Michele Kasl’s Post

I built a six-figure business without followers. Here’s why you don't need them either. What I didn’t do to grow my business: - I didn’t run ads. - I didn’t send cold emails. - I didn’t build a huge social media following. Here’s what I did focus on: - Delivering exceptional work. - Letting my results speak for themselves. - Building strong, authentic relationships with clients. Here’s the truth: - Value will always be your best marketing. - Strong client relationships will always outperform flashy campaigns. - Consistency builds more trust than any follower count. Do I think having a social presence helps? Absolutely. But it’s not required to succeed. What matters is taking action —deliver value, stay consistent, and build real relationships. Don’t wait for the perfect strategy or audience. Start now and let the results follow.

Did you know… 70% of the population are hard wired to come up with their best copy and content ideas as a RESPONSE to something they see or hear from outside of them. Commenting on someone’s post is a great opportunity to produce your best work - without having to think too hard about what to say. Read their post, then write your reply AS IF you are writing a post of your own - like I’m doing here because this was originally a comment. Then copy your reply and post it for your audience - as I’m doing here. Now you are fulfilling three valuable marketing goals. ✅ You’re visible to new people - because their post will travel beyond your connections. ✅ You’re building a relationship when you engage with people - networking. ✅ And you’re creating magnetic content with little effort - because the words for what you want to say just flow when you’re ‘activated’. DOWNLOAD MY FREE GUIDE to skyrocketing your visibility, boosting your authority and reliably generating leads and sales through standing out on other people’s posts online. 🔗 https://lnkd.in/epKZccs3

On LinkedIn, you have 3 months to make an impression, 6 months to build a reputation, and…..... a lifetime of opportunities because of it. Here are 5 under-the-radar reasons why building a brand is essential today: 1. Silent credibility → My last post got only 8 likes, but I still booked a call. Your content is being watched, so don’t stop—engagement isn’t always visible. 2. Influence without a massive audience → Niche creators are now the talk of the town. You can build a powerful brand in a specialized industry with just a thousand followers. It’s not about the numbers anymore. 3. Attract opportunities without direct selling → My client was attending an event in another state. We posted about it, and 5 people showed up—one will be a client soon. Win-win. 4. Reduce marketing costs for your business → Imagine being known before you even walk into a room—that’s what your LinkedIn presence can do. Why spend on ads when you can be a walking, talking promoter of your business? 5. Access to people you can’t reach elsewhere → A single cold email can take you places. But on social media, everyone has a chance to connect. Starting conversations is easier online, so take your shot. There are endless reasons to build a brand, but little information on the 'how' of it. If you want to know more—let’s talk!

"I'm impressed with your portfolio, but your rate is a bit higher.” “I understand your concern about the cost. But remember, social media isn't just about posts. It's about building a community and getting results. Our custom plans can make a big difference. A strong relationship is worth more than a discount.” If you're a small business owner looking for a new social media manager. You've found one offering a great deal. But then you hear about another manager with a slightly higher rate. Why would you choose the more expensive option? Let me explain why the more expensive option is a good fit for your brand... ➡The key lies in the value beyond the price. ➡A strong relationship built on trust. ➡Understanding and shared goals are worth far more than a temporary discount. When you choose us. You're investing in a long-term partnership that can deliver significant returns. To celebrate our partnership. We're offering a limited-time discount for new clients. Don't miss out! Schedule a free consultation today and get a special discount on our services! Let's discuss how we can help you achieve your social media goals. #SocialMediaMarketing  #SmallBusiness  #ContentStrategy #LinkedInMarketing

HOW IT ALL WORKS How do people join your email list via social media? 🤔 Engagement: When you share valuable content on social media, it attracts followers who are interested in what you offer. Call to Action (CTA): Within your social media posts, include a call to action encouraging followers to join your email list for even more valuable/robust content or special offers. By leveraging your social media presence to promote your email list, you can reach a wider audience and convert followers into subscribers who are interested in your products, services, or content. We get it, it's a lot to add to the plate of a busy entrepreneur! 🍽️ That's where we come in - we are your team of experts who mix beautiful branding, intuition and insights to create a strategic brand presence. 📱 It's your turn to shine online and for your customers to finally discover you! ☀️ Book a call here: https://lnkd.in/gBuBMASx

      As a digital marketer, I noticed social media personal profiles are more effective in the concept of selling products than a business page. This scenario happens for small to medium businesses. But Why? Personal profiles have authentic connections, human touch, and inner engagements.  💡 Most of our personal profiles talk about our daily lives, which is more relatable to follow. 💡 In your personal account, people have known you for a long time, which is why they easily trust you. But why should you use a business page? If you are looking for long-term growth, then professional accounts are necessary. 🚀 Your business pages give you a clear identity and insights for better growth. 🚀 It enhances credibility and offers robust marketing tools. One thing you have to do is drive your personal connections into your business pages. You have to try to create human-friendly content and give personal invitations, replies, and comments for better engagement. When you have a large audience, it will help you understand your brand tone.    

