Marketing Buzz’s Post

Starting in 2017, from day one, we decided to bootstrap Country Bean’s journey as India’s first flavored instant coffee company. And to this day, we continue on that path. What began as a coffee company with 2-3 flavors has now expanded to offer over 6 coffee flavors, 5 hot chocolate flavors, a range of drinkware, an award-winning milk frother, and more. In the past 7 years, we've scaled our company by 147%, as featured on Inc42, all while bootstrapping. It hasn’t been easy: budget constraints, careful decision-making and risk-taking have been constant companions. In a market where many companies are relying on funding, we’ve outlined our own path as an online D2C bootstrapped brand. Being a bootstrap company has its own challenges, but we’ve always believed that our boundaries are limitless and we’ve enjoyed every bit. With the right mindset, startups can indeed bootstrap their way to success.🚀 #bootstrap #startup

Weeks after travel tech startup Easemytrip cofounder and CEO Nishant Pitti offloaded a significant amount of his shares, the startup’s board is mulling to undertake a fresh bonus issue of shares 👇 In an exchange filing on October 9, EaseMyTrip said that its board of directors will meet on Monday (October 14) to consider and approve the issue of bonus shares. For the uninitiated, bonus shares are issued by a company for free in proportion to the existing number of shares held by shareholders. The development comes at a time when the startup’s shares have been on a downward spiral for the last few weeks. The stock hit a fresh 52-week low of INR 31.10 during the intraday trading on October 7 amid the broader market decline. 🔗 To read the in depth article, click here: https://lnkd.in/gDxCcJ2B #news #traveltech #startups

How to compete against the big brands as a startup:

Once upon a time they said, startup only grew big because it was these 3rd party products which offered its services (product offerings) via APIs (Maps offered itself to cab aggregators in this case) however with time as monopoly by the product based companies (maps) grew this monopoly quickly turned into pricing dominance ..... Such dominance drained the startups off their funding Earlier everyone believed the turn around time for startups to develop products was so less, that they could shy even big corporations Very few knew that it was only such collaborations that it was possible However, today we see a new era of startups developing their own product to save costs .... Time always keeps changing https://lnkd.in/dUrFz6i8

🔵 The Journey to Product-Market Fit: Lessons from Top Startups Ever wondered how long it takes for startups to achieve product-market fit (PMF)? 🚀 From immediate success stories like Lyft in just one city to a 5-year journey for Thumbtack, the timeline varies widely. Most companies, however, find their stride within 9 months to 2 years. Key indicators of PMF include strong customer retention, successful market replication, organic growth, and hitting significant revenue milestones. Companies like Uber and Rover thrived on word-of-mouth virality, while Udemy hit notable sales targets. Each startup's path to PMF is unique, with some gradually realizing it through metrics, and others having sudden breakthroughs or external validation via funding rounds. Remember, there's no one-size-fits-all timeline for PMF. Focus on identifying and tracking metrics relevant to your specific product and market. Stay patient, adaptable, and attuned to both data and qualitative signals. Your PMF moment might come as a gradual realization or a sudden breakthrough, but consistent effort and keen observation are key to recognizing and capitalizing on it. #ProductMarketFit #Startups #BusinessInsights #Entrepreneurship Outschool Uber Cameo OpenTable Hipcamp Rover.com Airbnb

Jiffy Daily... your go-to newsletter for daily news bytes from the World of Startups! CheQ MeetRecord Quidich Innovation Labs Nirwana.AI QpiAI Rockset OpenAI Stability AI Prosus Ventures BYJU'S Peak XV Partners Equirus Bounce Infinity #startupnews #startuphiring #saas #startupnews #funding #YourTribe #startupfunding #dailynews #newsinajiffy

Over the past few weeks the discussion has been around monetizing. When to do it? how to do it. Based on research, i think it is a requirement to start monetizing ASAP as soon as one launched a startup. 

How beautifully the land of cultures and traditions has transformed into the hub of some most promising startups. Share your Startup Journey too! Follow for more such informative content. #startupsindia #businessgrowthmentor #startupnews #businesstips #businessmentorindia

Fueling Startup Growth in the Digital Age Did you know that startups can accelerate their growth by leveraging integrations in the API economy? Discover how these connections fuel success in the digital age! Follow @objex for more on API Integration #API #objex

🌟 times in the world of quick commerce! 🚀 Zepto has risen to the top as India's most funded startup in just three years. A game-changer in the industry! 💼🇮🇳 Ready to ride the wave of innovation? #Zepto #StartupSuccess #QuickCommerce #FranchiseBusiness #IndiaStartups #GameChanger #EntrepreneurSpirit #Innovation #FutureOfCommerce