Khizrum Ahmed’s Post

𝗨𝗯𝗲𝗿’𝘀 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: 𝗧𝗵𝗲 𝗘𝗻𝗴𝗶𝗻𝗲 𝗕𝗲𝗵𝗶𝗻𝗱 𝗜𝘁𝘀 𝗚𝗹𝗼𝗯𝗮𝗹 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 Ever wondered how Uber managed to change the way we move across cities? It wasn't just about launching an app—it was about 𝘀𝗺𝗮𝗿𝘁 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 that kept the company moving forward, literally. Here’s how they did it: 𝟭. 𝗨𝘀𝗲𝗿-𝗖𝗲𝗻𝘁𝗿𝗶𝗰 𝗗𝗲𝘀𝗶𝗴𝗻 Uber kept its focus on the 𝘂𝘀𝗲𝗿 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲. From the moment you request a ride to arriving at your destination, they constantly tested and tweaked features. Things like 𝗿𝗲𝗮𝗹-𝘁𝗶𝗺𝗲 𝘁𝗿𝗮𝗰𝗸𝗶𝗻𝗴, 𝗱𝘆𝗻𝗮𝗺𝗶𝗰 𝗽𝗿𝗶𝗰𝗶𝗻𝗴, and the 𝗰𝗹𝗲𝗮𝗻, 𝘀𝗶𝗺𝗽𝗹𝗲 𝗨𝗜 made sure everything felt smooth and intuitive. Product managers played a massive role in gathering feedback, improving every touchpoint, and ensuring drivers and riders were always happy. 𝟮. 𝗗𝗮𝘁𝗮-𝗗𝗿𝗶𝘃𝗲𝗻 𝗗𝗲𝗰𝗶𝘀𝗶𝗼𝗻𝘀 Uber wasn’t just guessing what to do next. Every ride you take generates tons of 𝗱𝗮𝘁𝗮—from driver routes to how long you wait. Their product team used this data to optimize the app, predict demand, and improve how drivers navigate. This approach allowed them to 𝘀𝗰𝗮𝗹𝗲 𝗳𝗮𝘀𝘁 while still delivering a seamless experience, even during peak hours. 𝟯. 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗳𝗼𝗿 𝗦𝗰𝗮𝗹𝗲 One of Uber's biggest challenges was to grow beyond San Francisco and launch in 𝗵𝘂𝗻𝗱𝗿𝗲𝗱𝘀 𝗼𝗳 𝗰𝗶𝘁𝗶𝗲𝘀 𝗮𝗿𝗼𝘂𝗻𝗱 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱. Their product managers worked on making the app scalable, meaning it could be easily customized for different markets. Whether it’s integrating 𝗹𝗼𝗰𝗮𝗹 𝗽𝗮𝘆𝗺𝗲𝗻𝘁 𝘀𝘆𝘀𝘁𝗲𝗺𝘀 or adapting to new regulations, Uber made sure the app worked everywhere, for everyone. 𝟰. 𝗖𝗼𝗻𝘀𝘁𝗮𝗻𝘁 𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻 Uber didn't stop at just offering rides. With their 𝗳𝗼𝗿𝘄𝗮𝗿𝗱-𝘁𝗵𝗶𝗻𝗸𝗶𝗻𝗴 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁, they expanded to Uber Eats, Uber Freight, and even autonomous driving projects. This 𝗱𝗶𝘃𝗲𝗿𝘀𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻 not only brought in more revenue but also kept the company ahead of competitors by offering multiple services under the same platform. 𝗧𝗵𝗲 𝗥𝗲𝘀𝘂𝗹𝘁? Uber didn’t just create a ride-hailing app—they 𝗯𝘂𝗶𝗹𝘁 𝗮 𝗴𝗹𝗼𝗯𝗮𝗹 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺 that changes how we think about transportation and logistics. And at the core of that success is a world-class 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 team that kept innovating, analyzing, and scaling. #𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 #𝗨𝗯𝗲𝗿 #𝗧𝗲𝗰𝗵𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻 #𝗗𝗮𝘁𝗮𝗗𝗿𝗶𝘃𝗲𝗻 #𝗨𝗫𝗗𝗲𝘀𝗶𝗴𝗻

