Titus Lim’s Post

Nobody should be buying real estate based on anything they read in a book or learn through a course. It's a nonsense message that helps the people selling those things, not you. Real estate books are great if you want to study a niche, learn how the numbers work, read case studies, or study definitions. Read away, but also know that many are written by great marketers with great ghost writers. I've met people who've written books on real estate where l've walked away perplexed by how little they really know and amazed at how many people give them money simply because they can’t tell the difference between quality and nonsense. Even the best book on real estate in the world will in no way prepare you to buy a property. It won't even get you 1% of the way there. The only thing that will prepare you to take the risk and wire that money to escrow is learning directly from someone who's been doing it well for years. If they will train you, for free, you're onto something. Otherwise you're reading that book or taking that course for fun. Nothing wrong with fun, but that’s all it is.

I've got some advice that is strange but true. When you write property listings, you should not write in such a way that it seems like you're trying to sell the property. Instead, you should write so it seems like you're trying to give the buyers a helping hand. In other words, shift your focus from your need to earn a commission to the buyers’ need to live a better life. Once you make that psychological shift, the tone and content of your writing will change for the better, because it will shift from ‘sell, sell, sell’ to ‘help, help, help’ – which is what buyers really want. ---------- (Want a free copy of ‘The 5 Big Mistakes You’re Making with Your Real Estate Listings’? DM me and I'll send you a free copy.) #realestate #property #realestatewriting

This might seem like a stupid question, but I’m going to ask it anyway. When you write property listings, do you write for your buyers … or yourself? The reason I ask is because a common mistake agents make when writing listings is to write for an audience of one – i.e. themselves. Your goal should not be to write a certain number of words or list a certain number of features or use a certain number of real estate terms. Your goal should be to inspire buyers. Do you? ---------- (Want a free copy of ‘The 5 Big Mistakes You’re Making with Your Real Estate Listings’? DM me and I'll send you a free copy.) #realestate #property #realestatewriting

I know we shouldn’t judge a book by its cover – but everyone does. So if people read your property listings, and they’re poorly written, people are going to think you’re unintelligent and unprofessional. Snap judgements are unfair, but that’s how the real world works. Want to impress people with the quality of your listings? Watch this quick video to find out how … ---------- (Want a free copy of ‘The 5 Big Mistakes You’re Making with Your Real Estate Listings’? DM me and I'll send you a free copy.) #realestate #property #realestatewriting

Want to know why you need to write great headlines on your property listings? Because that significantly influences how many buyers read your listings … which in turn significantly influences how many buyers attend your open homes. Watch this quick video to discover five tips for writing better headlines. ---------- (Want a free copy of ‘The 5 Big Mistakes You’re Making with Your Real Estate Listings’? DM me and I'll send you a free copy.) #realestate #property #realestatewriting

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🎁GET YOUR FREE COPY OF THE RENT 2 RENT SUCCESS BOOK If you’ve always wanted to get started in property but thought you didn’t have enough time or money, you’ll love this book. We show you the ethical way to replace your income through property, without buying a single house. Get your free copy of the #1 best-selling book on the little-known property investing strategy of rent to rent. ✅ Comment MASTERCLASS and we will send you more information ✅ #property #propertyuk #propertybook #rent2rent #renttorent #rent2rentsuccess #rent2rentbook #freebook #freebooks

Feeling overwhelmed in real estate? I've got a few copies of '𝗕𝘂𝘆 𝗕𝗮𝗰𝗸 𝗬𝗼𝘂𝗿 𝗧𝗶𝗺𝗲' by Dan Martell and they can be yours... If you're struggling to find more free time in your schedule, this book is the solution. Imagine freeing up hours to focus on what truly matters—building relationships, having meaningful conversations, and closing more deals. Want a copy? Comment below and I'll send you one while they last! ⬇️

Want more people to read your listings? Then make them easier to read. Use plain English, short sentences and short paragraphs. Avoid fancy words, long sentences and big blocks of text. Most people who start reading a property listing don’t make it to the end. If you want buyers to read your listings from top to bottom, you need to make them easy to read. ---------- (Want a free copy of ‘The 5 Big Mistakes You’re Making with Your Real Estate Listings’? DM me and I'll send you a free copy.) #realestate #property #realestatewriting

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