Many health insurers are exploring a modular approach to key operational technologies like enrollment, claims management, and premium billing. This model mirrors the success of Blue Shield of California's point PBM strategy, where expertise-driven solutions contribute to a more efficient and cost-effective pharmacy management solution.
Here's why a modular approach is gaining momentum:
- Enhanced Functionality: Point solutions often offer advanced features absent in all-in-one options. For example, Certifi's billing platform provides automated retroactivity management, an integrated payment portal, and configurable delinquency management – features that boost productivity.
- Greater Innovation: Specialized vendors tend to have deeper domain expertise, leading to more innovative and feature-rich solutions.
- Increased Agility: Replacing underperforming technology becomes easier, minimizing disruptions and improving team productivity.
Learn how to integrate a billing solution with upstream and downstream solutions to gain best-in-class billing functionality:
https://hubs.ly/Q02cH4GF0
Senior Partner at FINN Partners
1moCongrats!