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Video Lead @ Jungle Scout | Amazon PPC Consultant

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Picture this: Higher RoAS, more NTB customers, and an 80% drop in customer acquisition costs versus DSP... In our upcoming webinar, we’ll show you how one global pet food brand achieved these results – and how you can, too. Register with the link in comments ⬇️ Ampd

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We teamed up with Ant, an enterprise advertising platform that helps brands close the attribution gap between Google and Amazon. And today we wanted to highlight a new and very interesting case study that demonstrates how a top five global pet food brand lowered their customer acquisition cost by 80% with Google Ads in comparison to their DSP ads. And by no means was this a small case study. The brand allocated $130,000 a month in Google Ads. Just to measure its effectiveness relative to their DSP investment. Now this case study puts Google and DSP in direct competition with each other, comparing not just acquisition costs, but return on ad spend and new to brand customer acquisition rates. So which one performed better and how can you implement a similar strategy for your brand?

Video Lead @ Jungle Scout | Amazon PPC Consultant

4d

Discover how Google Ads can drive higher ROAS with lower CAC in this exclusive webinar with Ampd. https://junglescout.video/Google-Webinar-24-JZLI

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Jungle Scout

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