Mhairi McGee’s Post

/ DON'T MISS OUT // . Social commerce is transforming the way businesses engage with their audience, and here's why you need to jump on board now. From shopping tags to in-app purchases, social media platforms are evolving into e-commerce marketplaces, offering endless opportunities for businesses to thrive 🛒 With features like live shopping and influencer partnerships, social commerce opens up new avenues for reaching and engaging customers like never before. Leverage the power of social media to drive sales, build brand loyalty, and take your business to new heights 🚀 𝑅𝑒𝑎𝑑𝑦 𝑡𝑜 𝑢𝑛𝑙𝑜𝑐𝑘 𝑡ℎ𝑒 𝑝𝑜𝑡𝑒𝑛𝑡𝑖𝑎𝑙 𝑜𝑓 𝑠𝑜𝑐𝑖𝑎𝑙 𝑐𝑜𝑚𝑚𝑒𝑟𝑐𝑒 𝑓𝑜𝑟 𝑦𝑜𝑢𝑟 𝑏𝑢𝑠𝑖𝑛𝑒𝑠𝑠? 📈 Contact us today to learn how our expert team at SAAR® Media can help you develop and implement effective social commerce strategies. Let's turn your social media presence into a revenue-generating machine! 💰 . . . #DontMissOut #SocialCommerce #Ecommerce #EngageCustomers #ShoppingTags #InAppPurchases #LiveShopping #InfluencerPartnerships

🔍 Fun Fact Friday for eCommerce: Social media platforms like Instagram and Facebook are evolving beyond their original purpose of connecting friends. Did you know that over 70% of shoppers now turn to social media for inspiration before making a purchase? 🌐🛍️ This statistic highlights the significant impact social media has on consumer behavior and purchasing 🛍️decisions. The integration of shoppable posts📱and marketplaces within these platforms is transforming the landscape of eCommerce. For eCommerce owners📈, this trend offers a valuable opportunity to boost sales and engagement. By leveraging social media marketing strategies, creating visually appealing shoppable content📸, and utilizing influencer partnerships🤝, businesses can effectively reach and inspire potential customers right where they spend their time. Have you observed this trend in your industry? Share your insights and experiences in the comments below! 💬👇 #FunFactFriday #eCommerce #SocialCommerce #OnlineShopping #ConsumerBehavior #IndustryInsights #ecommercesolutions

In today's competitive digital landscape, effective e-commerce advertising is key to driving sales and expanding your reach. Dive into BigCommerce's comprehensive guide to discover top strategies, from PPC and social media ads to influencer partnerships and beyond. Equip your business with the tools to succeed in the ever-evolving world of online retail. Read more here: https://lnkd.in/dF6qacwe #Ecommerce #DigitalMarketing #OnlineAdvertising #BigCommerce #MarketingStrategy #BusinessGrowth

In today's competitive digital landscape, effective e-commerce advertising is key to driving sales and expanding your reach. Dive into BigCommerce's comprehensive guide to discover top strategies, from PPC and social media ads to influencer partnerships and beyond. Equip your business with the tools to succeed in the ever-evolving world of online retail. Read more here: BigCommerce E-commerce Advertising Guide

Did You Know? 🌍✨ In 2025, the influence of social commerce is projected to be bigger than ever, with sales estimated to hit a staggering $1.2 trillion globally! 📈 Brands across sport, fashion, and outdoor are ramping up their strategies, using platforms like Instagram, TikTok, and emerging marketplaces to engage directly with consumers where they spend the most time. Why the buzz around social commerce? It’s about instant connection, immersive experiences, and the ability for shoppers to discover and buy in the moment—no extra steps, no friction. For businesses, that means building more authentic relationships and meeting customers with content that feels tailored, engaging, and real. But here’s something to think about: As social commerce grows, so does the need for authentic content and genuine influencer partnerships. Consumers are becoming savvier, and they crave transparency more than ever. What do you think about the future of social commerce? Are we ready for a fully integrated shopping experience on social platforms, or are there still hurdles to overcome? #DidYouKnow #SocialCommerce #EcommerceTrends #DigitalMarketing #MacgregorBlack #FutureOfRetail

