Maria Rivera’s Post

As we approach the end of the year, I want to express my deepest gratitude to our Squad, franchisees, and partners. I am so incredibly proud of the hard work and dedication displayed by all throughout the year! As I take moment to think through our many learnings, this past year validated the importance of a few key themes that continue to shape our vision. 🍔 Simplicity is Everything: I often say that in the dynamic world of leadership, simplicity is the unsung hero. While not always easy, keeping things as simple as possible allows for consistency- both inside and outside the Can— while earning your trust to keep Slidin’ Thru for more. 🧡 Live Your Purpose: Living our mission of serving cheeseburger sliders better than anyone else and our purpose of making everyone’s day a small bit better has been our North Star. From how we engage with our Frequent Sliders to how we build the business – being mindful of the critical few connects and enables us. 💪🏼Operational Efficiency is Non-Negotiable: A strong brand is vital, yet operational excellence is what sustains growth. Building scalable systems and processes ensures that we service all to the highest standard. 🏗️ Community is Our Foundation: When we drop a Can in a community, we immediately change its landscape. Whether its sponsoring local sports teams, hosting school nights and recognizing Smalls Town Heroes at our Can drops, we are excited excited to give back to the people and communities who make Smalls possible. Steering our growth these last two years with the partnership of the Smalls Squad and the support of our board, our franchisees and partners, and especially our loyal Frequent Sliders is both motivating and humbling. I’m filled with gratitude, and optimistic by what is possible. Here’s to another year of breaking barriers, mindful growth, strategic innovation through simplification, and shaping the future of our incredible cheeseburger slider brand, together.