miss out on this seismic shift. Dive deep into the details and get ahead of the curve. 💡 👉 Read more here: https://lnkd.in/g5Zff3Sk #Amazon #ecommerce #businessstrategy #marketing #innovation

𝗔𝗺𝗮𝘇𝗼𝐧 𝗟𝗮𝘂𝗻𝗰𝗵𝗲𝘀 𝗡𝗲𝘄 𝗚𝗿𝗼𝗰𝗲𝗿𝘆 𝗕𝗿𝗮𝗻𝗱: 𝗔𝗺𝗮𝘇𝗼𝗻 𝗦𝗮𝘃𝗲𝗿 🚨 Amazon recently launched Amazon Saver in the USA, rebranding from their existing grocery brand Happy Belly. With fresh branding, eye-catching products, and competitive pricing, it looks like Amazon is ready to disrupt the grocery market yet again! And let’s be honest—it looks fresh, clean, and quite appealing. 😍 I was browsing Amazon Fresh USA, searching for coffee creamer, and guess what? The 5th product on the list was Amazon Saver, with an organic listing and a “Best Overall Pick” tag! 🌟 That’s Amazon for you—always pushing their private labels to the forefront. Now, I’m sure a lot of Indian sellers in the grocery space are feeling a little uneasy. And, honestly, you should be. We all know what happens when Amazon enters a category—they dominate and disrupt it relentlessly. 💥 Interestingly, Amazon has been trying to sell under the Happy Belly brand in India for years but couldn’t due to a legal trademark dispute with a local Bengaluru-based bakery. 📜 I’ve created a short video covering this trademark battle—stay tuned for the full story! But with the launch of Amazon Saver, India could be their next target. And if it happens, the grocery category is in for some serious competition. 😳 𝗦𝘁𝗮𝘆 𝗮𝗵𝗲𝗮𝗱 𝗼𝗳 𝘁𝗵𝗲 𝗰𝘂𝗿𝘃𝗲, 𝗮𝗻𝗱 𝗸𝗲𝗲𝗽 𝗮𝗻 𝗲𝘆𝗲 𝗼𝗻 𝘁𝗵𝗶𝘀 𝗼𝗻𝗲! 📈

𝗔𝗺𝗮𝘇𝗼𝗻 𝗧𝗮𝗸𝗲𝘀 𝗼𝗻 𝗚𝗿𝗼𝗰𝗲𝗿𝘆 𝗚𝗶𝗮𝗻𝘁𝘀 𝘄𝗶𝘁𝗵 𝗡𝗲𝘄 𝗕𝘂𝗱𝗴𝗲𝘁 𝗙𝗼𝗼𝗱 𝗟𝗶𝗻𝗲   Amazon is launching Amazon Saver, a new budget-friendly food brand with most items priced under $5, expanding its reach in the value-driven grocery market. With over 100 products rolling out in the coming months, Saver aims to compete directly with Walmart, Target, and ALDI USA, targeting consumers feeling the pinch of rising grocery prices.   While Amazon already has private labels like Amazon Fresh, 365, and Happy Belly, Saver is their most affordable option yet. Prime members will enjoy even deeper discounts, making it an appealing choice for value-focused shoppers. 𝗣𝗿𝗶𝘃𝗮𝘁𝗲 𝗹𝗮𝗯𝗲𝗹 𝗯𝗿𝗮𝗻𝗱𝘀 𝗮𝗿𝗲 𝗴𝗮𝗶𝗻𝗶𝗻𝗴 𝗺𝗼𝗺𝗲𝗻𝘁𝘂𝗺: FMI’s latest report shows that 𝟱𝟱% 𝗼𝗳 𝘀𝗵𝗼𝗽𝗽𝗲𝗿𝘀 have increased their private brand purchases in the past year, with 46% planning to buy even more in the coming year. This shift presents significant challenges for name brands. 𝗪𝗵𝗮𝘁’𝘀 𝘆𝗼𝘂𝗿 𝘁𝗮𝗸𝗲? Will private labels like Amazon Saver force name brands to rethink their strategies? And, which items will you always choose the brand name for? #PrivateLabel #Amazon #FoodAndBeverage #GroceryTrends 𝗥𝗲𝗮𝗱 𝗺𝗼𝗿𝗲 𝗮𝗯𝗼𝘂𝘁 𝗔𝗺𝗮𝘇𝗼𝗻 𝗦𝗮𝘃𝗲𝗿 𝗵𝗲𝗿𝗲: https://lnkd.in/gvqDjEMy

