MarketGenics India Pvt. Ltd. ’s Post

REAL Insight is a mission-driven company. We do things differently as a result. Learn more about what makes us unique and contact us for your package research, consumer intuition, shopper insights, or product innovation research! #MRX #consumerinsights #marketresearch #CPG

While synthetic data provides an initial layer of consumer trends, it lacks the unique insights gained from real human interactions that offer a deeper understanding of nuanced consumer behavior. Our latest blog highlights why insights from real people are indispensable to extract meaningful consumer insights and build authentic brand relationships. https://hubs.li/Q02PYhJ20 #BrandStrategy #SyntheticData #MRX

Technology and tools offer unprecedented capabilities, but the human touch remains irreplaceable. This new blog post highlights the balance. #SyntheticData #MRX

Do you need quick intel on how you rank versus your competitors across key consumer segments? Our software solution, fluen.ci, offers meticulously gathered comprehensive data on both your brand and your competitors, providing a nuanced understanding of market dynamics, consumer behavior, industry trends, and more. Our data enables you to make data-driven decisions to: ✅ Identify gaps in your branding and messaging strategy and take immediate corrective action with culture-driven insights ✅ Benchmark your brand against competitors and industry leaders within the context of your brand’s performance ✅ Spot significant differences or promising opportunities that can inform your strategies for product bundling, product development, messaging and positioning, pricing, etc. Contact us to get a preview of how your brand ranks across all consumer segments in our Brand360 Dashboard, and how you compare to your competitors in our all-new Head-to-Head Dashboard! #marketing #mrx #diversity #inclusion #diversityandinclusion #marketresearch #marketingandadvertising #consumerinsights

Ready to supercharge and refresh your brand strategy with current, compelling and actionable consumer insights? In today's hyper-changing competitive market, understanding consumer behaviour is more important than ever, ensuring your campaign, strategy and messages are relevant, compelling and distinctive. Drop me a message to explore how market research can drive your competitive edge, our model is focussed on delivering actionable, quality insights that are fast to market and cost-effective. #marketresearch #datadriven #Marketingstrategy #insights

"Experienced media buyers possess deep insights into market trends, consumer behavior, and the effectiveness of different channels, and call on this knowledge to make informed decisions that can greatly enhance campaign performance." https://lnkd.in/gbU9TzdW #MarketingStrategy #AdPlacements #MediaBuyingAgency #MediaBuying

Imagine a tailored approach to discovering new products and brands, designed specifically for your company. With MarketBlast, you can set your own criteria—whether it’s development stage, market trends, consumer preferences, or specific keywords—and watch as innovative solutions come directly to you. Email [email protected] to set up your HUNT today! #ProductSubmissions #ExternalProducts #CollaborativeInnovation #ProductEvaluation #OpenInnovation #ProductDevelopment #IdeaEvaluation #ExternalInnovation

Consumer Decision Making Process In the vast landscape of consumer behavior, the journey from initial awareness to the final purchase is a complex and fascinating process. Understanding the intricacies of this journey can provide valuable insights for businesses and consumers alike, empowering them to make informed choices and navigate the marketplace effectively. From the initial spark of awareness to the meticulous consideration phase, where we weigh options and preferences, to the crucial evaluation stage, where we scrutinize features, prices, and reviews and finally, we reach the tipping point – the moment we commit to the purchase. Understanding these stages of the consumer decision-making process is crucial for businesses seeking to attract and retain customers. By identifying where consumers are in their journey, companies can tailor their marketing strategies and offerings to meet their needs effectively. For consumers, being aware of these stages can help navigate the marketplace with confidence and make informed choices. By taking a systematic approach to decision-making, consumers can avoid impulse purchases and ensure that they select products or services that truly align with their needs and preferences. #consumerbehaviour #consumerdecisionmakingprocess #marketingstrategies #salesandmarketingcoach

GO TIME 🚀 Launching a product hinges on a precise blend of market insight, consumer behaviour, competitor evaluation, and internal preparedness. It's all about understanding the market, tapping into consumer trends, analyzing the competition, and ensuring internal readiness. #ProductLaunch #MarketInsight #ConsumerTrends #brandingdesign #brandinginspiration #brandingagency #brandingstrategy #brandingtips #brandingstudio #graphicdesign #graphicdesigner #graphicdesigners #graphicdesigns #contentcreator #contentmarketing #contentcreators #contentstrategy #marketing #marketingdigital #marketingstrategy #marketingtips #marketingagency #marketingtools #digitalmarketing #marketingideas

Consumer behaviour is constantly evolving. While every research that you are a part of you learn a lot about the brand, the category but the learnings about consumer behaviour are immense. My recent study unearthed a big one- Perception of consumer effort is integral to any change - be it behaviour or category or brand switch. The important point being Perception and not actual effort. Lesson for communicating with consumers. Read our report for more such learning's on consumer behaviour or DM me for a presentation of the same. We love to hear if that's what you have seen with your business or brand. #consumerinsight #consumerbehaviour