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The Psychology of Store Layout Did you know that the layout of a store can influence customer behavior more than you think? By creating intuitive flow, placing key items at eye level, and using color psychology, we can guide customers through a store in a way that maximizes sales. Want to know more about the psychology behind great retail design? Let's connect! #retaildedign #shopdesign

In the new episode of Retail: Recorded, Anjee Solanki catches up with Claudia Humphrey. They explore the importance of balancing functionality & aesthetics in retail design and discuss how brands are creatively integrating sensory experiences. Listen here: https://ow.ly/YrtP50TpXi6

When it comes to retail success, the layout of your store is more than just design—it's a strategic tool that can influence customer behaviour, and boost sales. Selecting the right layout helps guide customers, optimises space, and creates a shopping environment that resonates with your shop’s brands. Here’s a look at eight common retail layouts and why it is crucial to talk to the experts and choose the correct one for your business. 📞01 4035300 📧[email protected]

"𝗕𝘆 𝗮𝗱𝗲𝗽𝘁𝗹𝘆 𝗼𝗿𝗰𝗵𝗲𝘀𝘁𝗿𝗮𝘁𝗶𝗻𝗴 𝘁𝗵𝗲 𝗮𝘁𝗺𝗼𝘀𝗽𝗵𝗲𝗿𝗲 𝘁𝗼 𝗲𝘃𝗼𝗸𝗲 𝘀𝗽𝗲𝗰𝗶𝗳𝗶𝗰 𝗺𝗼𝗼𝗱𝘀, 𝗿𝗲𝘁𝗮𝗶𝗹 𝘀𝘁𝗼𝗿𝗲𝘀 𝗰𝗮𝗻 𝗶𝗺𝗯𝘂𝗲 𝗮 𝘀𝗲𝗻𝘀𝗲 𝗼𝗳 𝗲𝗺𝗼𝘁𝗶𝗼𝗻𝗮𝗹 𝗺𝗲𝗮𝗻𝗶𝗻𝗴, 𝗶𝗻𝘃𝗶𝘁𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝘁𝗼 𝗶𝗺𝗺𝗲𝗿𝘀𝗲 𝘁𝗵𝗲𝗺𝘀𝗲𝗹𝘃𝗲𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗿𝗲𝘁𝗮𝗶𝗹 𝗲𝗻𝘃𝗶𝗿𝗼𝗻𝗺𝗲𝗻𝘁..." For those moderately obsessed with #retaildesign trends (✋🏽), this article from FRAME is a really wonderful read. Analysing the meaning of retail experiences, far beyond the concept of a good ROI, is at the heart of what we do. So, we're pretty thrilled when fellow creatives, craftsman & strategists feel the same way. Have a read and let us know what you think ⬇️ #fridaythoughts #designtrends #retaildesign #retailexperience https://lnkd.in/eiZvSgz8

“When you have two coffee shops right next to each other, and each sells the exact same coffee at the same price, Service design is what makes you walk into one and not the other.” - 31 Volts Service Design, 2008. Imagine this: two coffee shops, side by side, identical in what they offer and for how much. Yet, you’re drawn to one over the other. That invisible pull? That’s service design at work. It’s about more than just the coffee; it’s how the service is delivered, how it makes you feel, how seamlessly it fits into your day. Service design and design thinking converge to innovate and refine services, making them not only more appealing to customers but also more effective for the organizations behind them. It’s a holistic approach that enriches the entire brand experience, turning the ordinary into something memorable. Explore how integrating service design can transform customer interactions into engaging brand experiences. #ServiceDesign #CustomerExperience #BrandEngagement

How can Design Thinking and Service Design be applied in the hospitality sector? In the South Florida market, standing out is crucial given the intense competition, the diverse customer base, and the evolving consumer preferences. Transitioning from offering an average experience to something truly remarkable requires a deep dive into Service Design and Design Thinking. These approaches can significantly differentiate your business in this vibrant market. Service Design involves mapping out the entire customer journey, from initial marketing efforts to the point where customers become loyal advocates for your brand. It’s about planning every interaction they have with your brand meticulously, ensuring each touchpoint is distinct and memorable. Creating a holistic strategy is key, as it allows for a comprehensive understanding and enhancement of the customer experience at every stage. This focus on the customer journey, emphasizing innovation and creativity, will set the stage for your brand to stand out in South Florida’s competitive landscape. #DesignThinking #ServiceDesign #Branding #Hospitality #Miami #SouthFlorida

It may be cliché, but that doesn’t make it any less true. You never get a second chance to make a first impression. How many did you make today? A recent study revealed that unique display presentations increase shopper attention by up to 47%. This statistic underscores the importance of innovative and engaging retail displays in capturing consumer interest and driving sales. Our approach to custom retail displays focuses on three key elements: attraction, engagement, and conversion. We design our displays to be visually striking, drawing customers in with bold colors, innovative designs, and strategic lighting. 🌟 Once engaged, your display’s intuitive and interactive nature encourages exploration, turning casual browsing into a captivating experience. An effective display should also be highly adaptable. In today’s retail environment, where every square inch of floor space counts, making the most of your product presentation is crucial. Our custom displays are not just about holding products. They tell a story and create connections. 🛍️ It takes some brainstorming to transform your display idea into a customer magnet. That’s why we should get started right away. What’s your vision?

As someone deeply passionate about the world of retail design, I often come across discussions highlighting the many objectives that it should accomplish. From my point of view there are two main goals to fulfil. Retail design should: DRIVE THE BUSINESS - A well defined design can boost sales by 20-25% while fostering customer engagement and impacting overall profitability. ESTABLISH BRAND IDENTITY - Because as Doug Stephens wisely said: ‘The store is the strongest marketing tool’. What are your thoughts? What objectives do you believe retail design should strive to achieve? #retaildesign #designobjectives #brandidentity #drivethebusiness

Thrilled to finally lift the lid on a truly thought provoking design study I've been working on for a little while! 🎉 Today Checkland Kindleysides launched a new two-part design series on experiential retail, and it’s all about rethinking how we approach designing shopping experiences for today's consumers. We took a really interesting approach to this one; taking a more analytical and strategic outlook for one half and pairing this with a more creative and idea generating perspective for the other. Engaging both the left and right hand sides of the brain 🤙 If you're curious about what’s next for retail design, DM me or drop me an email at: [email protected] to book in some time to explore our findings with you and your teams. #retaildesign #brandexperiences #experientialretail #strategy