Madhurima (Maddy) Mantha’s Post

Building a community? You won't want to miss this. Register for tomorrow's session. Join us to learn how to build a supportive community from scratch. Mara Smith will share her insights and practical tips to help you grow and maintain a strong network. You'll learn: ✅ How to do effective outreach on LinkedIn ✅ How to track your network efficiently using Airtable or another database tool ✅ How to follow up and provide value to your network Building a strong community is essential for personal and professional growth. Don't miss this opportunity to learn from Mara's expertise. 🔗 Register for FREE: https://lu.ma/oxtm43us 📅 Date: Tue, Jul 30, 2024 ⏲ Time: 11 am MT -- About the Speaker: Mara Smith, founder of Inspiro Tequila, LLC brings a unique perspective to building supportive communities from scratch. With a background in law and corporate strategy, and over 16 years of dedicated caregiving, Mara transitioned from a successful corporate career to launching Inspiro Tequila, LLC in 2020. Her journey reflects her commitment to nurturing connections and supporting others. Inspiro Tequila, LLC, known for its 100% agave, additive-free tequila, embodies her dedication to excellence and community, as the company champions female-founded brands and initiatives while crafting a product that prioritizes customer experience. #middayconnect #communitybuilding #networking #outreachtips #communitydevelopment #businessgrowth #relationshipbuilding #networkingstrategies #effectiveoutreach

About last night: 110 months in a row with Rebel Book Club 📚 Every month we crowdsource a theme, curate three non-fiction books and our community votes on which one they’d like to read together. Last night we skipped the first half of the England game (didn’t miss much 👀) to dive into The Myth of Normal by Gabor Maté, complete with a Maté tea cocktail thanks to longtime member and all round legend Julian who is the force behind Lemonaid & ChariTea. Three takeaways: • My quote of the night - “We suffer more in imagination than reality” - our interpretation or perception of a challenge or problem is often far bigger than what it actually takes to crack it. • If you want to grow a community there is something magically simple about doing something on the same day every month. Ben Keene and I have run meetups on the last Tuesday of every month for 9 years now - our people expect it, it’s always in our diary and so it happens. There is no backup plan.  • What we define as ‘normal’ is constantly evolving. We ran out of ice very quickly last night and unsurprisingly in this heatwave every supermarket nearby was completely sold out. It took 8 minutes using Deliveroo for a man to turn up on a bike with three big bags of ice. That’s totally normal now but would have been mindblowing when we had our first meetup back in 2015 😂 What our ‘normal’ looks like in 5 years is going to be dramatically different. Be ready. Two asks: • We launched in Manchester last night with Omar at the helm - if you know any thinkers or doers who would love RBC please do let them know we’ve landed in 0161! • We are always looking for interesting drinks brands and venues to partner with - we bring the crowd, engaged marketing channels and good vibes. HMU if you’d like any more info :) Onto July - we're reading Around The World in 80 Trains by Monisha Rajesh - come join us!

Why Pretending Holds Your Community Back 🚫 It’s tempting to keep everything polished and perfect—but people crave authenticity. Let them see the raw moments that make you human. Behind-the-Scenes (BTS) content gives your community a real look at who you are and what makes your community unique. 💡 Here’s the truth: when you show up as yourself, not as a persona, you build genuine connections. Take your members behind the scenes—invite them to see the challenges, the passion, and the unfiltered journey. When they see you, not just your posts, they’ll feel a deeper connection. 🤝 Imagine sharing a “Day-in-the-Life” clip where you walk your members through your morning routine, that first cup of coffee ☕, or the quiet moments before a busy day. Show them a real challenge—an unexpected setback, the nerve-wracking call with a vendor 📞, or an honest moment of feeling overwhelmed but pushing through. These moments don’t make you weak; they make you relatable and memorable. Want to try it? Start with short videos or snapshots capturing authentic moments from your day. Share your creative process—let them in on your brainstorming, your dreams 💭, and the ideas that keep you inspired. Take it further with live Q&A sessions where they can ask questions and connect with you in real time. 📹 When you let them in on these “unpolished” parts, your community feels closer. They become insiders who want to share, comment, and support someone who’s just like them. Here’s your challenge: don’t hold back. Show your audience the early starts, the highs, the lows. Show them what it’s really like to lead a community. 🌟 Ready to bring your community to life? Let them see behind the curtain, and watch how they respond. 👀 What’s one real moment you’d share? Comment below! 💬 Alfred Sofela #BehindTheScenes #AuthenticityMatters #CommunityBuilding #HumanConnection #KindredGlobalInitiative #AlfredSofela _ Are you connecting for the first time? Meet Alfred Sofela (also known as Prof), a Community Building Strategist and Founder of Kindred Global Initiative, a supportive online community for community builders. Need help to grow a thriving online community? Subscribe to our Kindred Newsletter for valuable strategies, expert advice, and community insights. Subscribe on LinkedIn https://lnkd.in/dVEB5FrU

Ever had a friend who wouldn’t stop raving about a new restaurant? That’s the kind of friend your business needs. When you build a community, you’re not just gaining customers; you're creating a network of brand advocates. These folks will sing your praises louder than your mum at your graduation. They’ll recommend your products to friends, share your posts, and defend your honor in the comment sections. Essentially, they do your marketing for you – and they do it with genuine enthusiasm. So, treat your community members like VIPs. Give them exclusive deals, sneak peeks, and a reason to keep talking about you. Advocates are powerful, but what about the long game? Well, next week I’ll be sharing the final snippet on sustainable growth through community building. Have you followed this 4 part series on community? Part 3 of 4 #Community #marketing #loyalcustomers #brandadvocates #communitybuilder

