Lane A. Houk’s Post

Catch the replay of our powerful #MarketingCenterOfExcellence episode! Dive back into valuable insights on Centers of Excellence with Lisa Goolsbee and Stewart Schaffer as they share tips for achieving excellence in healthcare and marketing. 🌟📈 Links to watch are in the comments below! #BusinessExcellence #StrategyUnleashed

Measuring = Managing! So, what's your focal point in business today? 💼📈 Check out episode #9 on #theaustralianbusinessshow An inspiring conversation with Cam Holland Ceo of Ryman Healthcare Listen here - https://apple.co/3Lin8ae

Nope, it's not deja-vu! Ben Cash and Aaron Mauk had such a great convo, we needed a Part II! In this episode, they dissect a big challenge facing healthcare marketers: doing more with less: less resources, less people, less time. 🎧 Listen to the full episode here: https://hubs.la/Q02qX4yN0 #hcmktg #HealthcareMarketing #DigitalTransformation

Communication...this is the key! The trailblazers who are familiar with us at The Difference Card know the guaranteed savings on your clients net medical spend will make💲sense, so the CFO is going to be off the walls excited 😁. But it doesn't end there. The Difference Card delivers a multi-year strategy 📉 to bend the medical cost curve so keeping HR And members happy is critical to the long-term relationship. Our implementation and member onboarding teams are an extension of your team to work side by side with you to communicate the ease of use and process to the employees throughout the year. This along with transparency ensures a fabulous member experience to round out the value proposition. When we work together, amazing things happen! #costcontainment #healthcarestrategy #employeebenefits

✨Trailblazing Conversations✨ Our very own Michelle Canale, DNP, CRNA, APRN, FAANA sat down with Haru Okuda for the Healthcare Superteams podcast to talk about generational differences' impact on interprofessional healthcare teams and how these dynamics influence patient care and collaboration. This is a must listen⬇️ https://lnkd.in/ehXysDH3

🚀 Prepare to be pioneered as we dive into an insightful conversation with Reid Stephan, VP and CIO at St. Luke's Health System! On Episode 32 of Patient Journey Pioneers, we explore: 🧠 The importance of understanding the 'why' behind your work and how it drives motivation 💡 The need for a pragmatic approach to digital innovation (hot tip: focus on defined objectives rather than the latest tech trends) 🗣 Or as Reid puts it: "In healthcare, it's not about chasing the next shiny object—it's about finding the balance between great and good ideas, ensuring they serve our core purpose of improving lives." Stay tuned; episode goes live next week! #PatientJourneyPioneers #DigitalHealth #HealthcareLeadership #HealthIT #CIOLeadership #HealthcareInnovation

🚀 Prepare to be pioneered as we dive into an insightful conversation with Reid Stephan, VP and CIO at St. Luke's Health System! On Episode 32 of Patient Journey Pioneers, we explore: 🧠 The importance of understanding the 'why' behind your work and how it drives motivation 💡 The need for a pragmatic approach to digital innovation (hot tip: focus on defined objectives rather than the latest tech trends) 🗣 Or as Reid puts it: "In healthcare, it's not about chasing the next shiny object—it's about finding the balance between great and good ideas, ensuring they serve our core purpose of improving lives." Stay tuned; episode goes live next week! #PatientJourneyPioneers #DigitalHealth #HealthcareLeadership #HealthIT #CIOLeadership #HealthcareInnovation

MedCity News just launched a new show! Our editor-in-chief, Arundhati Parmar, has teamed up with Samir Batra for the new series, which is titled "Debunked: Slaughtering Myths, Bad Practices and Sacred Cows in Healthcare." During the show, they analyze healthcare news — but more importantly, they call out bad practices in the industry and try to cut through all the fluff. Check out the first episode down below, and reach out to debunked@medcitynews.com if you have any topics you'd like to see featured on future episodes!

🚀 New Episode Alert! 🚀 In the latest episode of the Health Marketing Collective, we're diving into Bold Breakthroughs with top healthcare journalist John Lynn! 🎙️ With the HLTH Inc. Conference just around the corner, it's time to Be Bold in how we capture attention in a crowded healthcare landscape. 🎯 💡 Learn from John as he shares: --How brands can stand out by speaking directly to real pain points 🎯 --The secret to crafting bold, DIFFERENT messages that break through the AI noise 🧠 --Why being bold is sometimes about saying less—but meaning more 👀 If you’re heading to HLTH in Vegas, this is a must-listen as we gear up to be bold and shake up the industry! 🔗 Listen now https://lnkd.in/gxkJPTUt and catch us in Las Vegas! #BeBold #HLTH2024 #HealthcareMarketing #ThoughtLeadership #BoldBreakthroughs

In our latest episode, Beth Schleeper shares invaluable marketing wisdom for the healthcare industry. Dive into the art of building lasting connections beyond the first impression. 🎧 Full episode link in the first comment. #HealthcareMarketing #ClientEngagement #PodcastHighlight #LeadersInMedicalBilling