Muhammad ilyas’ Post

We helped a luxury residential flooring contractor hire a niche B2B sales professional who made a sale in his first week on the job — here’s the 7 steps we took to make it happen: 1. Understanding the Big Picture: We started by meeting with the executive stakeholders of the company. They shared their ambitious growth goals—scaling from $5M to $30M in five years through product line expansion, strategic acquisitions, and key talent acquisition. This gave us a clear sense of direction for the role and their long-term vision. 2. Nailing the ICP and EVP: We honed in on their Ideal Customer Profile (ICP) and Employee Value Proposition (EVP). This helped our client understand not just the kind of flooring sales professional they needed, but what would attract the top talent to their team. Building out a compelling EVP was critical in setting our client apart from competitors. This allowed us to go-to-market with a persuasive and professional recruitment approach. 3. Building a Targeted Talent Pool: Our team built a comprehensive list of sales talent at all their local competitors, gaining key contact information for these individuals. We then crafted a multi-channel outreach campaign designed to hit every corner of the addressable market—ensuring no stone was left unturned in identifying the top-tier candidates. 4. Networking with Industry Insiders: Since our client gets 80% of their business through referrals from high-end GCs, we connected with local GCs to gather intelligence on who the best flooring salespeople were. By leveraging relationships in the luxury residential space, we got valuable insights that traditional sourcing methods couldn’t match. 5. Screening for the Perfect Fit: We established a rigorous screening process. Beyond sales numbers, we assessed each candidate’s transferable book of business, their experience in high-end custom flooring, and their cultural fit with the company. We also consulted with our client on integrating a DISC assessment into the process to measure personality and communication style fit. 6. Delivering the Best-Suited Candidates: We presented a shortlist of five highly qualified candidates, each a standout in their niche. Our client selected a candidate they felt was the ideal fit for their company—and the results speak for themselves. Within the first week, their new hire had already closed a sale. 7. Positioning for Future Success: Beyond filling the position, we’ve continued to work closely with our client, introducing them to a potential acquisition opportunity within their space. We’re fully committed to helping them achieve their aggressive growth goals through strategic talent and business acquisitions. We're excited to continue building this relationship and supporting our client in scaling from $5M to $30M and beyond. Shoutout to Cole Arriaga for his diligent and effective work during this search project.

Elmira Grigoryan, Sales Manager of the Golden Palace Hotel Yerevan Q. How long have you been working in sales? A. I have been working in sales for 2 years. Q. What do you like most about your job? A. Communication with people, as well as providing the best service to our guests. Q. How do you maintain motivation and enthusiasm for your work? A. Achieving goals, I am also motivated by my team Q. What do you think is the key to successful sales? A. As for me, discipline and a specific action plan play an important role Q. What do you consider to be your most striking and useful strength? A. Honesty and humanity Q. What is the one thing you can’t live without for a day? A. In the field of hotel business sales, several aspects cannot be dispensed with. One of the most important key points is hospitality. I also cannot live without my favorite team during the working day. Q. What advice would you give to someone just starting out in sales management? A. The most important thing in sales is to find a source of inspiration. Studying the product and developing communication skills also play an important role. Q. What do you think is more important: product knowledge or communication skills? A. In fact, choosing one thing is very difficult, one complements the other. Knowledge of the product being sold and good communication skills are already 70% of success in sales. Q. What qualities make you successful in sales? A. Ability to communicate with clients and, of course, perseverance. Q. What is your favorite place in the Golden Palace Hotel? A. Every corner of our hotel is cozy in its own way, but most of all I love our spa center.

