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6 common measurement challenges to recognize and steer clear of with today’s options: 💪Trap 2: Stop chasing the perfect attribution model

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Many of today's marketing measurement options feel more like "traps" causing internal friction and frustration rather than providing insight into what's working and not. Check out our new ebook on the 6 common measurement challenges to recognize and steer clear of with today’s options. 🤩 Trap 1: Don’t play the game of who gets credit Link in the comments. #measurement #marketing #attribution #b2b #b2bmarketing #marketingtraps #demandgen #revenuegen

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