It’s crunch time. For the past few weeks I’ve been in the arena pitching TOKENFUTURE non-stop, connecting with professionals at every turn.
Take this snapshot: It was taken at last week’s SuperReturn, where I went to convince a group of professional investors to come to Frankfurt next week to explore all things tokenization x capital markets.
I left the event with more tickets sold. 𝘕𝘪𝘤𝘦.
To be honest: Sales doesn’t come naturally to me. Talking to people confidently and without fear of rejection consumes a lot of energy, and I always feel exhausted afterward.
However, there's no way around it. We’re the new kids on the block, hosting our first conference.
It’s honest, hard work, especially since we decided to go invite-only - a move that obviously affected our conversion rate, making us say “No” just as often as “Yes.”
One big lesson: It’s all about having your own distribution. Yes, partnerships can create buzz, but in the end, people buy tickets because they trust you to deliver a great event.
Now, we’re just 5 days away from TOKENFUTURE, still eager to sell more tickets—or more precisely, to bring in more interesting people.
We’ve attracted strong interest from banking and core infrastructure providers. Now, we’re looking to increase participation from capital allocators.
So here’s my call to action: If you’re in asset management, wealth management, or venture capital and want to understand what’s happening at the cutting edge of capital markets innovation, hit me up. 𝗜 𝗵𝗮𝘃𝗲 𝗮 𝘁𝗶𝗰𝗸𝗲𝘁 𝗳𝗼𝗿 𝘆𝗼𝘂.