First1000: How Uber Acquired Its First 1000 Users Uber acquired its first 1000 users through VIP positioning, tech community buzz, event-based marketing, and an emphasis on a seamless experience. Discover how this ride-sharing giant became an icon of convenience. In this First1000 article, we explore the fascinating rise of Uber , the ride-sharing giant that redefined urban transportation. Launched in 2009 by Garrett Camp and Travis Kalanick as UberCab , the company initially sought to make transportation easier, affordable, and more accessible. From their first riders to a billion-dollar valuation, here’s how Uber acquired its first 1000 users and accelerated its rapid growth. Founding Uber: Identifying the Opportunity The story began when Garrett Camp , co-founder of StumbleUpon , became frustrated with San Francisco’s unreliable taxi service. He envisioned an app that could connect users with drivers in real-time, offering quick and dependable rides. He partnered with Travis Kalanick , an entrepreneur with a knack for scaling tech businesses, to make UberCab a reality. Starting in San Francisco, the company focused on making city transport reliable and stylish, initially targeting an upscale market that valued convenience. With a simple app interface and luxurious black cars, UberCab set out to attract an audience ready to pay a premium for comfort and speed. Ingenious Strategies to Acquire the First 1000 Users Exclusive, VIP-Style Launch : Uber initially targeted high-end users in San Francisco. By using premium black cars and maintaining a VIP feel, they created an image of exclusivity and luxury, attracting early adopters willing to pay for convenience and style. This first group of riders was critical to establishing Uber's brand as a premium service, which quickly drew attention from tech enthusiasts and professionals in the area. Grassroots Tech Community Engagement : Uber was launched in a city known for its active tech community. Camp and Kalanick made strategic connections with influential figures in Silicon Valley, inviting them to test Uber and share their experiences. They leveraged their networks to spread awareness, and these first users—often tech investors, entrepreneurs, and executives—became Uber’s earliest ambassadors, sharing their positive experiences and getting their own networks on board. Event-Based Marketing : Uber recognized the potential in partnering with events where demand for reliable transportation was high. They offered exclusive promotions at tech conferences and major events in San Francisco, which helped them capture a targeted audience in need of transport. This strategy expanded brand awareness and solidified Uber as a go-to service for those seeking convenient rides in crowded settings. Word-of-Mouth and Referral Incentives : UberCab’s novelty quickly generated buzz. Satisfied users shared their experiences with friends and colleagues, and the app’s referral program incentivized them to spread the wo…

🚀 Decoupling in Business: A Simple Strategy That Changed How We Use Services 🚀 Curious about how companies like Uber transformed the landscape of customer experiences? 🤔 The secret lies in a smart business strategy called decoupling, particularly the concept of ⭐ decoupling value-creating ⭐ activities in the customer value chain. 🧐  What’s Decoupling? In simple terms, decoupling means breaking down the steps in a process and focusing only on what truly adds value for the customer. Think of a traditional taxi service: one must hail a cab, explain their location, deal with pricing, and hope the driver takes the best route. So many steps, right? But not all of them directly add value—they’re just bundled together. 📱 Enter Uber. Uber "decoupled" the ride-hailing process by concentrating on the value-creating activity: getting a ride with the tap of a button. No more hailing cabs, negotiating fares, or explaining directions. This decoupling allowed Uber to avoid the costs of owning a fleet, scale quickly by adding more drivers without logistical headaches, and invest heavily in improving user experience through app innovation, pricing transparency, and ratings. 💡 Key Takeaway: Uber's success came from decoupling unnecessary steps in the taxi service process, delivering value where it matters most to customers. By focusing only on the ride and making everything else seamless, they created a revolutionary business model. 📈 What Can We Learn? As we explore this concept, it’s essential to consider what activities truly add value for customers. Can processes be simplified by eliminating unnecessary steps? The less friction in the customer journey, the more value is created. But this is just the tip of the iceberg! Decoupling applies across various industries, from retail to software services. Reflecting on how it can streamline operations and enhance customer experiences opens up exciting possibilities. . . . . . . #Decoupling #CustomerExperience #Uber 