Do you see only with your eyes or with your heart? ❤️ Seeing these cut logs made think…from the outside they didn’t look so great but look what the woodsman revealed inside…beautiful timber grain and the potential for creating amazing furniture! The lesson. Do we take the time and personal interest to see the potential of the people in our team? As a sales manager we have a unique opportunity to see undeveloped talent and nurture it. Often people don’t see they’re own potential, you might spot it before they do. Sales is an acquired skill none of us were born with advanced questioning or communication skills we learnt them and were coached to succeed. So, before you rush to recruit have you really thought about the potential diamonds in your team? #SalesTalent #SalesCoaching #SalesLeader

It’s not about having the right opportunities. It’s about handling the opportunities right. The key work starts with the #salesteam #opportunities #success #sales #teamunited #reetafashion #reetafashionindia #aashirwadtextilemarket #textilemarket #textilemarketsurat #marketing #branding #office #officedesign #officedecor #surat #gujarat #LinkedIn #Linkies #Connections

💡 Sales Meeting Tip #4: Strategic Territory Planning 🚀 Conclude every sales meeting with clear action items. Ensure everyone knows their responsibilities and next steps to avoid confusion and boost productivity. 💯 Why it works: Clear action items provide direction and accountability, ensuring that every team member knows what is expected of them and when, leading to more effective follow-through and results. #TerritoryManagement #SalesPlanning #GrowthStrategy #Ayon #Edmonton #Canada

What was your first sales job and what did it teach you? 🤔 When I left full-time education, sales wasn't a career path I would have chosen being an introvert and socially awkward!! However, I fell into sales whilst backpacking in Australia back in 2001 as I needed funds to continue my travels. The only job I could find was selling stuff from a suitcase 'door-to-door' in Perth, Western Australia. 🐨 Think an Australian Del-Boy! 🤣 I had to be in the office at 7.30 every morning, 6 days a week with the aim to knock on 100 doors and make $100 a day (then you get to ring the bell). It was also COMMISSION ONLY. 🤑 Let's just say it was character building! 😀 Below is a picture of me whilst on a 'road trip' to Margaret River and the 'Giggle Bugs' we sold and we sold them all!! 💪 So what did I learn..... Every morning we had a sales meeting and a pep talk to give us motivated for the day ahead and there were a couple of sayings that I will never forget. 📢 'Your attitude dictates your altitude' - I loved this as it helped me build resilience by trusting in the process, putting me out of comfort zone and that hard work can get results! 'Every door, every floor in every store' - Door to Door sales is a numbers game and it is important to maximising selling opportunities. You understand that not everyone will buy from you, but the people that do maybe behind the door that you least expect! I also learnt the importance of trust and building a rapport which is hard to do when selling door to door! People didn't always buy from me, but they bought from me when I had a product they liked (like the giggle bugs....they went down a storm 😁). Sometimes it was all about timing! Today, my approach to sales is very different but the principles are the same. I will never forget my experience in Perth and what I learnt from Vaughan Bradshaw! 🙏 #socialselling #positivemindset #trusttheprocess

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Retailers vs. Shopping Malls: Who Holds the Power? In our latest episode, Ahmed Elnaggar and real estate expert Ahmed Gabr, Senior Associates at Elnaggar & Partners, provide #insights into the difficulties experienced by small and medium-sized #businesses. They also explore the power dynamics between #retailers and shopping malls, negotiation #strategies, and ways to manage #commercial lease agreements. 🔔Subscribe now to gain a deeper understanding of the retail landscape #MondayLegal #TheJurist #UAE #realestate #leaseagreement #investing #rental #contracts #entrepreneurs #rentaltips #retail #businesstips #legalprofessionals #propertymanagement

Alexandru Radulescu, Chief Sales Officer at ARQA: “In the premium residential area, one of the trends we have observed is the repositioning of areas. We are seeing this repositioning of areas such as Pipera and the northern part of the capital that have become overcrowded. When we decided to develop the project in Iancu Nicolae we analyzed these market trends very well. The education of children is a very important aspect for our clients, and the Iancu Nicolae area is very well positioned from this point of view. Parents often forgo proximity to the office in favor of proximity to their child's school when deciding to buy a home. Another trend is the fact that nowadays, after the pandemic period when many customers wanted to move in a house, now the trend has reversed and many buyers are looking to move from house to an apartment.”

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