Loved getting to talk all things APIs with Zack Miller on the Tearsheet pod... "Static PowerPoints are out - interactive API experiences are in." 😎
I recently sat down with Kara Parkey, Head of Strategic Accounts at Coast, to discuss how Coast has cracked fintech sales with its tech that creates interactive, bespoke API demos. The key insight? Static PowerPoints are out - interactive API experiences are in. What caught my attention was their impact on sales cycles. In one case study with Sardine, Coast helped reduce the sales cycle by 20-25% by making complex APIs digestible for both technical and non-technical buyers. As open banking expands and Section 1033 looms, Coast's approach is particularly timely. They're helping increase API adoption through visual demos that bring documentation and interactivity to life. 🎥 Watch our full discussion to learn how Coast is transforming fintech demos and accelerating time-to-value through interactive API experiences. Link is in the comments! #Fintech #APIs #OpenBanking #Innovation #FinancialServices
CRO & Head of Partnerships at Gestalt | Business Development Executive | Strategic Alliances | Authentic Leadership | Relationship Building | Board Member | Technology | Fintech
2wSo true Kara!