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LVMH Faces Setback as Q2 Sales Fall Short of Analyst Projections LVMH, the world's leading luxury group, experienced a 3.86% decline in its shares on Wednesday following the announcement of second-quarter sales that failed to meet analyst expectations. The company's sales amounted to 20.98 billion euros, falling short of the projected 21.6 billion euros. Notably, sales in Asia (excluding Japan) saw a 14% drop in the second quarter and a 10% decrease in the first half of the year compared to the same periods in 2023. Conversely, sales in Japan surged by 57% in the second quarter and 44% in the first half, largely driven by purchases made by Chinese travelers. The company's wine and spirits division suffered a 5% decline in revenue, while the watches and jewelry division also experienced a 4% decrease in the second quarter. The notable decrease in European, United States, and Chinese consumer demand within the wines and spirits sector, and China's challenging market landscape in particular, contributed to these setbacks. This mirrors similar difficulties faced by other luxury brands, such as Hugo Boss and Burberry, which have all reported weaker performances this year. # Thank you Elena Rossi for your submission!

LVMH Shares Drop after Second-Quarter Sales Miss

LVMH Shares Drop after Second-Quarter Sales Miss

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