Kieran Hayes’ Post

Unlock the power of integration! 🔑 As highlighted in the Rapida article Leveraging Braze and Snowflake for Enhanced Marketing Insights, the integration of Braze and Snowflake enables businesses to achieve unprecedented levels of data accessibility and analytics, laying the groundwork for advanced customer engagement strategies. Coupled with Rapida’s Customer Data Platform (CDP), this integration revolutionizes how businesses approach marketing personalization and sales. Learn more at https://lnkd.in/gA9GgBdr

At Beyond Merch Marketing, we're passionate about sharing insights that propel businesses forward. In our latest blog, we dive into the essentials: customer retention and big data analytics. These aren't just buzzwords; they're strategies we discuss with our customers to help them cultivate loyalty and make informed decisions. See how mastering these areas can drive your business growth. #BeyondMerchMarketing #CustomerSuccess #DataDrive https://lnkd.in/gRGHpFiU

A topic that's near and dear to me - new blog alert exploring data's impact on business growth – addressing a pain point I've personally faced and frequently discuss with our clients at BeyondMerch Marketing. #DataDrivenDecisions

How are you maximizing customer lifetime value?   In today’s landscape of disjointed channels and shrinking media budgets, building a comprehensive data-driven strategy is key to driving long-term value.   Download Epsilon’s latest white paper to learn how to leverage first-party data to enhance customer experience, boost campaign performance and maximize customer lifetime value 👉 https://lnkd.in/eYVA8zRf

Unlock the secrets to customer engagement with a modern marketing data stack! 🎯 Teresa Kovich, DAS42 Principal Consultant, explains how integrating and optimizing your data can reveal your key customers and transform your marketing efforts. 🔍 Discover three game-changing strategies in our latest article: https://ow.ly/VLQE50QzmSi

One benefit of using a CDP is that you can manage all your audiences from a single platform. You should look for built-in features like lead propensity scoring, look-alike modeling, AI-powered insights, and easy-to-use dashboards. #AdobeRTCDP

Want to turn customer data into valuable insights? Discover how investing in the right tools, data quality, and other strategies can help drive business growth in this blog by Peter Rogers: https://ow.ly/5rti50RGuoV

How to Successfully Navigate the Changing Customer Data Landscape - Spiceworks

🎙: "Tracking customer lifetime value is crucial. It helps you identify the tactics that bring in valuable, loyal customers and allows you to target similar high-value prospects effectively." - Edward Upton 📈 💻 Learn how server-side tracking with Little Data provides 💯 accurate customer data, 🔗 Google Analytics 4 integration, 🔒 data security, and 🎯 better marketing attribution. Say goodbye to tracking headaches and gain clear, actionable insights! #eCommerce #DataTracking 📊 🔗: https://lnkd.in/dtSTU-UZ

Customer Data Platforms can transform your marketing strategy. They help: 🔺 Deliver the right ads at the right time 🔺 Personalise customer experiences 🔺 Share insights across different teams Our partners at Salesforce explore the ins and outs of CPDs in this blog: https://okt.to/rnE9iJ #CPD #CustomerDataPlatform #data