Meghan Bobrowsky’s Post

My first Metaversary 🎉 Today marks a significant milestone in my journey: one year of crafting insights at Meta! 📊💡 Over the past year, I've had the awesome opportunity to dive deep into the ever-evolving world of tech, uncovering some valuable insights and making impactful decisions along the way. From crunching data trends to dreaming up future possibilities, it's been a wild ride full of discovery and growth. I've gotten to lead some pretty challenging projects with plenty of autonomy and creativity, especially on our beloved apps (Instagram, WhatsApp, and Facebook), scoring insights that really matter for our game plan. Being part of the innovative and exciting company as Meta has opened up a ton of doors for me to get more analytical and creative, making a real impact. Whether I'm digging into consumer habits, checking out what's shaking in the market, or figuring out what's next, every day feels like a fresh journey in getting to grips with our constantly changing industry. And focusing on Latin America? That's given me a chance to really get under the skin of how our continent is changing and evolving. What really sets this journey apart is the incredible teamwork and unwavering commitment to excellence that characterizes my International Marketing team. I'm incredibly grateful for the support and guidance of my colleagues, whose knowledge and fellowship have played a crucial role in my development. It's been an incredible journey, and I want to extend my heartfelt thanks to Nathalia Tercero, Cadija Tissiani, Suellen M., Mariana Chaves, Daniel Paz, Rodrigo Chamis, Gisela Blanco, Renata Giovannetti, Chiara Giuntoli, Maria Margarita M., Ana Flávia Guimarães, Paula Gabriela Martinez, Stefano Bagatim, Sofía Feldstein, Lorena Wagner, Alessandra Teixeira, Maria Paula Munaretto, Míriam Campos, Fernando Abbud, Fabio Pulga, Jacqueline Palermo, Debora Nitta, Michelle Eloi, Caio Izaú. As I look ahead to the future, I'm excited for the continued growth and success that awaits me. Here's to many more years of making a difference and driving a positive impact! Excited for what's next! ✨ #OneYearAnniversary #Insights #DataDriven #Innovation #Growth #Teamwork [🇧🇷 ptBR version in the comment]

🌱 Reflecting on the STEP UP Meta career challenge I recently completed through Digdata. To be honest, I initially joined this program just because it was on Mcr Met Rise and I could gain points for attending. I didn’t expect to gain much from it. However, even with minimal effort on my end and serious self-doubt, I walked away with a new understanding of data and its applications in marketing. It’s a reminder to me and also to you -if you find yourself in similar situations- that sometimes, just showing up and taking small steps can still lead to growth—even if it doesn’t feel like our “best” work. Here’s to more experiences that challenge us to step up and grow, however small the steps may be. #Digdata #Meta #LearningJourney #Reflection #DataScience #CareerChallenge Rachel Keane Harry Davison

Did you survive the recent Meta outage? It's always a good idea to have a backup plan in place for unexpected interruptions. However, downtime can also be an opportunity to generate some creative ideas. How did you spend your time? Let us know in the comments below! 💡😉 #MetaOutage #CreativeIdeas

5 years ago, I took the biggest leap of my career. Exactly five years ago, I quit what I thought was my dream job. For as long as I can remember, working in big tech felt like the pinnacle – and when I landed a role at META, I thought I’d “made it.” Life felt set. I was part of the exciting eCommerce division, consulting on big-name brands like Glossier, Thrive Cosmetics, and TB12 – a real pinch-me moment. But somewhere in the rush of it all, I found myself wanting something more: more creativity, more impact, and the chance to shape brands more deeply. So, I took a risk. I stepped away from META and dove into the unknown, founding my own agency to work with clients directly, hands-on. I wanted to drive growth and be there for brands in a way I knew I could. Fast forward to today, and I’ve had the privilege of working with hundreds of clients. Building this agency and helping transform businesses has become the true “dream job” I never knew I needed. The takeaway? Sometimes, the path you envision is only the beginning. Stay open, stay curious – because you truly never know what’s around the corner. ✨ #EntrepreneurJourney #Ecommerce #BigTechToEntrepreneur #DreamJob #SustainAndGrowDigital

Did you survive the recent Meta outage? It's always a good idea to have a backup plan in place for unexpected interruptions. However, downtime can also be an opportunity to generate some creative ideas. How did you spend your time? Let us know in the comments below! 💡😉 #MetaOutage #CreativeIdeas

FIVE YEARS AT META TODAY. FIVE THINGS I LEARNED SO FAR - working with the talented, authentic, and generous people I met here and who helped me grow (thank you all!) 1.   Creating with people completely different from you is one the most creative things you can do. Creators, diversity and inclusion are powerful ways to expand your brain and your reach. 2.   Ideas are only 10% of the process; execution is 20%. Selling them with empathy is 70%. Ideas are the most important asset we can all have – if we can keep them alive. The hardest, most sophisticated part is making your peers, clients, and audience see your vision and speak their language. 3. Being one step ahead only works if you don't mind being run over; look from above instead. Being fast is fun and exciting. It's also inevitably sloppy. Craft requires refining ideas from prototype to alpha to beta, using all the information and taste you can gather. 4. The future will be what people want it to be, not what companies build or gurus predict. Listen less to forecasts and observe more your family, friends, and audience more; if real people like it, it will succeed – that's how fashion, arts, and music work. 5. Intelligence is more than just applying knowledge; it's about how you leverage imagination. Smart people learn, but wise people create things that truly matter to others. The magic happens when you can do both (and no, it's not easy.) - Let's go for more!

