MOGL’s Post

Are the Paris 2024 Olympics redefining marketing? 🏋️♀️🏅🏊♂️ Sporting events, such as the #Paris2024 #Olympics that have typically relied on people tuning into their television to watch them live have had to be creative with the way they advertise, as television audiences decline 📺 📉 Our latest article explores this shift, and the creative ways that brands have marketed their Olympics campaigns, including: 📖 How storytelling marketing is replacing traditional ads 🤸♀️ The impact of influencer marketing and athlete partnerships 📣 The role of digital PR in modern campaigns Read more 👉 https://bit.ly/4dATA3L #DigitalMarketing #SportsMarketing #Olympics2024

Introducing 3 of Out2Win’s Top 10 Athlete-Influencer Olympians in the 2024 Paris Olympics: They're all 𝐬𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚 𝐩𝐨𝐰𝐞𝐫𝐡𝐨𝐮𝐬𝐞𝐬, 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐜𝐫𝐞𝐚𝐭𝐨𝐫𝐬, and some serious 𝐮𝐩-𝐚𝐧𝐝-𝐜𝐨𝐦𝐞𝐫𝐬 you might not have heard of.... just yet. These Olympians are genuine influencers—from 🌟 𝐒𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚 𝐬𝐭𝐚𝐫𝐬 like Ilona Maher: 1.7M Total Followers 🎬 𝐒𝐭𝐚𝐧𝐝𝐨𝐮𝐭 𝐩𝐫𝐨𝐝𝐮𝐜𝐞𝐫𝐬 including Erik Shoji: 304K Avg. Reel Plays 💎 𝐇𝐢𝐝𝐝𝐞𝐧 𝐠𝐞𝐦𝐬 such as Anna Hall: 31% Instagram Growth (2024) Now, competing in one of the largest platforms in all of sports, these athletes have more of a chance than ever to maximize their brand growth. Check out the full list and a detailed statistical analysis of all 10 of our picks in our Olympic Athlete-Marketability Report! ⬇ https://lnkd.in/dKuHpaNM #Paris2024 #AthleteMarketing #InfluencerMarketing #NIL #SportsMarketing

⚽Fully swept up in 𝐄𝐔𝐑𝐎 2024 fever? We are too! It's a glorious summer of sport - with the 𝐄𝐔𝐑𝐎 & T20 𝐂𝐫𝐢𝐜𝐤𝐞𝐭 𝐖𝐨𝐫𝐥𝐝 𝐂𝐮𝐩  underway, and so much more to come - from the 𝐎𝐥𝐲𝐦𝐩𝐢𝐜𝐬 & 𝐏𝐚𝐫𝐚𝐥𝐲𝐦𝐩𝐢𝐜𝐬 to 𝐖𝐢𝐦𝐛𝐥𝐞𝐝𝐨𝐧! This means it's also a glorious time to leverage influencer marketing for your brand! 🔥Social content in Week 1 of the 2020 Olympics saw a 1000% engagement boost 📈Podcast streams increased 80% during the Women's World Cup kickoff Sport offers endless opportunities for brand involvement, but athletes are not the only influencers you can leverage! We're breaking down some key opportunities & top tips to maximise your influencer marketing strategy this sporting season! P.S Which sporting event are you most excited for? Let us know in the comments! #InfluencerMarketing #Euro2024 #Olympics #CreatorEconomy

Attn: Fitness and Sports Brands Is your brand breaking records? Trivium PR helps fitness and sports brands maximize visibility through media coverage, influencer partnerships, and digital campaigns. Let’s take your brand to the next level of success. #fitnesspr #sportsmarketing #brandperformance #triviumpr

🏟️ Will you play the game? Limited Stands Available for WFS Europe 2024! ⚽ Feeling the FOMO? You should be! The countdown is on, and only 7 stands remain for World Football Summit Europe on September 18-19 in Sevilla. Why You Need to Be There: 👉 Unmatched Exposure: Showcase your brand to thousands of football industry professionals. 👉 Networking Opportunities: Connect with decision-makers, influencers, and potential partners. 👉 Business Growth: Generate leads, close deals, and expand your network. 👉 Industry Insights: Gain exclusive access to the latest trends and innovations shaping the future of football. Secure your spot today and make sure your business is at the forefront of the football industry. Don’t wait – these stands are going fast! 👉 More info. https://tally.so/r/3EQ1QX #WFSEurope #FootballIndustry #BusinessOpportunities #Networking #Innovation #SportsBusiness

Position your brand to go for gold with sports marketing! 🏅🎯 2024 has been a true summer of sport 🌞 & brands everywhere have used this as an opportunity to develop memorable campaigns, and connect with audiences 🤝💥 In our latest article, you’ll learn: 📈 How to craft powerful campaigns that resonate during high-profile sports events. 📢 Strategies to amplify your brand’s voice through targeted social media tactics. 🤝 The secrets to leveraging influencer partnerships that truly engage your audience. Ready to elevate your sports marketing strategy into one that champions all others? 🏆👉 https://bit.ly/3YKvY8l #SportsMarketing #DigitalMarketing #InfluencerMarketing #SocialMedia #ContentMarketingCampaigns #HealthAndWellness

Every athlete wants to ✨commercialise✨ their brand, but what does that actually take?   ✅ Media Kit ✅ Pitch Deck ✅ Confidence in the value of your brand ✅ An understanding of what value you can offer to a partner   In one of our most popular Masterclasses to date, athletes will learn how to pitch themselves to potential partners and land that sponsorship deal.   Hosted by Gracie Strawn, a global industry expert in influencer partnerships and social media marketing.   Masterclass 09 is now live on www.playapower.com DM us now to find out how you and your athletes can get started! #sportsmarketing #personalbranding #athletemanagement #sportsbusiness #growyourbrand

If traditional media will show us the official results, #socialmedia will cover everything else! Come and see how influencer marketing can successfully leverage these trends for maximum impact! Join our webinar!

What a year this will be for all the sports fans and athletes, with the Euro 2024 and the Olympics Games just a few months away, the hype is growing higher and higher by the day. We are well aware that where there is hype and attention, there you can find great opportunities for brands too and we are happy to share some of these in a dedicated webinar with a specific focus on Influencers and Social Media! Join us on April 11th 16:00 CEST and get inspired by Christoph Kastenholz, Co-founder & CEO of Pulse Advertising! You will leave with everything you need to know to go for gold this year 🚀 #PulsePower #InfluencerMarketing #InfluencerMarketingAgency #DigitalMarketing #PulseAdvertising #Euro2024 #Olympics #Paris2024

🌟 Heading to Cannes this June? 🌞 This year at Cannes, I'm diving into how influencer marketing is reshaping the media landscape and integrating more fluidly than ever with the full media mix. The energy at Cannes never fail to inspire (the rosé helps as well...)! Particularly keen to have some discussions around: 👉 Exploring the fusion of traditional media and influencer strategies. 👉 Harnessing the fast-paced evolution of platforms like TikTok to redefine our marketing approaches. 👉 Debating the future of real-time marketing and how agility can become our strongest asset. If you’re around and want to explore these topics or more, let’s meet up. Whether it’s over a coffee/rosé, a (very slow) walk up the Croisette, or a planned meeting - let me know. Drop me a message and let’s set up a time to connect at Cannes. #CannesLions2024 #InfluencerMarketing #MediaStrategy #Networking