Remember, launching an online membership is just the beginning. The real magic happens when you connect deeply with your members, providing them not just a service, but a community they can't wait to log into every day. 🌍💬 #MembershipMagic #LaunchSuccess #CommunityBuilding #EntrepreneurLife"

When you’re running a C-level community, you want to make an impact – obviously. You want people to join, but you also want people to keep coming back. You want them to renew in your chapter. That's where the secret sauce is.  That's where the real gold mine is. You want to design every single interaction with the utmost care and concern from your members’ perspective. And when I say design every interaction... … from the venue that you choose, to the speaker that you bring in, to the takeaway items that you give people, to the follow-up that you do after like emailing or surveys, even just the refreshments that you offer... Everything has an impact on your potential members. What you don’t want to do? → Leave people unengaged between events. Whether it's an email, an ad, or sharing a resource, you need to be doing a little bit of nurture activity before you get to your next event. You want to treat every interaction, before, during, and after, as an impacting moment. Make sure that it's highly curated to the best of what the customer would want and meets their needs to experience the transformation that they're there to receive. This means that you need to be designing your chapter carefully and thoughtfully and not slapping it together. Do not throw an event for the sake of an event. Thoughts? Let me know in the comments. #businesscommunity #clevelcommunity #entreprenurialcommunity

🖇 Remember our neighboring café that engaged in referrals with a coworking space? Now, its owner teams up with a small bookstore for a cozy reading event, blending stories with warm drinks. Looks the same? Yet, it's different: this type of partnership is more than referrals; it’s about actively creating something together based on shrared values and goals, it enriches both businesses and strengthens the community. Today, we’re sharing practical ways to make partnerships work: 🧲 Identify Synergies: Look for partnerships that enhance your strengths. 🧲 Plan Joint Campaigns: Create shared experiences that benefit both audiences. 🧲 Leverage Each Other’s Networks: Cross-promote to expand your community reach. These are just a few ways to start! If you’d like early access to our complete guide on building partnerships that matter, drop your email or DM us—we’re happy to share it ahead of the official release. Mini Challenge: Tag a business you think would make a great partner and share why! Let’s keep making connections that matter. #SmallBusinessGrowth #CollaborateToSucceed #CommunityMarketing #GRWDMarketing #StrongerTogether #NetworkingForGrowth #CommunityConnections

Tip #1 for building a thriving online community: Develop a strategy Setting up an online community can be exciting, but success starts with a well-defined strategy. Take a step back and ask yourself: how can your members help each other? This is the key to creating an active, engaging platform that brings true value to your association. Want more tips like this? Check out our full blog for more insights on building a thriving online community. 👉 https://buff.ly/3TrtgBl #Community #DigitalTransformation #Associations

Want to build a strong and supportive community from scratch? Join our upcoming session and discover how to get started! In this session, we'll break down the key steps to help you connect with like-minded individuals and create a space where everyone feels supported. You'll learn: ✅ How to do effective outreach on LinkedIn ✅ How to track your network efficiently using Airtable or another database tool. ✅ How to follow up and provide value to your network Register now to get started on building a community that supports and grows with you. 🔗 Register for FREE: https://lu.ma/oxtm43us 📅 Date: Tue, Jul 30, 2024 ⏲ Time: 11 am MT About the Speaker: Mara Smith, founder of Inspiro Tequila, LLC, brings a unique perspective to building supportive communities from scratch. With a background in law and corporate strategy, and over 16 years of dedicated caregiving, Mara transitioned from a successful corporate career to launching Inspiro Tequila in 2020. Her journey reflects her commitment to nurturing connections and supporting others. Inspiro Tequila, LLC, known for its 100% agave, additive-free tequila, embodies her dedication to excellence and community, as the company champions female-founded brands and initiatives while crafting a product that prioritizes customer experience. #middayconnect #communitybuilding #networking #outreachtips #communitydevelopment #businessgrowth #relationshipbuilding #networkingstrategies #effectiveoutreach

I recently came across a unique approach to networking and community building. David organizes lunch gatherings at local restaurants with one special rule - every attendee agrees to tip $100. "I pick a local restaurant and anyone that wants to come must agree to tip $100. The servers are usually blown away and everyone gets to meet some fun people in my network." Why this concept resonates with me: 1. It Creates Memorable Experiences. The unexpected generosity creates what marketing expert Clay Hebert calls a "portable story" - something people naturally want to share and discuss. 2. It Makes a Real Impact. When multiple professionals each contribute a $100 tip, it becomes a significant gesture that can truly brighten someone's day and demonstrate the power of collective generosity. 3. It Builds Meaningful Connections. The shared experience of giving creates a unique bond among attendees. The $100 commitment also naturally attracts people who are serious about both networking and making a positive impact. This approach elegantly combines relationship-building, local business support, and acts of kindness into one meaningful activity. I'm curious: How would you adapt or enhance this concept? What innovative ways have you found to combine networking with giving back to your community? Thanks to Ankesh for sharing! #CommunityBuilding #networking