Kate Kolot’s Post

Hey Business Pinners! Today we are sharing plenty of Pinterest-ing ideas to give your account a refresh! For starters, if you're still on the edge of creating a Pinterest for your business, definitely check out our blog post: Should I Create Pinterest Account for My Business? Pinterest is such a unique platform that continues to maintain its popularity, despite the Instagram & TikTok craze! It allows for storytelling, and definitely is female-focused but growing in the male demographic by almost half in the last year, too. There are about a million approaches to include your brand on Pinterest in fun and creative ways, check out a few of them below!

One of the most frequently asked questions that starting Pinterest managers ask me is: "How do I get new clients as a Pinterest manager?" Wondering how to get new clients without taking action, doesn't work. If I were starting on Pinterest today and wanted to grow an audience and business, I wouldn't change a thing: - Sign up for a Pinterest business account - Learn every day more about the platform - Get started with Pinterest best practices - Experiment and grow your own Pinterest account - Write content about your experiences and results - Be active on social media and share your insights - Connect with brands you want to work with - Engage with other Pinterest managers and creators Remember, you don't need € to start a business. There are plenty of free tools and platforms where you can grow your audience. You can even use LinkedIn for free to: - Connect with others - Send newsletters - Share messages - Write articles By sharing my experiences and results on social media every day, year after year, I was approached by brands asking if I could help them with Pinterest. That's how I started my business. If I can do it, you can do it too. Remember: Be patient and get started 💪 Agree? Repost to share with others ♻ Source: Archana Haarnack 🙋🏻♀️

Ready to take your business to the next level? Look no further than Pinterest! With over 450 million monthly active users and a highly engaged audience, it's the perfect platform for promoting your products or services. Don't miss our expert tips and tricks for successful Pinterest marketing. To create a business page on Pinterest, follow these steps: 1. Sign up for a Pinterest business account: If you already have a personal account, you can convert it into a business account by going to the Pinterest for Business website and following the instructions. 2. Complete your profile: Fill in all the necessary information about your business, including your business name, website URL, and a brief description of what you offer. 3. Verify your website: Verifying your website with Pinterest gives you access to additional features like Pinterest Analytics, which can help you track the performance of your Pins. 4. Create boards: Boards are where you organize your Pins (images or videos). Create boards that are relevant to your business and add Pins to them. 5. Start Pinning: Begin sharing content on your boards by creating new Pins or saving content from other users. 6. Engage with the Pinterest community: Like, comment on, and share other users' content to build relationships and increase visibility for your own Pins. By following these steps, you can create a professional business page on Pinterest to showcase your products or services and connect with potential customers. #PinterestMarketing #SocialMediaStrategy #VisualContent #DigitalMarketing

The first in our series of who really NEEDS to be on Pinterest.  You've seen us harping on about Pinterest and how we're on a mission to get more New Zealand businesses using it properly. Well, now we want to focus on a few specific industries and teach you why it's a no brainer for you to add Pinterest to your arsenal. (yes, ANOTHER platform. We get it.) You might be a life coach, a love coach, a pet coach or a sports coach. Maybe you're a business coach or a money coach. Doesn't really matter the specifics. But if you're a coach and you work online then this is for you even more so.  If you want to reach an entirely new audience, one that may not find you on Facebook or Instagram, and in particular if you are open to an international audience, Pinterest is incredible.  When looking for tips on how to solve a problem, how to cope with things that arise in life - you'd be amazed how many people head to Pinterest, and it's not just females these days! The stats are showing the number of men using the platform is on the rise also.  All those blogs and articles you've written, giving amazing advice - they can all go on Pinterest, and guess what? They link to your website or wherever you would like - increasing traffic to your website and giving you a better shot and building know, like and trust with these potential new clients. It's amazing!!  If you'd like to chat a bit more about whether Pinterest might be right for you, send us a message! #VirtualAssistant #PinterestManager #PinterestAddict #SMM #SocialMediaManager #NZPinterest

Did you know that over 80% of Pinterest users turn to the platform for inspiration before making a purchase? 🤯 That means your business can sell s**t loads, if you’re using it right! As a busy parent, you probably feel like there’s not enough time to focus on social media, but Pinterest might be the answer to your prayers. It’s not just about pretty pictures; it’s about driving traffic to your business while you’re busy making memories with your little ones. Here’s why you should care: 1️⃣ Create evergreen content that keeps working for you. 2️⃣ Your audience is actively searching for solutions, and you can be the answer! 3️⃣ It’s a fantastic way to showcase your brand's personality without the daily grind of constant posting. Want to know how to set up your Pinterest strategy for success? Drop “PINTEREST” below, and let’s chat about how I can help! 💌 #ukbusiness #parentpreneur #workingparents #busyparents #socialmediamanagement #pinterestmarketingstrategy

