We’re taking a look back at our recent event, Audience Acceleration with 1st Party Data, co-hosted with Google. We explored the power of first party data and how to harness it to elevate advertisers' audience strategies. We also discussed leveraging AI modelling capabilities, collecting consented first party data, and customising and enhancing first party data audiences. Relive the day below. 👇 #merkleproud #1PD #AudienceAcceleration
Merkle EMEA’s Post
More Relevant Posts
-
Execute on the right strategy and you’ll move product off of shelves. And when you’re ready to turbocharge your results, use GoAudience’s AI enabled custom audience lists. Skyrocket your ad results today: https://goaudience.com/ 🚀
To view or add a comment, sign in
-
In the age of AI, the art of marketing is not just about understanding your audience, but engaging them on a whole new level. From chatbots to predictive analytics, AI is reshaping how brands connect with consumers, offering personalized experiences at scale. Are you ready for the revolution? Dive into the future of marketing with AI and discover how it's not just changing the game, but setting a new playing field. ➡️ Read the article via https://lnkd.in/gjGUVDQb and click "Writing Portfolio" under Martech.org --> #linkinbio #AIMarketingRevolution #FutureOfMarketing
To view or add a comment, sign in
-
🚀 Ready to take your marketing to the next level? Dive into the power of AI with me! 🤖 Discover how AI delves into audience data, automates tasks, adds a personal touch, and optimizes campaigns in real-time. It s time to revolutionize your digital strategy! Read more on my blog using https://lnkd.in/gaB8eQcm
To view or add a comment, sign in
-
Do You Want To Explore The Current Updates In The Technical & Digital Marketing Field? Swipe The Slides And Explore The Latest Updates! X Will Soon Enable Advertisers to Create Ad Audiences with AI Threads Adds View Counts on Posts Reddit Establishes New Parameters on Third-Party Data Usage LinkedIn Shares Insight Into Professional Use of Generative AI #WebgenTechnologies #X #Threads #LinkedIn #Reddit
To view or add a comment, sign in
-
Revolutionizing Marketing: Unleashing the Untapped Power of AI 🚀 Dive into the data-driven era, where insights fuel success. From Predictive Analytics to Personalization Perfection, AI is the game-changer. Elevate your strategy, captivate your audience, and lead the charge in the Digital Marketing Renaissance! 🌐 . #AIRevolution #DataDrivenMarketing #MarketingInnovation #DigitalTransformation #digitalbranding #marketing #marketingagency #marketingdeconteudo
To view or add a comment, sign in
-
Still setting manual bids? You might be leaving conversions on the table. Smart Bidding leverages machine learning to optimize your ads, ensuring you're capturing the right audience at the right time. Are you trusting Google’s AI to find the perfect bids for you?
To view or add a comment, sign in
-
🎥 From Module 3 of the Professional Diploma in AI for Public Sector Marketing: AI empowers marketers to deliver hyper-personalised campaigns by analysing user data, predicting behaviour, and automating content delivery—all tailored to your audience's unique preferences. Ready to make your marketing smarter? Enroll now 👉https://lnkd.in/deEdUwHV #AIDiploma #AIinMarketing
To view or add a comment, sign in
-
🎥 From Module 3 of the Professional Diploma in AI for Public Sector Marketing: AI empowers marketers to deliver hyper-personalised campaigns by analysing user data, predicting behaviour, and automating content delivery—all tailored to your audience's unique preferences. Ready to make your marketing smarter? Enroll now 👉https://lnkd.in/erwpiqpp #AIDiploma #AIinMarketing
To view or add a comment, sign in
-
This week I learned that "Discover the potential of AI in digital marketing: AI transforms the way brands interact with their audience with customized suggestions and predictive analytics. Utilize AI's potential to improve client experiences, optimize advertising, and spur development to stay ahead of the curve." #host1173 #socialmediamarketing #aidigitalmarketing
To view or add a comment, sign in
-
🌟 A brilliantly crafted AI ad won’t move the needle if it’s shown to the wrong audience. 💡 Predictive Intelligence can drive business impact precisely #AIMarketing #PredictiveIntelligence #BusinessGrowth #SmartAdvertising #DataDriven
To view or add a comment, sign in
43,598 followers