Uber used accelerants to accelerate During its initial days, it picked the right cities at the right time to maximize its success. Taxi cab companies were the main competitors when they entered the arena. 𝗛𝗲𝗿𝗲’𝘀 𝘄𝗵𝗮𝘁 𝘁𝗵𝗲𝘆 𝗱𝗶𝗱: 𝗦𝘁𝗮𝗴𝗲 𝟭 - 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 Uber identified the cities with the biggest discrepancy between supply and demand for taxis. 𝗦𝘁𝗮𝗴𝗲 𝟮 - 𝗔𝗰𝗰𝗲𝗹𝗲𝗿𝗮𝗻𝘁𝘀 They then launched during times when that demand was likely to be the highest. These are called "Accelerants". - Restaurants and Nightlife - Holidays and events - Weather - Sports Uber focused on executing in cities where these accelerant problems were near-constants to drive accelerated adoption. 𝗦𝘁𝗮𝗴𝗲 𝟯 - 𝗪𝗼𝗿𝗱 𝗼𝗳 𝗺𝗼𝘂𝘁𝗵 They figured out how to get customers all in one night using accelerants, and then it was all about the experience. “𝗧𝗵𝗲𝘆 𝗺𝗮𝗱𝗲 𝘀𝘂𝗿𝗲 𝘁𝗵𝗶𝘀 𝗳𝗶𝗿𝘀𝘁 𝗴𝗿𝗼𝘂𝗽 𝗼𝗳 𝘂𝘀𝗲𝗿𝘀 𝗵𝗮𝗱 𝗮 𝗴𝗿𝗲𝗮𝘁 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗮𝗻𝗱 𝗯𝗿𝗼𝘂𝗴𝗵𝘁 𝗶𝗻 𝘁𝗵𝗲 𝗻𝗲𝘅𝘁 𝘄𝗮𝘃𝗲 𝗼𝗳 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝘃𝗶𝗮 𝘄𝗼𝗿𝗱-𝗼𝗳-𝗺𝗼𝘂𝘁𝗵.” Takeaway 1: Launching your product during high demand and low supply helps you acquire the right set of customers and early adopters. Takeaway 2: Nothing fancy is required to build a great product. 𝗜𝗺𝗮𝗴𝗲: The unsung hero & the man behind "𝗧𝗿𝗮𝘃𝗶𝘀 𝗞𝗮𝗹𝗮𝗻𝗶𝗰𝗸"

Revenue snack 💡 Revolutionizing the ride-sharing game: Uber CEO's strategies to tackle team pain points with Driver Incarnation ** Reversing the negative workplace culture of the past and replaced by "listening" leadership **Uber broke through two long-standing pain points -the hassle for consumers to hail a taxi - the poblem for drivers to generate diverse income streams 👀 Though Uber has the highest market share in the car-sharing industry, it has long been struggling between making losses and generating profits 👀Growning aggressively on a global scale, challenging transportation regulations and monitoring standards for the taxi industry . -California has sued Uber before -aggressively pushing boundaries and rushing into new markets 😬 The accident in Arizona where an Uber self-driving car struck and killed a pedestrian has delayed the progress of Uber's self-driving car business 🕸 high costs of developing driverless cars and air taxis, which are unlikely to see results in short term 💡 Four Strategies to Reform and Save Uber 1.Streamline the Organization and Reduce Costs 2.Adjust Strategy and Abandon Non-Core Businesses 3.New Marketing Initiatives to Leverage Higher Revenues BY --------____Membership Subscriptions 4.Transform the Negative Corporate Culture ex.Frequently walk around the hall and converse with employees from different teams 🤺 Break Out of the $90 Billion Loss Trap 💡 tips for investing in startups, he said: "When I look for disruptive companies, I look for those that can create a unique change to open up new markets." by clayton christensen who known for disruptive innovation theory DM me for detailed insights