Are you a business owner looking to get your products visible on Pinterest? While your target audience on Pinterest is planning for the future, they are searching for your products and services. To make your products stand out, you need content and keywords. This is how I create content and attract new clients: 1. Pick a topic to share with your audience 2. Write your newsletter about the same topic 3. Create + add a new blog post with keywords 4. Use Canva to create 5 Pins for your blog post 5. Save 1 Pin directly to Pinterest with keywords 6. Schedule all 5 pins in Tailwind (use interval) 7. Create a carousel for LinkedIn (pdf document) 8. Follow your ideal clients and brands on Pinterest 9. Share pieces of your blog content on social media 10. Visit Pinterest Trends for new topic ideas and trends Be creative, consistent and engaging. You don't have to do Pinterest alone, you can always ask me for help. When you're ready, you know where to find me 👩🏻💻 P.S. Are you ready to make Pinterest work for you in 2025? Follow me to be the first to receive the new Pinterest Experts Guide with free strategy tips for 2025!

Vanity metrics on Pinterest! I love to see the numbers increase on my monthly views. But the reality is this number fluctuates more than the tides. While I include the monthly views in my articles about Pinterest accounts- it may not be the best measure of how a business is actually performing. I do love seeing the 10M+ monthly views (when Pinterest stops counting) but that doesn't necessarily translate to products sold. So consider these Pinterest metrics instead: Impressions- How often your content is seen Engagement Rate- Interactions with your content divided by impressions Saves- How many of your pins are saved Clicks- How many people click on your links These metrics don't ebb and flow with the seasons or promotions like monthly views. Building a loyal following and growing your followers can be more helpful in understanding your audience. Focus on what matters. Track metrics that align with your business goals. Then you will know the effectiveness of your Pinterest strategy. As long as you sell to the people who are interested in your products that is the ultimate success. So pin for your consumer!

How did you end September? For me👇 PLEASANTLY SURPRISED! Today, I checked the analytics of a Pinterest account and beheld fantastic results. The account had gained over 200k impressions and over 8k outbound clicks. The thing is, I had stopped pinning since August, yet, the blog connected to this account had 8000 visitors from Pinterest only. With no ads run! And that's the beauty of Pinterest. Once you've created relevant content for a target audience, Pinterest will continue to push your pins to them. Unlike some social media platforms, your pins on Pinterest have a long shelf life. So if you're still doubting the power of Pinterest for your business growth, this is your sign. If you need an experienced Pinterest Manager to help you drive organic traffic for your business, comment Pinterest. P.S.: Meanwhile, how has September been for you? I shared mine in the comments.

Pinterest is a verb! That's why I say: Let's Pinterest your business! Pinterest is a platform of ideation. A place where creativity thrives. But its also a place where business are discovered. 97% of searches are unbranded. Meaning when 522+million active Pinterest users search- they aren't typing in a brand. Instead they type their keyword or interests into search. Then Pinterest shows pins related to those keywords. So to Pinterest your business is about making your business discoverable. "Pinterest as a verb" is about being found in search results. Let's get your business on Pinterest. See how many new fans you create with pins. Realize the audience that's longing for your wisdom and products. Build and nurture your community with your insights. There are Pinterest users searching for your offers. So let's Pinterest your business and reach your goals. Click to get started: https://lnkd.in/g-kuFG6t

Think Instagram isn't for your business? 🤔 You might be surprised! I've chatted with many business owners who dismiss Instagram as a viable platform, often favouring LinkedIn instead. But here's why Instagram deserves a second look: 🌍 Massive audience: Think 2 BILLION active monthly users worldwide! Over 33 million of these are here in the UK. 🤳 Young and engaged: A huge chunk of users (over 60%!) are between 18 and 34, a prime demographic for many businesses. 📈 Research hub: More than half of users actively follow and research brands on the platform. 🎬 Content variety: From fun Reels to informative carousels, there's a format for every brand personality. And let's be honest, it's just a bit more fun and lighthearted over there! 😉 If you're curious about how Instagram could help your business grow, drop me a message and let's chat about your specific needs. I'm happy to share some tailored tips.