Mobivity’s Post

From pretzels to pet food, store-brand goods are gaining on big-name brands: ‘Our food budget had exploded’ Goodbye, Chips Ahoy cookies and French’s mustard. Hello…Great Value, Private Selection and Signature Select. U.S. consumers are trying many tactics to cut their food spending: eating out less, buying less groceries and ditching name brands. That is boosting lower-cost store brands, which last year claimed 22 cents out of every dollar spent in grocery stores—the largest share ever for so-called private-label products. National brands are still king in the U.S., making up 78% of overall food and beverage dollar sales, according to data from the market-research firm Circana. But store brands, manufactured by companies including TreeHouse Foodsincrease; for such retailers as Walmart and Kroger, and are gaining ground, raising pressure on big food companies that have pushed their prices higher. #privatelabel #retail #groceryindustry MaryEllen Lynch Sally Lyons Wyatt Circana Jesse Newman Stephanie Stamm https://lnkd.in/egbCp4nr

It was perfectly predictable! Consumers are trading DOWN and OUT as the experience just isn't "worth it" anymore. Consumers reached a tipping point, and now, restaurant brands are feeling the shockwaves. Value deals are everywhere in both QSR and FSR, yet we’ve seen a channel shift that is clearly headed towards less traditional channels such as grocery and convenience stores. From my July data, of those trading down: * 32% are turning to Grocery Store Delis/Food Service Areas (36% under $50K HH income) * 18% Convenience Stores (27% under $50K HH income) * 14% All You Can Eat Buffets (17% under $50K HH income) It makes perfect sense that amid these discount wars, the real winner may not even be a restaurant at all! WHY IT MATTERS 
>>>Consumers want to go out to eat, but are carefully making choices of where to spend their dollars
 >>>Lower-income consumers are trading down even more intensively >>>While everyone is cutting prices, how will you make joy your brand differentiator? Joe Guszkowski #Restaurants #TradingDown #Grocery #Economy #Discounting

This weekend I got an email from someone with questions about a product...but it took me 2 emails & several questions to figure out that it was a product we sell in the Deli. (sorry, I'm not a mind reader!) Although I work for a supermarket, I don't intimately know every product sold. Do you know the typical supermarket can have as many as 300K SKU's? (The average grocery store today has 300,000+ SKUs, nearly eight times more than the average store of the 1970s. - https://lnkd.in/eGXJaUde) ...SKU stands for STOCK KEEPING UNIT Of course, that depends on how large the store is and how much variety they have. The type and number of products change often...in Produce it depends on the season...in other, non-perishable areas of the store, in may depend on promotions, new items and how well products are selling.

Are you feeling the pinch at the grocery store lately? With prices on the rise, it’s more important than ever to find ways to save without sacrificing quality. In today’s blog post, I’m excited to share some savvy shopping tips that will help you stretch your budget further, whether you’re a seasoned boomer or just starting out on your shopping journey. Have you ever wondered how to maximize your savings while still enjoying your favorite foods? What if I told you that planning your meals around seasonal produce could not only save you money but also introduce you to delicious, fresh ingredients? We all have our go-to grocery hacks, but there are always new strategies to explore. From using coupons effectively to understanding store sales cycles, there’s a wealth of knowledge out there waiting for you! Are you ready to take control of your grocery spending? Check out the blog post for tips that are easy to implement and can lead to significant savings over time. Let’s make grocery shopping a little less stressful and a lot more budget-friendly! What are your favorite tips for saving at the grocery store? Share your thoughts below! #GrocerySavings #SmartShopping #BudgetFriendly #SavvyShoppers #BoomersAndBeyond #FrugalLiving #MealPlanning #SaveMoney https://rpb.li/CLmkhq

Interesting article on how today’s stretched consumers are opting for lower cost store brands, which account for 22% of all grocery sales. With lower price points and improved quality perceptions, it’s getting harder and harder for brands to retain loyalty, especially in categories where it’s tough for consumers to really know the difference. I recall someone saying to me during some shopper research years ago, salt is salt isn’t it, why would it matter if I buy own label over a brand? That logic applies equally to all the ‘commodities’ like sugar, vinegar, rice, vaseline but also potentially to items like pretzels and pasta where the manufacturing process is not necessarily understood. So how can brands stay in consumers’ hearts and minds, and shoppers’ baskets, in this environment without relying on price promotion? I checked out my pantry and here are my four personal examples – what examples do you all have to share! ALEX’S HONEY – its local to the area I live in so tastes better and is more sustainable. PAUL NEWMAN SALAD DRESSING – tastes great and profits support children’s causes. BETTY CROCKER – it’s tradition, I grew up with this and so did my kids. BONNE MAMAN – it definitely costs more, but it is simply just better and delivers the quality every time.

