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Market Research companies used to be vertically integrated - consulting, analysis, data collection, data processing - all under the same roof. Not so much now. And yet the "full service" model still creates tremendous value and several great companies still operate this way, including MarketVision Research. For us and those like us, we are early evaluators and adopters of new technologies and give careful thought to the build vs. partner question. We enlist outstanding, fully vetted partners who provide the best solutions in their areas of expertise. The question we're asked daily is, "what are you doing in AI?" The answer is that we've been exploring this space for years, running case studies and evaluating supplier partners so our clients can benefit where it makes sense. Three things in the next 30 days that will make you smarter about AI in #mrx: - Podcast (available now): Case study on AI vs. Humans - https://lnkd.in/gjwgrhNv - Webinar (Oct 30): AI in MR: An Updated Roadmap for 2025 - Webinar (Nov 14): Case study on AI vs. Humans Message me for details on the upcoming webinars or follow me for updates.

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