Kartik Suneja’s Post

While automation offers significant advantages, it's crucial to monitor it to prevent any negative impact on performance and results. Even with Google's remarkable progress in automation and machine learning in recent years, it's essential to remember the actual capabilities and limitations of these technologies. https://lnkd.in/ewqbaQt5 #googleads Search Engine Journal's latest article explores why you should remain the primary authority over your account and highlight key Google Ads settings.

Thrilled about the potential GenAI brings to advertising? Count me in! Let's come together on Tuesday, May 21st, for Google Marketing Live. Explore the newest Ads innovations and learn how to harness the power of Google AI for your business growth. Don't miss out—register now for Google Marketing Live 2024! http://goo.gle/3WjVNes #Google #GoogleAds #DigitalMarketing #OnlineMarketing

PMAX (Performance Max) Renewal ✅ Although there are still mixed opinions on this throughout the digital marketing industry, Performance Max campaigns can be great for local businesses looking to enhance their profile in how it appears for Google Maps searches. PMAX can also benefit businesses looking to show up everywhere potential customers are, including on Google Search, Display, YouTube, Google Maps, Gmail, Discovery, and Shopping. As always, solid and clear conversion tracking is key, so you can see if/what's actually working. 💰

You can automate Google Ads entirely. But here's a reality check: you really shouldn't. Why? Because many tasks need a human touch to get right. Automation’s great—until it isn't. Here’s how to save time on the draining stuff 𝘸𝘪𝘵𝘩𝘰𝘶𝘵 sacrificing quality: → Use great scripts. Automate what doesn’t need much brainpower: negative keyword exclusions, monthly reports, health checks. → Use great tools. Faster insights = more time for the real work. Try tools such as TrueClicks, Adalysis, Spyfu. Time to start. → Use GPTs. For when you need ads that convert, but don’t have all day. GPTs like CialdiniGPT, 6HatsGPT, and PAS Framework GPT are lifesavers. Work smarter, not mindlessly. Automate the boring. Keep the strategy for yourself. So, what do you automate in Google Ads?

Latest update.

Google Marketing Live is an annual event that Google holds, to showcase the latest in advertising tech and insights across their platform. This year, Google told us about a whopping 30 product updates for Google Ads that they'll be slowly introducing over the next year, and whilst we can't list all of them, the key takeaways were: ✅AI is being pushed massively within Google Ads ✅ Better Reporting Metrics ✅ Everyone Needs Video ✅We're not getting replaced by AI ----------------------------------------------------------------------------------- 𝐁𝐏 𝐓𝐞𝐜𝐡 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬 𝐢𝐬 𝐚 𝐨𝐧𝐞-𝐬𝐭𝐨𝐩 𝐩𝐥𝐚𝐭𝐟𝐨𝐫𝐦 𝐟𝐨𝐫 𝐚𝐥𝐥 𝐲𝐨𝐮𝐫 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐑𝐞𝐪𝐮𝐢𝐫𝐦𝐞𝐧𝐭𝐬. 𝑪𝒂𝒍𝒍 𝒕𝒐𝒅𝒂𝒚 𝒕𝒐 𝒈𝒆𝒕 𝒔𝒕𝒂𝒓𝒕𝒆𝒅! ☎ Contact details: +𝟗𝟏-𝟗𝟏𝟑𝟕𝟔𝟎𝟖𝟑𝟒𝟗 #google #googleupdates #bptechsolutions #2024

🌟 Exciting News! 🌟 I'm thrilled to share that I've successfully completed the "Intermediate AI-Powered Search Ads for Strategists & Practitioners" certification from Google. 🔎🤖🌐 As AI increasingly integrates into our daily marketing practices, I am actively refining my skills to ensure that I consistently deliver top-notch results for my clients.. This certification has deepened my understanding of AI-driven strategies and their transformative impact on digital advertising. I'm eager to leverage these advanced techniques to enhance campaign performance and drive success. 📈 Always learning... 💡 Always growing... 🌱 #DigitalMarketing #AIPoweredSearchAdvertising #GoogleCertified #ContinuousLearning #OverTheTop

Register now for Google Marketing Live! Get a virtual front row seat to see Google’s newest Ads innovations and learn how you can put Google AI to work for your business.

Up-to-date Google Ads Search certification! ✅ Continued education not only sharpens our skills but also opens up new opportunities to drive innovation and growth. Looking forward to better leveraging Google's AI tools to create impactful marketing strategies and deliver exceptional results. #DigitalMarketing #GoogleAds #LifelongLearning

Also, I would like to reshare this certification to highlight how Google Ads Search evolves, leveraging AI for smarter optimization using automated solutions to achieve specific marketing objectives. Special thanks to Gilbert Ng for recommending me to take this certification