Mawal Asjad’s Post

Keywords for SEO are specific words or phrases that people use when searching for information on search engines like Google, Bing, or Yahoo. These keywords are crucial for optimizing your website's content so that it appears higher in search engine results pages (SERPs) when users enter those keywords into the search bar. Effective keyword research involves finding terms that are relevant to your content, have high search volume, and are not overly competitive. By incorporating these keywords naturally into your website's content, you can improve its visibility and attract more organic traffic from search engines.

Types of keywords in SEO......? In SEO (Search Engine Optimization), keywords are critical for optimizing content to rank higher in search engines. There are several types of keywords, each serving a different purpose: 1. Short-tail keywords 2. Long-tail keywords 3. LSI (Latent Semantic Indexing) keywords 4. Branded keywords 5. Non-branded keywords 6. Transactional keywords 7. Informational keywords 8. Navigational keywords 9. Geo-targeting keywords 10. Competitor keywords #seo#seo strategies #guest post#linkbuilding #off-page seo#backlink

In 2024, nearly 60% of searches on Google end without a click, and roughly 2/3rds of all searches stay within an existing Google product (YouTube, Maps, etc.). What does that mean for marketers? A few things... 1) Traditional SEO, and even paid search, are not getting the same traffic results as in the past. 2) Branded search keywords should become a major focus of your SEO strategy. 3) SEOs should prioritize being in featured snippets and other knowledge panels within Google. The good news is that as long as you are consistently writing helpful content that resonates with your audience, Google's algorithm updates and other changes won't eliminate your rankings. If you need help being found online, give us a shout!

What is keyword research? Do you know that 91% of pages get no organic search traffic? Thus the top pages from Google drive more than 50 percent of all website traffic? To get a more organic search, a good keyword is one of the most important elements. Generally, keyword research is a way to figure out what people are typing into search engines. You need to know this to avoid creating content that nobody is searching for. It is much more purposeful to find the “right” keywords and put them into “right” places. The goal of keyword research is to identify search terms that your site may have the potential to rank for in Google Search. These insights can help inform your content strategy, as well as your larger marketing strategy. Google is becoming better and better at understanding what people are looking for. Its main goal is to offer content that satisfies the users’ needs. As Google emphasizes more on the quality and relevance of the content, it is now more important than ever to thoughtfully research keywords before you even start writing

SEO Tip: Always go for the long tail keywords in your website. Your keywords should be used naturally NOT stuffed in the content. Use these tools to pick best Kwds: -Moz -Ahrefs -Semrush -Keyword surfer -Google keyword planner. Without clear data it’s hard to succeed in SEO

Link insertion in SEO involves adding hyperlinks to a website's content to improve its authority, relevance, and ranking on search engines. Here’s a concise guide on how to effectively use link insertion: 1. Internal Linking: Purpose: Helps search engines understand the structure and hierarchy of your website. It also keeps users on your site longer by directing them to related content. Best Practices: You can use descriptive anchor text relevant to the linked page's content. Link to relevant pages that offer value to the user. I'd like you to maintain a logical link structure, avoiding too many links on one page. 2. External Linking: Purpose: Establishes credibility by referencing authoritative sources and improves SEO by showing search engines that your content is well-researched. Best Practices: Link to high-authority, relevant websites. Avoid linking to low-quality or spammy sites. Use do-follow links sparingly to pass link equity, while using no-follow links for sponsored or user-generated content. 3. Backlink Acquisition: Purpose: Gaining links from other websites to your own can boost your site's authority and ranking. Best Practices: Create high-quality, valuable content that others want to link to. Reach out to relevant sites for guest posts or link placement. Monitor backlinks for quality and disavow harmful ones. 4. Anchor Text Optimization: Use varied anchor texts that naturally fit within the context. Over-optimization or repetitive use of the same anchor text can lead to penalties. #gustposting #backlinks #seo #link #growing #growingwebsites #usa #digitalmarketingagency #highlight #everyone #highlights #everyone #guestposting #guestpostingservices #guestpostservice #guestblogging #LinkBuilding #guestpost #seoexpert #SEOAgency #digitalmarketing #blogging #offpageseoservices

