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I love to talk and am passionate learning about people development concepts and strategies for business owners and entrepreneurs who are committed to grow their brand and influence.

1 Superior Ingredient All Successful Companies Have In Common (It's not what you think) Yeah, we've all have heard it before, the foundational ingredients of business success. These are easily the most obvious answers: They have breakthrough products They have a world-class team and network They have deep pockets They have the most brilliant CEO's Etc. These are without a doubt, priceless ingredients of success. But one reason among others why 99% of their clients like them over their competition, is they trust them. Don't start with why. Why you do it doesn't matter. Every company knows their why. Clients seldom ask about it anyway because it's already established. Not that it is not essential. However, the real separator between the amateurs and the pros absolutely boils down to how you do things. Why? Because it demonstrates your expertise, experience and that obsession to align everything that you do to gain trust from the get go. When you begin to shift on asking how instead of why, you automatically change your focus from you to your clients' needs, desires and reasons. You may have the biggest and most compelling why but it won't beat the most successful companies with the clearest how in demonstrating trust. If you want to start all over again, begin with how. Read this post and more on my Typeshare Social Blog: https://lnkd.in/gMxUxvi6

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