Me: So what’s your marketing budget? Prospect: 15 lakh INR per month [$17k USD/mth]. Me: 🤯 Our Sales AE is flying down this week to close the deal! I am surprised by the crazy lead flow we are getting from this segment, which we never actively targeted. Traditional, profitable, family-owned SMEs that have been in business for 15+ years & are now being run by 2nd/3rd gen family members. These businesses are loaded with cash reserves but have always relied on traditional word of mouth or cheap offline mktg channels. Most of them don’t even have a proper website. But the new generation that is running these businesses is hungry and more digitally savvy. And hence, the bullish bet on digital marketing as a channel to expand!
For this you can also fly private.
Bhai idhar bhi bhej do kuch 😀 Really amazing Nayrhit 👏 and team Gush 🙌🙂 it's all that hard work being laid 👏👏
So true! People tend to ignore these businesses with boring business models but high margins
Insightful Nayrhit B.
Scaled my First Company to $1M Revenue in 2.5 years | 2 Times Founder | I Empower People to Convert their Knowledge into a One Person Digital Business | Writer with 10M+ Views | Author | IIT BHU
2moDigital is the new way to take on this era of businesses.