Hello all, Here is My top 3 learnings on Product Discovery from week 2 of our PM cohort at Product Space 🌟 • Product discovery is all about understanding what your users need and validating potential solutions before you build anything.  • It's a crucial step in making sure you're developing a product that people will actually want and use. 🗼 Here are the key pillars of product discovery:   1️⃣ Understanding users: This involves research to get a deep understanding of your target customers' problems and desires. This might involve user interviews, surveys, or usability testing.  2️⃣ Validating solutions: Instead of just assuming you know what users want, you test out your ideas with real people to see if they solve their problems. This can involve building prototypes and getting feedback.  3️⃣ Building the right thing: By prioritizing user needs, you can avoid wasting time and resources building features that nobody wants. Overall, product discovery helps product teams make sure they're building the right products for the right reasons. Product Discovery Analysis of Rapido 🛵  1. Identifying User Problems 🔍  Rapido’s inception was driven by the need to address the challenges of intra-city travel in India. Traditional modes of transport were often slow, expensive, and unreliable, especially during peak hours. Rapido aimed to provide a faster, more affordable, and convenient alternative through bike taxis. 2. User Research Methods  Rapido’s team employed various user research methods to gather insights:  ~User Interviews: Conducting interviews with potential users to understand their daily commuting challenges and preferences.  ~Surveys: Distribute surveys to gather quantitative data on commuting habits and pain points.  ~Pilot Programs: Launching pilot programs in select cities to gather real-world feedback and iterate on the service. 3. Competitor Strategies 📊 Rapido entered a competitive market with established players like Ola and Uber. To differentiate itself, Rapido focused on:  ~Affordability: Offering rides at a lower cost compared to traditional taxis and auto-rickshaws.  ~Quick Rides: Ensuring faster travel times by navigating through traffic more efficiently with bikes.  ~Accessibility: Expanding rapidly to cover over 100 cities, making the service widely available. 🌍 Insights and Takeaways 🏆  Rapido’s success can be attributed to its deep understanding of user needs and its ability to iterate based on user feedback. By focusing on affordability, speed, and accessibility, Rapido positioned itself as a go-to solution for intra-city commuting. PS: let me know what strategies would you suggest for Rapido to further enhance its user experience and stay ahead of competitors? #ProductDiscovery #ProductManagement #UserResearch #MarketAnalysis #UserExperience #Innovation #CustomerInsights #LeanStartup #PMcohort #ProductSpace #Rapido #BikeTaxis #IntraCityTravel #CompetitiveStrategy #CustomerFeedback #UserNeeds

🏁 Marketplace Q1 Earnings Roundup: Uber Uber (NYSE: Uber) reported Q1 2024 earnings last week. They reported an impressive +21% y/y increase in Trips and Gross Bookings Value. Growth was driven by Mobility division bookings growth (+26% y/y), new partnerships & integrations, and growth in subscription monetization. 🚩 Uber 📊 Financials ------------- - Gross Bookings Value (GTV): $37.7B; +21% y/y - Revenue: $10B; +15% y/y - Adjusted EBITDA: $1.4B 💡 Highlights -------------- ✅ Uber Eats partnership and integration with Instacart was called out as a growth lever, enabling new customer acquisition and expansion into suburban areas ✅ Uber is investing in Shared rides and Moto, both of which have been growth vectors.  Moto is motorcycle-based single-passenger travel service that allows users to request rides. Available  Nigeria, Thailand, and parts of Latin America ✅ Uber's revenue streams include transactional revenue from rides and deliveries, as well as subscriptions and advertising. The company has reached a $1 billion run-rate in subscription fees through its Uber One program; it was previously reported that Uber's advertising business had reached a $900 million revenue annual run-rate ✅ Uber is investing in AI primarily through its autonomous vehicle initiatives. The company has expanded its partnership with Waymo to offer fully autonomous rides on Uber in Phoenix and has also begun autonomous deliveries on Uber Eats. If you found this helpful please like or share. If you have feedback on the format contents, length, topics please comment below