Getting cursed out on the internet is never a fun thing. In all my years on social media and customer service related fields, I've heard some things. I've been told some things. And while it's usually pretty easy to separate myself from the product, it's a different story when the obscenities and vitriol are being spewed AT me. I sat at my computer yesterday (yes, on a Sunday) as it all came hurling through Meta business suite. He was livid, attacking anything and everything about the brand, the retailer, the manufacturer, and then turning it to the human behind the screen. My kids saw me (not my screen) and asked why I was crying. Yes, I cried. 20% because I'm a human (a pretty nice one at that) with feelings that get hurt occasionally. The other 80%? Because behind the language and personal attacks I saw the human in HIM. A father, hurting because his child was hurting, angry because there were things about the situation he just couldn't control, frustrated beyond belief at who knows what else. The attacks didn't stop, but my initial judgements did. Fast-forward to now. I'm staring at a message from him on Meta business suite, and it just says, "Thank you so much." The tears are coming again. I'm not a top expert, I don't have a multi-billion dollar company, and I haven't written my best-seller yet. But I DO know that the way to do business in a way that is successful beyond money and shareholders, in a way that leaves this world a better place when we're gone, is to humanize the people we work with and work for. We're all going through it. Let's go through it together. ❤️

#Technology #DataAnalytics #DataDriven Unlocking Growth: 3 Years at Meta — Transformative Lessons for Work and Life: Generated using Microsoft Image Creator by Author Unlocking Growth: 3 Years at Meta — Transformative Lessons for Work and Life Working at Meta was fast-paced, challenging, and intellectually stimulating. For three transformative years, I worked as a Product Data Scientist in Integrity and account security at the bustling London office. Now, as I look back, I find myself continually drawn to the invaluable lessons gleaned during my time there. Beyond the confines of the office, these insights have seamlessly integrated into both my professional and personal growth. Lesson 1: Always start with why Meta champions meaningful contributions over mere activity. Twice a year, employees undergo rigorous assessments based on how much tangible impact they’ve made in the last 6 months. The focus isn’t solely on tasks completed or volumes achieved; rather, it’s about the consequential outcomes stemming from one’s actions. It means that it doesn’t matter what you’ve done or how much you’ve done, it matters what happens because of what you’ve done. As a Data Scientist (DS), it’s not about the hours logged or the volume of insights generated; what truly counts is the transformative impact of your discoveries. Consider this: by uncovering a segment of users experiencing unusually short session times, you exposed a critical engineering bug affecting a specific device type. As a result, your findings catalyzed the Engineering team to rectify the issue and correctly measure session time, leading to a staggering increase of 20 million more minutes in session time measured per day. That’s the tangible ‘so what’ impact that defines your contribution.(Note that this is a completely made-up example) In this “impact” culture, I found myself continually pondering the potential outcome of my projects, delving into the ‘why’ behind my actions. Yet, grappling with the clarity of this ‘why’ wasn’t always a straightforward journey; uncertainty often clouded the path. But one thing was clear: you should determine your direction of travel and not mistake motion for progress. Starting with “why” works remarkably for stakeholder management, too. Often, people begin by detailing their process, only circling back to their purpose later, if at all. By probing their “why”, you gain insight into their priorities and motivations, facilitating more meaningful and effective interactions For example, when someone comes to you with a request, initiate by probing: “What problems are you trying to solve and when do you want it delivered?” This can go two ways. They might stumble a bit, struggling to articulate their goals. That’s ok. Ask questions to help them clarify, like “I understand that budget is a constraint, but what would you want the campaign to… #MachineLearning #ArtificialIntelligence #DataScience

The end of Workplace by Meta is nearing. Are you ready? 🚨 Don't let this disrupt your operations. Swipe through our carousel for more details! https://lnkd.in/dBmYWV7T Here are 3 essential steps to ensure a smooth transition for your retail team: 1️⃣ Understand how your team uses Workplace and identify key features. 2️⃣ Compile a Request for Information (RFI) and list your requirements. 3️⃣ Evaluate your options, compare software features, and choose a stable partner. Plan for the transition. Stay ahead, stay prepared

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