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Want to master cold calling? Let’s start with how you prepare. Elric Legloire talks through how SDRs should prepare for a cold call in this episode of The Blueprint.. Let’s get started! 1. Eliminate distractions: Turn off all distractions—anything that might break your focus. 2. Adjust your mindset: Cold calling isn’t just about booking demos. Even if you only gather information, that’s valuable. Be prepared for potential objections and have solutions ready for common problems. 3. Practice your pitch: Warm up by practicing your pitch. Understand that rejection is part of the process. Start with low-stakes calls to build confidence and momentum. 4. Set targets: Set clear goals for each call session. Track the duration of your calls, the number of goals you hit, and the number of connections you make. 5. Evaluate and adjust: After each session, review your performance and adjust your approach if needed. By following these steps and continuously refining your technique, you’ll be surprised by the improvement in your results.

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