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Founder/CEO, 1060Advisors.com | Holistic Media Buying and Planning | Orchestrating Advertising Buys Cross Platform | Strategy For The Modern Day Media Ecosystem

The FTC's ruling on fake reviews is crucial for maintaining integrity and trust. Genuine consumer feedback shapes brand perception and guides decisions. Authentic reviews are not just a legal obligation but a commitment to ethical practices that build trust with clients and audiences. This article states " In 2020, analysis by Fakespot found 42% of reviews on Amazon were fake or unreliable." #branding #FTC #regulations #digital #ConsumerTrust #Leadership

Yelp Speaks Out On FTC Fake Comment Ruling

Yelp Speaks Out On FTC Fake Comment Ruling

mediapost.com

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