Michaela Leitz-Aslaksen’s Post

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Fashion brands disruptor and innovator. Empowered 500+ brands to adopt more inclusive and profitable business models

While I am happy to see different body shapes - I also feel disgusted ❌ We are back in Y2K since a while, and with ozempic pushing down body positivity we are also back with Victoria Secret’s runway show. As a woman who has witnessed heroin chic in the 00’s, I do not feel thrilled about the comeback of body dysmorphia🚩 I feel frightened that once again the fashion industry is dictating women on the kind of body we have to be in - to be accepted by our society. While I feel happy to see also more diversity on the runway with models like Ashley Graham and Paloma Elsesser - Victoria Secret is failing to deliver real inclusivity with sizing from only XXS - XXL. Social Media is flooded with consumers being sick Victoria Secret pretending to be inclusive, pretending to care about the consumer. With consumers calling the brand „dated“ „cheesy“ and „being in its flop era“. How do you feel about Victoria Secret’s show❓Let’s discuss in the comments. _______________________________________________________ 🚨 Stay tuned - Hit the follow button to get more size inclusivity insights. #victoriasecret #fashionfail #inclusivity #bodypositivity #fashionindustry #consumerinsight #consumerexperience

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Francesca Gangitano

Live Experience Design & Brand Management - 50 Most Influential People in the Events Industry

2mo

It’s all of the above. But I’ve been wanting to talk about bust size for a long time. Over the past decade bust size has shrunk dramatically. I’m a size 0-2 but am forced to buy a 6 or above because bust size 28-31” in 0-4 sizing. I noticed it YSL years ago but now nearly every brand has followed suit.

Jessica Quillin, PhD

Content Strategist | Retail Strategist | Author | Fashion Editor | Bringing content strategy to fashion, luxury, and the experience economy

2mo

It’s just sad that it was the same. It didn’t promote body positivity any more than it took a different presentation approach. No real narrative, Y2K beauty standards, and no real attempt to do anything new. Not a strategy. I’ll be surprised if this makes any difference for them.

Anne-Liese Prem

Trendscout | Head of Cultural Insights & Trends @LOOP | I post and talk about the future in Culture & Emerging Tech I Web 3.0, AI, Digital Fashion & Luxury, Gaming, Immersive I @Future+ Ambassador

1mo

It was really boring and nothing new. I cringed every time I saw it in my feed. They had done a lot of PR, but it remained very empty, flat and out-dated. Women are at a totally different place right now and are concerned with very different things. This missed the mark.

Joanna Williams

Founder Since Tomorrow | LinkedIn Top Voice

2mo

wtaf were they thinking...

Leah Vernon

Copywriter | Content Creator | 3X Author | Body Positive | Seen in The New York Times, Buzzfeed, Vogue, and Marie Claire

2mo

About to do a video about this…ugh.

Margaret McCaffrey

Student at Wilkes University

2mo

Scary.

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