𝐎𝐧𝐥𝐢𝐧𝐞 𝐂𝐚𝐫-𝐇𝐚𝐢𝐥𝐢𝐧𝐠 𝐒𝐞𝐫𝐯𝐢𝐜𝐞 𝐌𝐚𝐫𝐤𝐞𝐭 𝐆𝐥𝐨𝐛𝐚𝐥 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐓𝐫𝐞𝐧𝐝 𝐀𝐧𝐚𝐥𝐲𝐬𝐢𝐬 𝐚𝐧𝐝 𝐅𝐨𝐫𝐞𝐜𝐚𝐬𝐭 𝟐𝟎𝟐𝟒 - 𝟐𝟎𝟑𝟑 The Online Car-Hailing Service Market encompasses digital platforms that connect passengers with drivers for on-demand transportation services using personal vehicles. These services provide convenient, efficient, and often cost-effective alternatives to traditional taxi services, allowing users to request rides through mobile applications and track their vehicles in real-time. 𝐂𝐥𝐢𝐜𝐤 𝐇𝐞𝐫𝐞, 𝐓𝐨 𝐆𝐞𝐭 𝐅𝐫𝐞𝐞 𝐒𝐚𝐦𝐩𝐥𝐞 𝐑𝐞𝐩𝐨𝐫𝐭 https://lnkd.in/dBk7jRPq Key #Trends: Shift Towards Digital Platforms: The rise of digital platforms such as Uber, Lyft, and Didi Chuxing has transformed the car-hailing industry, enabling seamless booking and payment processes through mobile apps. Ride-Sharing and Pooling: Many car-hailing services offer ride-sharing and pooling options, allowing multiple passengers heading in the same direction to share a single vehicle, reducing costs and promoting sustainability. Integration of Multi-Modal Transportation: Car-hailing platforms are increasingly integrating with other modes of transportation, such as public transit, bike-sharing, and scooter rentals, to provide users with comprehensive mobility solutions. 📈 𝐌𝐚𝐫𝐤𝐞𝐭 𝐒𝐞𝐠𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧𝐬: Global Online Car-Hailing Service Market: By #Company • Uber • Lyft • Via • Juno • Didi Chuxing • Ola by ANI Technologies • Gojek • Gett • Grab • Bolt • Curb Global Online Car-Hailing Service Market: By #Type • Carpooling • Carsharing Global Online Car-Hailing Service Market: By #Application • Under 25 Years Old • 25-34 Years Old • 35-44 Years Old • Above 44 Years Old 𝐂𝐥𝐢𝐜𝐤 𝐇𝐞𝐫𝐞 𝐭𝐨 𝐆𝐞𝐭 𝐏𝐮𝐫𝐜𝐡𝐚𝐬𝐞 𝐑𝐞𝐩𝐨𝐫𝐭 https://lnkd.in/dbsgTz6m ✅ 𝐅𝐨𝐥𝐥𝐨𝐰-Stringent Datalytics - Information Technology #CarHailing #RideHailing #TransportationServices #OnDemandTransportation #UrbanMobility #DigitalTransformation #ConvenientTravel #MobileApps #SmartCities #SharedMobility

⭐Product Teardown: Rapido – New User Onboarding⭐ I’m thrilled to share my in-depth analysis of Rapido, a leading bike taxi service in India, as part of the Learn In Public Challenge by Nextleap. This teardown explores various aspects of Rapido's user onboarding process, target user segments, and provides actionable recommendations for improvement. Here are the key insights: Company Overview: Rapido, founded in 2015, has become a key player in the bike taxi industry in India, offering quick and affordable transportation solutions. With a strong presence across multiple cities, Rapido continues to expand its services, catering to millions of users. Target User Segments: Rapido serves a diverse user base, including daily commuters and students who require reliable and cost-effective transportation options. By understanding the unique needs and pain points of these user segments, Rapido can tailor its services to enhance user satisfaction. User Journey Analysis: The user journey with Rapido starts with the easy installation of the app, followed by a simple sign-up process. Users can book rides by entering their destination, choosing their preferred mode of transport, and setting the price. The app offers real-time ride tracking and multiple payment options, ensuring a seamless experience. Recommendations for Improvement: 1. Enhance App Stability: Improving app performance to reduce crashes and enhance user experience. 2. Reduce Wait Times: Expanding the network of drivers to minimize waiting periods. 3. Increase Safety Measures: Introducing more in-app safety features to address user concerns. 4. Broaden Service Reach: Expanding operations to more cities to cater to a larger audience. Performance Metrics: Key metrics to track include monthly user sign-ups, ride completion rates, and the total number of rides completed. These metrics will help gauge the success of the recommended improvements and overall user satisfaction. This teardown provides valuable insights into Rapido's operations and highlights opportunities for enhancing user experience. I look forward to sharing more detailed analyses and learning experiences as part of this challenge. Best regards, Kaustubh Deshmukh #ProductTeardown #Rapido #LearnInPublic #Nextleap #UrbanMobility #UserExperience #BikeTaxi #BusinessAnalysis Arindam Mukherjee #NextLeapPMFellowship