MadTech’s Post

Check out David Kaplan latest ANA article, "The Continuing Education of In-House Agencies," for a deep dive into the training and strategy behind successful in-house agency models. Especially notable are the insights from Laura McElhinney, Chief Data Officer at MadTech, who brings clarity to the intricate process of empowering internal teams. Laura’s expertise on in-house agency setup, from building core competencies to preventing "groupthink," resonates with every organization aspiring to future-proof their internal teams. As she points out, training goes beyond skills—it's about language, identity, and adapting to the ever-evolving landscape of technology. https://lnkd.in/gYSjrzPh

The Continuing Education of In-House Agencies

The Continuing Education of In-House Agencies

ana.net

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