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Occupied wait time feels shorter than unoccupied wait time! Long queues are frustrating and tedious, and can negatively impact the customer experience as people become increasingly aware of the time they've spent waiting in line. Research suggests that people usually overestimate how much time they've spent in a queue by around 36%!⏳ By installing Digital Signage and In-Queue Merchandising into your queue layout, you can entertain customers, avoid queue frustration and reduce walkaways. Highly profitable impulse buys at the checkout area can increase revenue, all while maintaining a positive customer experience. 🌟 Get in contact with us today to discover the improvements we can make to your space!: https://hubs.ly/Q02vhYl90 #TensatorTips #CustomerJourney #CustomerExperience #QueueManagement

When you step into a store, you might think your shopping path is entirely up to you. But research has shown that most people unconsciously turn to their right upon entering a store. This phenomenon, called the “invariant right,” is influenced by the fact that the majority of people are right-handed. For smart retailers, this behaviour is more than just trivia; it’s a valuable insight for designing a store layout to maximise customer engagement and sales. Think about it: if the majority of your customers head to the right, doesn’t it make sense to place your best-selling products there? By positioning “must-see” items just to the right of the entrance, retailers can capture the attention of the shoppers. But the strategy doesn’t end there. To enhance the shopping experience, retailers design pathways and displays that align with this right-leaning movement. Clear, organized aisles and eye-catching displays draw customers further into the store, guiding them comfortably through the space without feeling overwhelmed. However, retailers need to ensure not to place the checkout counter to the right of the entrance. A customer may end up shortening their shopping visit in this case. Placing the checkout counter towards the center or back of the store encourages customers to move freely and explore the space, resulting in longer browsing and more purchases. So why does this matter? Understanding the invariant right and the psychology of customer movement is essential for anyone in retail or customer experience design. It’s a small but impactful way to optimise store layouts, improve the shopping journey, and increase customer satisfaction.. #didyouknow #catalyst #retail #shopping #dailytrivia #quizmaster Quiz Catalyst

Enhancing Retail Spaces and Mastering Customer Flow. In retail, the arrangement of your space can significantly impact customer experience. Here’s a distilled guide to smart store layouts: Counter-Clockwise Flow Customers: tend to navigate stores counter-clockwise. Position your standout merchandise accordingly to capture their attention. Generous Entry Space: The initial area inside your store, or the decompression zone, should be open and uncluttered. This invites customers to comfortably transition into the shopping environment. Broad Aisles: Spacious aisles are essential. They accommodate all customers, including those with accessibility needs, and contribute to a relaxed shopping atmosphere. Single-Level: Preference Keep the primary shopping area on the ground floor. If multiple levels are necessary, ensure they’re well-marked and reserve them for less sought-after items. Eye-Level is Buy level: Display Products at eye level are more likely to be noticed and purchased. For items that benefit from touch, place them within easy reach. Vertical Product Arrangement: Organize items by type in vertical columns for efficient browsing. Customers scan horizontally for categories and vertically for specific products. Impulse Items at Checkout : Place small, inexpensive items near the checkout for those last-minute purchases that can increase sales. These concise tips aim to create a seamless and engaging shopping journey, encouraging customers to explore and enjoy their time in your store. #RetailInsights #CustomerFlow #RetailStrategy #CustomerExperience #ShoppingTips #StoreDesign #RetailSuccess #CustomerSatisfaction #ShopSmart #RetailManagement #VisualMerchanising

When it comes to the future of brands and retail, the spotlight is on service and authentic customer experiences.

"Consumers are increasingly turning to online platforms to purchase their everyday essentials, leading to a reduction in in-store shopping." That's from a report published by PYMNTS called “The Replenish Economy: A Household Supply Deep Dive”. So if you're a brick-and-mortar retailer, how do you make your physical stores the preferred choice for shoppers? Based on what the report says about why online tends to be preferred, here are three ideas: 𝟭. 𝗘𝗻𝗮𝗯𝗹𝗲 𝗮 𝗳𝗮𝘀𝘁𝗲𝗿 𝘀𝗵𝗼𝗽𝗽𝗶𝗻𝗴 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 Ensure products are easy-to-find and easy-to-buy; that means having great merchandising, clear signage, and a maniacal focus on ensuring products are in stock and on-shelf. 𝟮. 𝗙𝗼𝗰𝘂𝘀 𝗼𝗻 𝗗𝗶𝘀𝗰𝗼𝘃𝗲𝗿𝘆 𝗮𝗻𝗱 𝗥𝗲𝗰𝗼𝗺𝗺𝗲𝗻𝗱𝗮𝘁𝗶𝗼𝗻𝘀 Make it just as easy for shoppers to discover complimentary items in your store as they can when they shop online. Use well-placed displays, in-store media, and friendly store associates to recommend items to shoppers they might not yet know they need. 𝟯. 𝗘𝗻𝗮𝗯𝗹𝗲 𝗮 𝗺𝗼𝗿𝗲 𝗽𝗹𝗲𝗮𝘀𝗮𝗻𝘁 𝘀𝗵𝗼𝗽𝗽𝗶𝗻𝗴 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 A website can offer an efficient shopping experience, but it can't deliver the sights, sounds, smells, textures, and friendly employee interactions a physical store can deliver. Use these brick-and-mortar advantages and ensure customers visit your store because they WANT to, not because they NEED to. If you need more ideas on how your brick-and-mortar store can effectively win against online alternatives, we'd be happy to chat -- send us a message! #BrickAndMortar #Retail #Technology #Customer #Experience

🌟 Ready to Revolutionize Your Retail Space? Here's How SRS Can Help: 🛍️ Elevate the Shopping Experience: Transform your retail store into a destination with our innovative designs and layouts that enhance customer engagement and satisfaction. 💡 Maximize Sales Potential: Our tailored store solutions are strategically designed to optimize product visibility, driving increased sales and revenue for your business. 🌟 Stand Out from the Competition: With SRS, your store will capture attention and leave a lasting impression on customers, setting you apart from competitors and attracting new clientele. 👉 Want to Learn More? Visit our website today to explore our past projects and discover how SRS can transform your retail space! #RetailDesign #StoreDevelopment #ElevateYourBusiness 🏬💼🚀

Boosting customer visits is a retailer’s never-ending quest. Prime locations and varied product ranges help, but that’s just the beginning. With store sizes shrinking—maximizing every inch counts. Check out what our experts had to say about how to engage shoppers using smart displays and modern layouts. 👇 https://bit.ly/3Ssdwxp #trends #retailtrends #visualcommunications #RetailStrategy #InStoreExperience #SmartRetail

📺 📺 📺 📺 📺 Evolving the in-store retail experience with digital displays In today's retail landscape, merging digital and physical shopping experiences is key to meeting consumer expectations. A pivotal tool in this evolution is in-store digital signage. Digital displays offer numerous advantages for retailers: 🌟 Quickly capturing attention, 🌟 Delivering real-time information 🌟 Creating memorable in-store experiences. Research indicates that digital signage significantly impacts customer engagement and business profitability. Digital signs garner 400% more views compared to static signs and contribute to a 46% increase in customer satisfaction. Moreover, utilising digital signage in retail stores can boost the average purchase amount by nearly 30%.

Boosting customer visits is a retailer’s never-ending quest. Prime locations and varied product ranges help, but that’s just the beginning. With store sizes shrinking—maximizing every inch counts. Check out what our experts had to say about how to engage shoppers using smart displays and modern layouts. 👇 https://bit.ly/3Ssdwxp #trends #retailtrends #visualcommunications #RetailStrategy #InStoreExperience #SmartRetail