Kyle Lacy’s Post

🌟 Succession planning isn't just a fancy term in the corporate playbook; it's your safety net in the high-wire act of sales leadership. Imagine this: Your top sales performer decides to jet off to a tropical island, leaving you in the lurch. Panic? Not you, because you've got a plan. 🛠️ Here's the thing - building a solid backup plan for your sales team isn't just about filling seats; it's about nurturing a bench of talent ready to step up to the plate. It's about not missing a beat when your sales MVP takes their final bow. 📈 Start by identifying the key roles in your team and mapping out the skills and achievements that make someone excel in those positions. Then, look within your team. Who's got the spark? Who's the one staying late to fine-tune their pitch, or the one whose customer rapport is off the charts? 🌱 Invest in these rising stars. Training, mentorship, stretch assignments - these are the tools that transform potential into readiness. And when the unexpected happens, you're not scrambling; you're simply activating Plan B. 🔄 But what about underperformance? It's a tough conversation, but it's not the end of the story. Sometimes a fresh challenge or a new perspective is all it takes to reignite that sales fire. Keep an open dialogue and a clear performance plan. Remember, turnaround tales can be your most powerful success stories. 🔗 And through it all, keep communication lines open. Transparency builds trust, and trust builds teams that weather any storm. So, let's chat! How are you future-proofing your sales team? Drop your strategies or questions below🚀 #SuccessionPlanning #SalesStrategy #EdTech #HRTech

🍾 A client success story I’m very proud of… Here’s how we increased revenue by 30% in just 6 months! 🍾 Who doesn’t love a good success story? This one’s a favorite of mine because it’s about a company that was stuck in a rut and came out swinging - with no less than 30% revenue increase in just 6 months! Yes, 6 MONTHS! 🎉 Meet my client - for this, I’m going to call her Sarah! She is the CEO of a mid-sized company in the tech industry. When we met, her team was talented, but they were just spinning their wheels and not gaining any traction. Revenue was flat, and to be honest, morale was slipping! 😔 When Sarah and I sat down to make sense of things, it quickly became clear that the problem wasn’t the team - it was the lack of a clear growth strategy (something I see often!). To fix it, we worked together and crafted a plan focused on three key areas: 📌 Refining their product offerings 📌 Improving sales processes 📌 Investing in marketing First, we streamlined their product line to focus on the most profitable offerings. Then, we restructured the sales team, introducing regular training and setting clear, achievable targets. Finally, we ramped up their marketing efforts with targeted campaigns that spoke directly to their ideal customers! 🙌 The result❓ Within just 6 months, revenue was up by 30%, the team was re-energized, and Sarah was able to start thinking about expansion rather than survival! 🥳 So, what’s the moral of the story❓ The right support, a clear strategy, and focused execution can work absolute wonders - even if you feel like you’re stuck! What’s your favorite success story from your own career❓ I’d love to hear how you turned things around - let’s share some wins❗️ #leadership #management #managementskills #successtips #teamsuccess #HR #recruitment #estateagent #coach #leadershipandmanagement #businessgrowth #management #leadership #personaldevelopment #leadershipcoaching

The most successful businesses have a strong team behind them, one that's working completely in the dark. A team with a clear direction. With a strategic plan to execute. Each individual knows what they need to do. Who they need to collaborate with. What performance metrics need to be tracked. What KPIs and guidelines will ensure success. So the management knows exactly how their business is being perceived in the market. An overall sense of wellbeing because everyone is working towards creating an impact. But all this is only possible if: The owners have a clear vision for the business. A strategic approach towards the brand's strategy. A client acquisition funnel to drive cold audiences to customers. And then hiring the right team to execute the entire plan. The starting point? Get a CONSULTANT onboard before all else. Work with him to create the exact step-by-step plan from strategy to execution. So you can run and grow your business with predictability and consistency. And avoid burning your budgets with bad hires and poor marketing decisions. ______ #yushaspeaks #clientacquisition #marketing #salesfunnels Repost if you know someone who is struggling with their business, let's change the leadership mindset together. 🙋🏻 P.S. If you're tired of seeing your business stuck in the exact same vulnerable position for weeks, shoot me a DM ✌️