Amazon is testing a small-format store in Chicago, called Amazon Grocery, in the same building as a Whole Foods Market. The store is designed for quick trips, offering top-off National brands groceries, coffee, and grab-and-go meals, aiming to prevent shoppers from visiting multiple stores... from other retailers The new store covers 3,800 sqf around 3,500 SKU's, but without Amazon’s Just Walk Out technology. #Amazon continues to grow (again) its grocery arm through its Fresh locations, new private labels, and upgraded fulfillment centers. These moves highlight Amazon’s focus on mastering grocery essentials and utilizing its online retail strength.

Amazon pros, it’s here! 🎉 The latest ClickZ Amazon Insights Newsletter is live: ✨ Prime Day 2024: Apparel led purchases, but 63% of shoppers didn’t buy. ✨ AI Expansion: Amazon eyes a second multi-billion-dollar investment in Anthropic. ✨ Grocery Networks: Whole Foods and Fresh fulfillment merge to rival Walmart. Whether you’re in e-commerce or love Amazon trends, this newsletter is for you. Read now: https://lnkd.in/e2Hz2z6n Follow us, subscribe and share to stay ahead! 📦✨ #ClickZAmazonInsights #AmazonNews #EcommerceTrends #Newsletter

Amazon Basics is Living 'Rent-Free' in Health & Household 🔋 According to our latest analysis within the Health & Household category on Amazon US, across November and December 2023 category revenue grew by 20.1% year-over-year! Amazon’s private label brands collectively were the biggest drivers of this growth, with the combined market share captured by the Amazon Basics and Amazon Basic Care brands hitting 2.76% - up from just 1.04% one year prior (+167% YoY) Page through the data below covering Market Share, Paid SOV, Pricing, and Branded Search Volume trends for the top 10 brands in the category. (And head over to our blog for a closer look at our key takeaways!) #amazontrends #amazonholidayshopping #ecommerce

#Did you know how Amazon Contributed to the Rapid Rise of Temu and Brandless Shopping? #Details #Brandless Shopping Became the Norm Amazon taught shoppers to focus on reviews, ratings, and prices instead of brand names. Most shoppers now search for general items like "running shoes" rather than specific brands like "Nike." #Trust in the Platform Over the Brand Amazon built trust as the main "brand," so shoppers feel comfortable buying from unknown brands. As long as the reviews are good, the actual brand name didn’t matter. #Temu’s Success Temu, a fast-growing e-commerce platform, capitalized on this trend by selling even cheaper, unbranded goods. They prioritized low prices, saying, “all products are the same, so buy the cheapest.” (especially when everyone knows that they're the real manufacturers) 😀 #The Rise of Unrecognizable Brands Many of Amazon’s best-sellers are brands that most people can’t even pronounce, showing that brand recognition is no longer essential for success. #A Wider E-commerce Trend This shift isn't limited to Amazon and Temu. Platforms like Walmart Marketplace, Shein, AliExpress, and TikTok Shop also sell a massive range of affordable, unbranded products. #Traditional Brands Still Have Their Place While unbranded goods dominate online, some brands still thrive by creating hype through social media and exclusive events, but they represent a smaller part of the market. #So what are Takeaways for Sellers? - The market for affordable, brandless products is booming. - Sellers don’t always need a well-known brand to succeed. - Quality, good reviews, and low prices can be the winning formula. What do you think about this interesting analysis, do give your feedback Stay informed, Stay ahead #Happy$elling Best Shoaib A. #Digitalinvestup #Divunify #ecommerce #ecommercemarketplace #ecommerceexperts #ecommercebusiness #ecommerceconsulting #ecommercebusiness #ecommerceselling #EcommerceInsights #Amazon #amazonstore #amazonfbasellers #Amazonagency #amazonfba #amazonppc #Temu