Important Factors of On-Page SEO Keyword Optimization - Include target keywords optimally in page URL, title, meta description, headings and body content. Page Speed - Optimize loading speed by reducing file size, using CDN and minimizing redirects/ requests to provide a fast user experience. Mobile Friendliness - Ensure proper formatting and sizing of content and elements according to mobile screen sizes. Title Tag - Include the target keyword within the first 60 characters of the title for greater click-through rates. Meta Description - Use compelling descriptive text within the first 155 characters for increased CTR in search results. Images - Use optimized file sizes, alt text describing images and linking internally when possible. Internal Linking - Add links between topically related pages for navigation and internal linking efforts. Headings - H1 for a topic and subsequent H2-H6 headings structured using target keywords. Content - In-depth readable text answers user queries and includes keywords for relevance. #seo #onpageseoservices #onpageseoexpert #keywordresearch #MetaDescriptions #InternalLinks

How can I use Backlinks to Target Specific Keywords and Improve my Ranking for them? While backlinks are a crucial factor in SEO, it's important to understand that they don't directly target specific keywords. However, you can strategically leverage backlinks to indirectly improve your ranking for your target keywords. Here's how: 1. Focus on Topical Relevance: Build backlinks from websites that are topically relevant to your target keywords. When a website links to yours, search engines see it as an endorsement of your content's relevance to that topic. This helps establish your website as an authority in that niche and improves your ranking for related keywords. 2. Utilize Relevant Anchor Text: The text used to link to your website (anchor text) can influence how search engines understand your content. While keyword stuffing is discouraged, incorporating relevant keywords naturally within the anchor text can provide a slight ranking boost. 3. Content is King: Backlinks are most effective when they point to high-quality content that targets your chosen keywords. Invest in creating informative, engaging, and valuable content that addresses the search intent behind your target keywords. This attracts backlinks naturally and signals expertise to search engines. 4. Internal Linking Strategy: Link to your target keyword pages from other relevant pages on your website. This helps distribute link juice internally and strengthens the overall authority of your target pages for those keywords. #guestposting #backlinks #backlinkservices #backlinksforseo #backlinkbuilding

Is Keyword Density Still Important in SEO🤔 Forgot about keyword density? Don’t worry, most people have. Keyword density refers to the percentage of times a keyword appears on a webpage, compared to the total word count. It USED to be a key factor in SEO.👨🏽💻 As search engines once prioritized pages where a target keyword appeared frequently. But SEO has come a long way since then. While keyword density was important in the early days of search engine algorithms, today it’s far less critical. Why? Because search engines, especially Google, have evolved.💻 And now they focus on context and relevance, rather than the sheer number of keyword mentions. Overstuffing keywords can hurt your ranking, making your content look spammy. What matters most today?💡 •Keyword intent: Align your content with what users are actually searching for. •Semantic SEO: Use related terms and phrases naturally to provide depth to your content. •User experience: High-quality, engaging content that satisfies search intent will always rank higher. In short, it’s not about cramming in keywords anymore.❌ it’s about creating valuable content that answers questions and offers solutions. Are you still focusing on keyword density? #SEO #ContentStrategy #DigitalMarketing

Keyword Research Or Backilinks? which is the most important? Both keyword research and backlinks are important for SEO, but they serve different purposes. Keyword research helps you understand what terms people are searching for, allowing you to optimize your content to match those queries. On the other hand, backlinks are links from other websites that point to yours, which can improve your site’s authority and visibility in search engine rankings. If I had to pick one, I’d say keyword research is slightly more crucial because it forms the foundation of your content strategy, helping you create valuable content that resonates with your audience. However, backlinks are also critical for establishing your site’s credibility and authority in the eyes of search engines. Ultimately, a well-rounded SEO strategy should incorporate both.