Lifesight’s Post

Which channel mix do you recommend for effective marketing? Here's a litmus test: Are you on three channels? If not, find a way to optimize the channels you are on. Watch Saad Arshed, COO, Xgrid and Leslie Venetz, Founder of The Sales-Led GTM Agency discuss how to make the most of your current channels, whether it's phone and email, by ensuring every voicemail matters and thinking strategically about phone connections.  What else? It’s all covered in this podcast. Discover how a well-rounded channel mix can boost your marketing effectiveness. Watch now! #MarketingChannels #ChannelStrategy #EffectiveMarketing #SalesStrategy

In our latest Thriving Business podcast, Sam and I discuss some of the marketing essentials for small service-based businesses, including ‘experiential’ lead magnets, landing pages and email nurture sequences that gently guide prospects along a journey of getting to know you and your brand, building trust and credibility along the way. We discuss the power of three in marketing and how it’s used to help customers with their decision making process. Tune in for some great marketing insights! https://buff.ly/3xM2fAV __________________________ #thrivingbusiness #thrivingbusinesspodcast #marketing

Tune in to Marketing Starter Group Podcast with Tim Hines as Randi Lee, a product marketing and research expert, reveals why research is the secret weapon behind successful product launches and marketing campaigns. Get ready for strategies that turn insights into impact! https://lnkd.in/d5ngzFnV #marketing #business #strategy

Marketing is about more than just boosting your brand’s visibility. It's about seizing opportunities, connecting with customers, and staying ahead of the curve. Don't let uncertainty surrounding strategic marketing investments hold you back. Empower your business and listen to Sean on the Help! My Business is Growing podcast as he shares invaluable insights on maximizing your marketing budget to fuel growth and drive conversions. https://spoti.fi/3JSf9Qa

Is your marketing budget actually worth it? Think about it this way: Is $2,000 on marketing expensive or a bargain? What if you’re not seeing the returns you expect? In truth, It’s not just about the cost—it’s about ROI. Join host Tammy Ng and guest Adeline Ng as they speak about ways to maximize your marketing budget. Learn how to measure and optimize your ROI for better results, watch the full podcast discussion here: Youtube: https://lnkd.in/gNDCpfza Spotify: https://lnkd.in/gKtSaECb #marketing #marketingstrategy

How do you know if your marketing is actually working? Or more importantly, if it’s worth the money you spend on it? It’s time to calculate your ROI, with the help of Matt Comber, the CEO at SourceFlow 💡 On our blog, we’ve condensed the highlights of our conversation with Matt on The Skill Point Podcast into a handy blog that helps you get to grips with everything from attribution to the ROI equation ➗ Follow the links in the comments to find out more ⬇️ #ROI #Marketing #FinallyUsingAlgebraInRealLife

In our latest episode of Bridging the Gap Podcast, I am joined by a marketing expert in the financial industry, Stephen Oliver, MBA. We take a deep dive into the art of personal branding, mentorship, and the ever-evolving landscape of marketing in the advisor space. We go beyond the surface, offering valuable lessons for advisors seeking to bridge the gap between traditional methods and modern demands. Key takeaways from our conversation: - The power of embracing and sharing your journey cannot be overstated - in an industry where people connect with people, not logos, authenticity is so important. - Maintaining regular contact with prospects and clients is not just beneficial; it's vital. From newsletters and texts to emails, webinars, and personal interactions, consistency fosters trust and engagement. - In today's fast-paced, niche-driven market, leveraging personal interests and cultivating an authentic, relatable persona is a game-changer. Stephen shares insights on how this can set you apart in a crowded space. Listen to the full conversation with Stephen Oliver and gain valuable insights on creating a lasting impact and visibility in the industry. 

Don't let your marketing plan be a snooze fest! 😴 Here's the lowdown from our recent podcast episode on planning.🎙️🎧 2 signs of a poor marketing plan: 1️⃣ Vague Goals = Not Cool! When your marketing plan is filled with vague goals like "website visits" or "event attendees" it's time to reconsider. These vanity metrics might look good on paper, but they're not exactly sales magnets when the rubber meets the road. 2️⃣ Uninspiring & Boring Plans = No Thanks! Mediocre marketing goals lead to mediocre results. If your plan isn't exciting, how do you expect the colleagues in your department and outside to lead the projects with passion? ✨ So, spice up your marketing plan with a bold vision and some daring numeric goals. It's not JUST about hitting targets; it's about getting everyone pumped up and ready to make things ACTUALLY happen! Link to the full episode on 🚫Marketing Planning --> ✅GTM Planning in the comments. #MarketingStrategy #GTMstrategy #MarketingPlanning

Want to get more engagement in your MARKETING?? Here’s a bonus system that you can use from Six-Figure Systems! There actually is a way for you to get more ENGAGEMENT on your posts and it’s super SIMPLE and EASY to add in whenever you’re posting! When you listen to EPISODE 13: of the Six-Figure Systems Podcast you’ll learn: 👻Why posting and ghosting is MINIMIZING your marketing impact 🤩A quick engagement SYSTEM called the 10-10-10 method 🔥And a behind-the-scenes look at the Six-Figure Systems MASTERMIND You are putting so much TIME into your marketing and I want as many PEOPLE to SEE your posts as possible… so start using this SYSTEMS and get more people to see what you do! 🎧*link in bio

🎙️ Navigating the Marketing Landscape with Jeff Fowler! 🚀 Join us on a journey through global marketing insights, courtesy of our podcast guest, Jeff Fowler. 🌍 Jeff brings a fresh perspective to the table, sharing invaluable experiences in crafting a holistic marketing journey. In this episode, we dive into the complexities of top-funnel awareness, engaging content, and the art of guiding prospects through the digital landscape. 💡 Jeff peels back the layers, revealing the meticulous efforts of his product marketing and campaigns team. Tools become instruments, finely tuning interactions to transform casual interest into meaningful engagement. 🔍 Explore the alchemy behind Jeff's nurturing process, from content creation to the expertise of SDRs turning curiosity into committed relationships. His external insights offer valuable lessons for marketing leaders navigating the ever-evolving landscape. ⏳ As Jeff unfolds the dynamics of a 9-12 month sales process, each step becomes a building block for lasting connections. Tune in to this enriching podcast episode in the comments below, where Jeff Fowler shares his wisdom, contributing to the symphony of global marketing excellence. 🌐✨ #MarketingInsights #PodcastGuest #GlobalMarketingJourney #CMOCommunity 🚀🔗