Md Mahfuzur Rahman’s Post

Amazon's latest update has sellers buzzing! On July 31, Amazon posted in their news section about stricter bullet point requirements for product listings, effective August 15. Amazon has previously encouraged sellers to optimize their bullet points by making them concise, clear, and focused on individual features or benefits, but they didn’t strictly enforce it. Now, they’ve added a twist: if you don’t comply, Amazon’s AI might step in and optimize the bullet points for you. Join Michael Maher, Chief Idea Officer of Cartology, and Brett Bohannon Founder of Amazon with Brett, as they discuss the implications of this change. 🚨 Amazon's new policy includes the possibility of using AI to automatically optimize bullet points for listings that don't meet the updated requirements. Sellers are concerned, with many expressing worries in the comments about Amazon’s AI potentially making errors and the uncertainty over whether there's an opt-out option. How might this impact your business? Don't miss the full conversation 👉 https://loom.ly/Oa2tLvw where we dive deep into these changes and share tips to stay ahead of the game. Follow us and watch now! 🎥 #AmazonUpdate #Ecommerce #EcommerceStrategy #michaelmaher #cartology #brettbohannon #amazonwithbrett

Amazon's Latest AI Update: Implications for Sellers Amazon is doubling down on its commitment to optimizing the product catalog for AI with a significant update that will impact sellers across various product categories. Starting in January 2024, Amazon will require specific image types for hardline, softline, and consumables product listings. Sellers must have each of the required images, or Amazon and other resellers may be able to fill any image gaps. The three required image types are: 1. Product on a white background 2. Product in an environment 3. Product information, such as dimensions or nutritional facts While the intention is to provide customers with more comprehensive information, this update could have unintended consequences for sellers. Sellers may lose control over their product listings, as Amazon and other resellers could potentially add their own images to fill any gaps. This could lead to a decline in content quality, with your brand's carefully curated images being replaced by low-resolution or inconsistent images from other sellers. Furthermore, this change raises concerns about brand image and the potential for misinformation, as multiple resellers may use different or misleading images. It's clear that Amazon is raising the bar for content on the platform, but at the same time, it is giving sellers less autonomy and granting Amazon more control over the product detail pages. As an e-commerce professional, how do you think this update will impact your business? Share your thoughts and insights in the comments below. #AmazonSeler #FBA #AmazonUpdate

Big News for Amazon Sellers! Rufus, Amazon's new AI shopping assistant, is changing the game. Rufus makes shopping easier by finding and comparing products for customers, answering queries and assisting in product research based on Amazon's extensive product catalog and customer feedback. And guess what? This is great news for brands on Amazon too! Why Rufus Matters for Your Brand? Rufus can make your products more visible to customers, leading to higher conversion rates. But, your products need to stand out first. This means: - Detailed Descriptions: Explain what your product is and why it's awesome. - High-Quality Images: Show off your product with clear, attractive photos to grab attention. - Customer Reviews: Get lots of good reviews from satisfied customers, as these play a crucial role in convincing potential buyers. By making these updates to your Amazon listings, Rufus is more likely to recommend your products to shoppers. This could mean more eyes on your brand and more sales! While Rufus is still quite new and needs to develop, using it can really change your presence on Amazon. If you need more advice or have more questions, we're here to help. Book a free call with us via the link below. https://hubs.ly/Q02rYVg60 #GenAI #GoogleAiNews #Rufus #Amazongrowthtips

Amazon| Review Listing Updates 📝 Amazon uses the power of AI to enrich the content of some of the ASIN(s) in your catalog and recommends a product attribute to update in your particular product listings. If you agree or do not respond to the AI recommended values, these updates will be published automatically once the Feedback Due Date has elapsed. You may contact Support to make changes once the due date has passed. If you disagree with the proposed changes in your feedback, the existing attribute values will persist and the updates will NOT be published. To review the proposed listing updates: 1) Download the Excel file with the proposed changes. 2) Review the updates, provide feedback within the Excel file, and save. 3) Upload the file with your feedback by the Feedback Due Date. 4) Monitor the status of your submitted file for any additional action that may be required. Please note that Review Listing Updates does not offer the option to opt in or out of this service. Review changes before these updates are published. Is it a helpful feature for your product listings? Please share your thoughts in the comment section⬇. #amazon #amazonseller #amazonfba #amazonadvertising #amazonbusiness #amazonseo #amazonmarketing #listingoptimization

