Matt Vacondios’ Post

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Serving CMOs, CCOs & their teams so they can make an enterprise impact

CMOs are investing nearly one-third of their budget in the pursuit of operational excellence but struggle to tie marketing performance to business goals. See how objectives and key results (OKRs) can help make the link. Gartner for Marketing & Communications | #GartnerMKTG #Marketing #CMO

Marketing Measurement: Track, Analyze and Optimize ROI

Marketing Measurement: Track, Analyze and Optimize ROI

gartner.com

David Falato

Empowering brands to reach their full potential

1mo

Matt, thanks for sharing! How are you?

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