Click, Connect, Convert Welcome Email Series Part 10 Power of Social Media Buttons I know this series is getting long, but every valuable insight requires patience. Tip 5 Add Social Media Buttons to your Welcome Emails. Here's why it's important: 1️⃣ Immediate engagement opportunities: Provide subscribers with choices beyond email, increasing chances of continuous engagement. 2️⃣ Cross-platform presence: Shows your brand's activity across various platforms, enhancing credibility. 3️⃣ Community building: Invite new subscribers into a broader network of like-minded people, potentially strengthening their connection with your brand. 4️⃣ Content diversity: Offer various content formats catering to different preferences. 6️⃣ Increased touchpoints: More platforms mean more visibility, engagement, and potential conversions. If you're not leveraging social platforms, you're missing out on numerous opportunities to grow your brand. Don't overlook any chance to connect with your customers. Let's connect to craft those perfect welcome emails for your business!

📱💼🔍 Looking for reasons why you need a social media review now? Here are a few: 1️⃣ Increased Visibility: A social media review can boost your online presence, making it easier for potential customers to find you on platforms like Facebook. 2️⃣ Attract Business Owners: By showcasing positive reviews on your Facebook post, you can attract business owners who are interested in your products or services. 3️⃣ Build Trust: Positive reviews from satisfied customers can help build trust and credibility for your business, encouraging more people to choose your brand. 4️⃣ Word-of-Mouth Marketing: When business owners see positive reviews on your social media post, they may be more likely to recommend your business to others, leading to organic growth. 5️⃣ Competitive Advantage: Having a strong social media presence with positive reviews can give you an edge over competitors in attracting business owners. Remember, social media reviews can play a vital role in attracting potential business owners and building a positive reputation for your brand. If you have any further questions or need assistance, feel free to ask!

“Your Network is your Net Worth.” Your network is where you get ideas for your next business venture, or it might be where you seek professional references when you need them. This phrase is followed by many of us because, well, it’s true. It’s also your best bet for marketing — especially word-of-mouth marketing or its more popular cousin "word-of-mouse" marketing. First, when most people think about getting a bigger network, they tend to think in terms of having a wide network. They want to be connected to as many people as they possibly can. Social media has made us think in that direction for the last decade. The problem with this approach is that you can be so focused on connecting with so many people that you stretch yourself too thin. Your messaging just isn’t effective when you do this. Instead, you should focus on getting a bigger network in terms of depth. Make the relationships you have more significant! #marketyourself #Valuepeople #relationshipsmatter

At Connected Creative, we're passionate about supporting small businesses and empowering entrepreneurs to thrive. Local businesses, you have a remarkable chance to tap into the power of social media. This enables them to actively connect with their community and attract potential customers. Here are some invaluable tips to enhance your local social media marketing strategy that we've compiled! 1️⃣ Boost your local presence through optimized social profiles acting as your online storefront. Ensure profiles are fully optimized with consistent branding and complete contact details. 2️⃣ Enhance your visibility by geo-tagging your content to aid local customers in finding you. Use relevant hashtags and location tags for heightened visibility. 3️⃣ Encourage clients to share their experiences with your business. The act of sharing user-generated content fosters trust and authenticity. 3️⃣ Interact, interact, and interact! Show your customers you care by responding promptly to comments and messages. Engaging with your audience helps nurture stronger relationships. Networking and cultivating a following can be achieved by engaging with other small businesses. 4️⃣ If you're feeling overwhelmed, it may be beneficial to seek help from professionals. At Connected Creative, we see ourselves as an extension of our clients' teams. We understand the commitment needed to run a small business and strive to help you seize growth opportunities in social media. Delegate these responsibilities to experienced professionals who have effectively nurtured various businesses across different industries. #SocialMediaMarketing #YEGMarketing #YEGSmallBusiness #MarketingAgency