How social media and online shopping has changed Consumer Buying Behaviour? -The advent of social media and online purchasing has profoundly reshaped consumer buying behavior. In the digital era, consumers are more connected, informed, and empowered than ever before. Social media platforms serve as influential channels, allowing individuals to explore, share, and discuss product experiences. These platforms have become virtual marketplaces where opinions, reviews, and recommendations influence purchasing decisions. -Online shopping offers unparalleled convenience, enabling consumers to browse a vast array of products, compare prices, and make purchases from the comfort of their homes. The rise of e-commerce has fostered a shift towards personalized and data-driven marketing strategies, tailoring product recommendations based on user preferences and behavior. -Moreover, social media serves as a platform for brands to establish direct communication with consumers, fostering a sense of community and trust. Influencers play a pivotal role in shaping preferences, as their endorsements carry significant weight in the online sphere. -At last, integration of social media and online purchasing has transformed consumer behavior by fostering connectivity, access to information, and personalized interactions, ultimately influencing decision-making processes in the digital marketplace. #consumerbehavior #digitaltransformation #ECommerceTrends #marketing #digitaltrends #ecommercegrowth

🚀 New in our Dropshipping success guide: Part 2 of marketing your online store! Last week, we laid the groundwork for your online business by exploring marketing essentials like conducting market research, goal setting, and channel selection. If you missed it, be sure to check it out! https://lnkd.in/ebRB7jfS In the second part of our guide, we dive deeper into effective paid advertising and influencer strategies to enhance your online shop’s visibility and drive sales. Whether you’re just starting out or looking to elevate your marketing game, these actionable insights are designed to empower you. Discover how to leverage platforms like Google and Meta Ads for quick results, and learn the art of influencer collaborations to amplify your brand’s reach. Plus, we’ll show you how to monitor your marketing performance to make data-driven decisions that lead to success. 👉 Read more about marketing your online shop here: https://lnkd.in/eHe7bUsD #Orderchamp #Dropshipping #Ecommerce #MarketingTips #InfluencerMarketing #BusinessGrowth #OnlineRetail

Horzehoods increased their RTC by 22% 📈 Here's how ⬇️ 1) We formed a holistic retargeting strategy across Meta, Google & TikTok. 2) We studied consumer behavior to retarget visitors/buyers on average 3-5 times a week. 3) Incorporated Email flows to give personalized touchpoints & bespoke offers. 4) Brainstormed ideas on calls to improve the overall post-purchase experience, leading to: > Better packaging > Thank-you emails with offers > Personalized thank-you cards > A reward system for repeat buyers > TikTok / Insta lives Overall, making the customer's purchase feel valued. Tip: Hosting lives on social media is so underrated. It helps massively with building a personal relationship with your following. Offering discount codes whilst on lives also has super high conversion rates 💪

Deloitte expects social commerce to grow to two trillion by 2025. What is Social Commerce, you ask? (or if you didn't ask, maybe you should) Imagine scrolling through your favorite #socialmedia feed, laughing at memes, catching up with friends, and then—bam!—you spot that perfect pair of shoes you’ve been dreaming of. But here’s the kicker: you don’t even need to jump between apps or websites to snag them. With just a tap, they’re yours, all while staying cozy in your social bubble. Welcome to the world of social commerce—where shopping meets socializing! 🎉 🔍 In-App Shopping: Browse, shop, and buy—all without leaving your favorite social platforms. Talk about convenience! 🎯 Influencer Magic: Your favorite #influencers aren’t just inspiring—they’re helping you shop with shoppable posts. Double-tap and buy! 📸 Social Proof: Real people, real reviews. When you see others loving a product, it’s hard to resist! 🎥 Live Shopping: Shop in real-time during live streams. It’s like a modern QVC, but way cooler! 🛒 Seamless Checkout: Find it, love it, buy it—all within the app. It’s dangerously easy (sorry, wallets!). 🤝 Community Vibes: More than shopping, it’s about connecting with #brands and fellow fans. It’s like your favorite local shop, but online and global. How is your #business integrating #ecommerce to your social media platforms?