Here’s how you can save a ton of money running a business—by doing everything at least once 👇 👉 HANDS ON: CEO, marketer, sales rep, customer support—you name it, I was doing it. Without a team of specialists, I had no choice. But it wasn’t just a necessity; it was an opportunity to dive deep into each part of the business. 👉 Customer service insights: Handling customer calls personally revealed patterns that no report could match—what excites people, what frustrates them, and what features they craved. These insights directly shaped our product’s evolution. 👉 Experience the gaps firsthand: As a founder, my role is to plug gaps, and you can’t do that well unless you’ve been in the trenches. Don’t delegate something just because you can—understand it enough to know what’s working and what’s not. 👉 Uncover hidden skills: I surprised myself by finding strengths in unexpected areas, like analytics, and realized my weaknesses where I least expected, like design. This gave me clarity on where to push forward and where to bring in specialists. 👉 Be the leader who knows the grind: Being hands-on before delegating helps you recognize where you excel and where you need help. It’s not just about tapping into your own talents but also about knowing when to step aside for someone better. 👉 Hire smarter: When you’ve done the job, you know exactly what to look for in a new hire. You’ll also communicate better with your team because you understand the challenges they face. 👉 Shape your leadership style: Those early days of being in the weeds won’t last forever, but they’ll define how you lead. It’s not about mastering every role—it’s about knowing enough to make sure the right people are in the right places. Dive in. Do it all at least once. You’ll save money and walk away with insights that will set you up for long-term success.

The one piece of advice I'd give to VP's - You get fired bc you're not aligned so... It's all about re-imaging how you prioritize, and here's why. As much as we think we’re all amazing, we typically prioritize with this formula in our head Annoyance / Size of Impact * Time Pressure But there is a better formula (and pro tip - if you use EOS, this is how you identify your “Rocks”) Importance * Size of Impact So every organization I go to, I  -Write down all the categories of the business I’m working on like messaging, hiring, techstack, etc -Write down how I’d score the quality of that, 1 out of 10 -Write down how impactful that category is on the goal, 1 out of 10 -Write down my solution to improve this -Write down the future quality score of that category, after inserting that solution, 1 out of 10 And THAT will tell me which items to focus on. Owners - use this to identify which big areas of your business you focus on and have your leaders write in what the solutions are Leaders - use this to identify which things you focus on and put them in your exec to ceo 1:1 sheet to ensure you’re aligned each week Reps - use this to write down each section of the sales process to ID which area you need to get coaching on *Follow and comment to get the sheet that does all this math for you*

In today's fast-paced business environment, the traditional approach to building a sales team is no longer enough. The old model—rushing hires, skimping on training, and prioritizing short-term gains—leads to burnout, high turnover, and missed targets. It's a recipe for frustration and stagnation. But there’s a better way, a way that not only avoids these pitfalls but also sets the stage for sustainable growth and success. The old way of building a sales team: - Hire fast - Train minimally - Push for quick results - Ignore team dynamics - Focus on individuals - Micromanage - Burnout happens - High turnover - Struggle to meet targets - Fail to scale All that effort for constant headaches? No thanks. Here's the new approach: 1. Hire strategically. 2. Invest in thorough training. 3. Foster team collaboration. 4. Focus on long-term growth. 5. Empower your team. 6. Build a positive culture. So, how do you lead this transformation? #SalesStrategy #SalesLeadership #SalesGrowth #TeamBuilding #StartupSuccess #BusinessGrowth #SalesManagement #SalesTeam #LeadershipDevelopment #SustainableGrowth