Love their products... interesting to see where they will be going next! Laird Superfood has reported an increase in net sales for the year-over-year period, driven by its wholesale and e-commerce distribution channels. The company's coffee creamers remain its largest category of products by sales, with hydration and beverage supplements, coffee, tea, and hot chocolate also part of its offerings. Wholesale distribution contributed 34% of total net sales, with sales growth in club and distribution expansion in grocery driving the 3% increase. Meanwhile, e-commerce contributed 66% of total net sales, with a 2% year-over-year increase. Direct-to-consumer saw a 10% year-over-year increase, thanks to strong performance in subscription and repeat orders, as well as higher average order value following the launch of Laird's Daily Greens and Performance Mushroom products. Founded in 2015 and now headquartered in Boulder, Laird Superfood continues to make waves in the food and beverage industry. #LairdSuperfood #FoodandBeverage #SalesGrowth #DirectToConsumer #Ecommerce #WholesaleDistribution https://lnkd.in/d92beSTz

Are you feeling the pinch at the grocery store lately? With prices on the rise, it’s more important than ever to find ways to save without sacrificing quality. In today’s blog post, I’m excited to share some savvy shopping tips that will help you stretch your budget further, whether you’re a seasoned boomer or just starting out on your shopping journey. Have you ever wondered how to maximize your savings while still enjoying your favorite foods? What if I told you that planning your meals around seasonal produce could not only save you money but also introduce you to delicious, fresh ingredients? We all have our go-to grocery hacks, but there are always new strategies to explore. From using coupons effectively to understanding store sales cycles, there’s a wealth of knowledge out there waiting for you! Are you ready to take control of your grocery spending? Check out the blog post for tips that are easy to implement and can lead to significant savings over time. Let’s make grocery shopping a little less stressful and a lot more budget-friendly! What are your favorite tips for saving at the grocery store? Share your thoughts below! #GrocerySavings #SmartShopping #BudgetFriendly #SavvyShoppers #BoomersAndBeyond #FrugalLiving #MealPlanning #SaveMoney https://rpb.li/CLmkhq

On clevergirlfinance.com - In times when the price of food seems out of control, it can be tough to buy all of the groceries you need. If you’re finding the price of groceries hard to handle, you need to go shopping with a strategy. Think ahead about what to buy at the grocery store to maximize your budget. Let’s get into some great ideas! READ THE ARTICLE: https://lnkd.in/eqtkewc5

**Avoid These Grocery Stores When Purchasing Ground Beef** Ground beef is a staple for many dishes like burgers, tacos, and meatloaf. However, not all ground beef is the same, and where you buy it matters. Here are some stores to avoid for better quality and safety. **Big-Box Wholesale Clubs**: Stores like Costco and Sam's Club might offer lower prices but be cautious. The ground beef here may lack freshness, have quality control issues, and bulk buying can lead to waste. **Discount Grocery Chains**: Stores like Aldi and Save-A-Lot offer cheaper ground beef but at the cost of quality. They may use lower standards, more preservatives, and lesser cuts of meat, affecting both taste and safety. **Grocery Chains with Recalls**: Chains like Safeway, Kroger, and Walmart have had multiple recalls for ground beef. This highlights ongoing quality control and supply chain issues that can pose health risks. **Untrusted Local Markets**: Some local and specialty markets can be hit-or-miss. Issues include unknown sources, hygiene concerns, and inconsistent quality in their ground beef offerings. **Online Stores Without Certification**: While online shopping is convenient, it’s tough to verify the quality and source of the ground beef. Additionally, delivery issues can affect freshness and there's often no clear return policy. In summary, picking where you buy ground beef is crucial for both quality and safety. Do your research and opt for reputable stores to ensure better meals. --- **Next Steps**: Want to save more than just on groceries? Optimize your tax savings with our expert team at Together CFO. **[Set up a call here](https://lnkd.in/gAa4dwUG and secure your financial future today!

On clevergirlfinance.com - In times when the price of food seems out of control, it can be tough to buy all of the groceries you need. If you’re finding the price of groceries hard to handle, you need to go shopping with a strategy. Think ahead about what to buy at the grocery store to maximize your budget. Let’s get into some great ideas! READ THE ARTICLE: https://lnkd.in/ezn3d4iB