Amazon is introducing AI to help sellers create product listings with just a link to their website. This move will streamline online selling and boost efficiency for sellers. With this new AI tool, sellers can spend more time on what really matters, their products and customers. It is a great addition to the platform and already has 100,000 sellers on board. Importantly, Amazon ensures content can be reviewed before going live. This week marks Get to Know Your Consumer Day and innovations like this not only help businesses but also ensures that consumers have access to a wider range of products with accurate and detailed listings. This gives customers the opportunity to develop stronger connections with brands. #eCommerce #Amazon #AIListings

Amazon's Bullet Point Update: Are you panicking about this update?   The new Amazon bullet point guidelines have sent shockwaves through the seller community. Fear not! While the changes might seem confusing, there's an opportunity hidden within. News circulating that Amazon is getting all of its control over our listing's Bullet points. But it’s not true. Amazon is using AI to suggest bullet point updates, but you have control over which changes are implemented. You can review these recommendations in the "Review listing updates" section. When any of the updates become available, you can easily download an Excel template to review the suggestions, provide feedback, and upload the completed file. You can control which AI recommendations are published but must submit feedback before the deadline. Respond promptly as updates without feedback will be published automatically. Review your listing content updates at least once a week. Effective from 15 August, 2024. Any confusion drop a comment below or DM me to get started. I’m here to help!! #Amazon #AmazonSeller #AmazonUpdates #Ecommerce #AmazonBulletPoints #ProductListing #BulletPointUpdate #AmazonAI #AmazonTips

With the launch of Amazon's shopping assistant Rufus, ensuring your Amazon product listing quality is as good as it can be has never been as important. We can take care of that for you at Autopilot #fba #genai #amazonsellers #ecommerce

Buckle up for this week's news! 🛍 Supporting local just got easier! Amazon's new feature connects you directly with small and medium-sized businesses. 💰 Heads Up, Sellers! Facebook Marketplace is doubling fees for shipped items starting April 15th. Time to adjust your pricing strategies. 🤖 Goodbye, endless search results! Amazon has a new *secret* AI tool that could enhance how you shop on Amazon. ▶ Hit play on the video for the full scoop! What are your thoughts?! Will Amazon's SME feature actually help small businesses? Is the Facebook fee increase a deal-breaker for online sellers? #ecommerce #amazonseller #news #Amazon #innovation #AI #Facebook

Amazon announced its next step in the #GenAI space yesterday: Rufus Rufus will be assisting shoppers with questions around their search & helping them identify the most suitable products. What's clear: Improving product catalog data is key to increasing chances of getting eyeballs 👀 More relevant catalog information = higher likelihood of Amazon's AI picking up your product 🤩 But a lot is unclear: 💰 Will this lead to more revenue concentration for best sellers in specific categories? 🥇 Will Amazon badges such as "Best Choice" be a decisive factor into gaining additional visibility (beyond its current impact)? 📢 What role will advertising play around visibility? 🔎 How will suggested questions guide search behavior, and ultimately offerings (if Amazon is suggesting to look for an item "on sale" -- sellers better have their item 'on sale', not only the best price & offering) Most of these things will be seen over the next few months. In the meantime you can make sure your product catalog is at its best with Autopilot 🤖 #ecommerce #brands #sellonamazon

🚨 Big news for Amazon sellers! 🚨 Starting August 2024, Amazon has begun rolling out AI-generated product listing updates. Automated product descriptions that are clearer and more concise, saving time and effort for sellers. This sounds like a game-changer, doesn’t it? But here’s where it gets tricky. AI is powerful. But it’s not always perfect. Take this for an example, you’ve spent hours creating the perfect description to capture the essence of your product, only to have AI swoop in and “improve” it. Suddenly, the unique selling points you carefully crafted could be watered down, or worse, entirely misunderstood. This shift raises a key question for marketers: Will these AI-generated listings truly resonate with customers? Here’s the challenge we’re facing that we need to adapt. The balance between automation and authenticity is more important than ever. While the AI might handle structure, the real art lies in maintaining the emotional pull that makes a listing stand out. So what can we do? ✅ Regularly monitor product descriptions. ✅ Fine-tune AI suggestions to align with brand voice. ✅ Stay agile as Amazon continues to integrate more AI into its processes. The future of e-commerce is exciting, but it’s on us to ensure that we’re not just relying on AI but working with it. What do you think,  will AI elevate product listings or compromise creativity? #ecommerce #AI #marketing #Amazon #futureofwork #productlistings