Gathering insights on how your customers think is like putting together a puzzle. I can’t believe how many business leaders and marketers stink at this … they only rely on a few sources and they’re often dated or only surface level. But like a puzzle each piece is unique, and only when they’re all put together can you see the full picture. But here's the thing: Here are a few “pieces” of the puzzle you could be using to get a fuller picture 1️⃣ One-on-One Interviews Nothing beats a direct conversation or an IDI (in depth interview). You uncover motivations, pain points, and desires that no survey can capture. 2️⃣ Surveys Scalable, yes—but you have to ask the right questions. The answers give you patterns and trends across your audience. 3️⃣ Customer Advisory Boards Your insiders provide insights and they build on each other in a collaborative environment. They offer the unfiltered truth, challenging your assumptions and helping you refine your approach. 4️⃣ Industry Research Why reinvent the wheel? Look at what others are saying and doing. Whats the latest news? What’s changing? What are your competitors doing? What’s their messaging? 5️⃣ Events Conferences, webinars, meetups. These are goldmines for real-time feedback and emerging trends. 6️⃣ Find Hidden Gems Each industry its own “hidden” gems for insights. Maybe it’s a certain industry thought leader or insider? Maybe it’s a trade show or event? Maybe it’s a newsletter? The key is to find out where they industry key decision makers hang out. Here’s the key 🔑 When you piece together insights from *all* these sources, you don’t just get a better understanding of your customer—you get a competitive edge. Most companies use 1-2 sources and they are often dated. Be better than most. 🎯 The more complete your puzzle, the stronger your strategy. ~~~~~~~~~~~~ If your business is lacking insights, you might need a Fractional CMO to infuse outside thinking into your organization. With 60+ Elite Fractional CMOs with 20+ years of marketing leadership experience, spanning every industry and company stage - the &Marketing team is poised to supercharge your business. Contact us for a “no cost no drama” discussion about if it’s a fit. #FractionalCMO #MarketingStrategy #BusinessGrowth #CEOadvice #Leadership ~~~~~~~~ Question: What’s your “insider” go-to source for insights in your industry?

Our CEO, Damien Howard, recently shared with Dice, his perspective on becoming a transformational hire in today’s market. Damien emphasizes the importance of leadership, adaptability and the need to be ready for constant change in a fast-paced environment. He also underscores the power of relationship-building—how collaborating across departments can drive innovation and real impact within an organization. It’s not just about having the right skills, but about being agile, thinking strategically, and creating long-term value. Don’t just fit into a role—transform it. https://lnkd.in/dbfejdZZ #leadership #innovation #careergrowth #transformationalhire #universaltalent #diversetalent #techstaffing #upskilling #reskilling

A question I get all the time from potential hires: 𝘞𝘩𝘢𝘵 𝘥𝘰𝘦𝘴 𝘪𝘵 𝘵𝘢𝘬𝘦 𝘵𝘰 𝘣𝘦 𝘴𝘶𝘤𝘤𝘦𝘴𝘴𝘧𝘶𝘭 𝘢𝘵 𝘓𝘢𝘶𝘯𝘤𝘩 𝘗𝘰𝘵𝘢𝘵𝘰? The answer: You need to be able to work high AND low. Here’s what that means: 🚀 Working high means having an overarching vision and keep it top-of-mind: • You've know where you're headed – be it your product, team, or the whole company. • You're initiating projects that might not pay off for a year or more. • You're that person always asking "why?" to keep the big picture in focus. • You’re making bold moves and taking calculated risks, knowing some won't hit, but some will soar. 🌱 Working low means you’re in the trenches with your team on day-to-day operations and execution: • You’re tracking crucial metrics and ready to move when those signals say so. • You’re getting your hands dirty with the actual work, whether that's firing up a new project or fine-tuning the current one. • You can tell the difference between good work and bad work, and let your team know in real time. The sweet spot? Doing both. A great leader is one who can dive deep into the details without losing sight of the bigger picture. Take a marketing leader, for example. They know their progress against the month/quarter like the back of their hand, driving campaigns and strategies to meet those targets. Yet, they're also laying the groundwork for growth experiments that could push revenue well above the target, refusing to let short-term targets stifle innovation. Being a high-low leader means you're able to adapt, innovate, and execute at all levels. It's a blend of strategic foresight and tactical prowess. This dual capability is what sets apart successful leaders at Launch Potato. Follow me Greg Van Horn.

Scaling isn’t about doing more, it’s about doing the right things. It’s about focusing on your strengths, empowering your team and implementing simple systems that drive efficiency and growth. Fractional leadership plays a key role in this journey, providing targeted expertise to help you step out of the day-to-day and lead with purpose and clarity. Your legacy deserves this focus and your business is ready for this shift. If you’re ready to explore how smarter strategies can unlock your next phase of growth, we’re here to help. #Leadership #ScalingUp #FractionalLeadership #BusinessGrowth