Helping purpose-driven leaders redesign work habits and their offices for high-performance and happiness // Follow me for posts on transformative work habits & systems.
Jonas Kjellberg knows how to fire you up about building a sustainable future. Damn. (And his no bullsh*t take has a scary parallel with work.) At NORNORM and Worldfavor’s breakfast event this week, the discussions were about circular economies, how it works in practice, and how to fuel sustainable actions. And Jonas’ keynote was like a shot between the eyes. → Shifting to circular economies will be more disruptive than AI and personal computing → It’s a fundamental rethinking of business and how we value it → Businesses in the future should be taxed on net value creation – not net income His last point got me thinking about Seth Godin’s take on incentives. Today’s linear “take-make-dispose” business model hasn’t changed because the entire system still sees planetary resources as “free”. No one pays a cost to release carbon. Or dump chemicals into waterways. Or create huge amounts of waste. Seth says: if you priced a good or service based on the true cost – like flying a private jet – it would be 100s of times more expensive. Because the cost of flying a private jet: → Is not just pilot + plane + gas → It’s pilot + plane + gas + carbon emissions released + the cost of extreme weather events, higher healthcare costs, etc. We’ve normalised pushing the “real costs” onto society – and ok’d an economic system that lets the wealthy or companies matter more than the rest of us. And there’s a scary parallel here with the world of work. We’ve got the same “extraction” model with employment. Extract value from an employee, asking them to sacrifice their physical/mental health, free time, quality of life. But all the company pays is a salary. It’s the employee itself and society as a whole that pays the true cost of extracting value out of the workforce (healthcare costs from burnout, absence from work because of mental health, etc.) So what if we took Jonas’ advice – and shifted to a model of employment that incentivises value-creation instead? → Create value for employees: give more than you get, put employees first, make organisational changes to adopt healthier ways of working → They will create value for customers → Which creates value for the company Thanks Josefin Ilic, Johan Lindström, Taina Flink, Alisa Mick and SOPKÖKET - för den goda s(m)akens skull for a great morning!
Josefin Ilic
7mo
Thank you so much for joining, Lindsay! Your insightful reflections are truly appreciated 🌟 We must prioritise the shift to a circular economy to create a more sustainable and resilient future. Let's work together to make this vision a reality! 🌍
Jonas Kjellberg
7mo
Thanks for your support. Needed to drive change.
Monica Öberg
7mo
Ooohhhh. Can we finally grab that coffee and discuss this? 🙏
My Morinder
7mo
Thanks for coming, and for sharing this insightful summary.
Andrea Berlin
7mo
Thanks for coming and sharing your reflections from the event! 💙
Dennis Hedenskog
7mo
During my years at business school, no one ever talked about the externalities and the costs. As you bring up Lindsay Hedenskog, there's a big cost of extracting value from people in service of (most often) shareholders. The cost is there, and currently being paid by someone not involved in creating the problem.
Enabling passion projects make the transition to Minimum Viable Brands. At Shoonya (zero in Sanskrit) my purpose is to make ubiquitous, "Small is Beautiful" | At Soniq I leverage sound to create feelings!
7moI had the good fortune of connecting with Jonas Kjellberg during SIME just gone by. The idea of NORNORM is indeed a change maker as how we imagine offices to be in a world with finite resources. Today, one of the biggest sources of micro and nanoplastics is tea bags. As a matter of fact, one tea bag contains, 11.6 billion microplastic particles and 3.1 billion nano plastic particles in a single cup of tea according to a study done by Mcgill University. And tea bags are ubiquitous in every office pantry, tiny, small or big! We at Shoonya (zero in Sanskrit) are working on reducing the usage of tea bags, one bag at a time, one cup at a time as a start. #sustainability #zerowaste #wickedproblems #earthpositivethinking