Joseph Haecker’s Post

𝗛𝗼𝘄 𝘁𝗼 𝗪𝗿𝗶𝘁𝗲 𝗮𝗻 𝗘𝗳𝗳𝗲𝗰𝘁𝗶𝘃𝗲 𝗔𝗱: 𝗔 𝗦𝗶𝗺𝗽𝗹𝗲 𝗚𝘂𝗶𝗱𝗲 Creating an effective ad is about understanding your audience and delivering a clear message. Here’s how to craft the perfect ad: 𝗜𝗱𝗲𝗻𝘁𝗶𝗳𝘆 𝗬𝗼𝘂𝗿 𝗔𝘂𝗱𝗶𝗲𝗻𝗰𝗲: Tailor your ad to their needs. 𝗖𝗿𝗮𝗳𝘁 𝗮 𝗖𝗼𝗺𝗽𝗲𝗹𝗹𝗶𝗻𝗴 𝗛𝗲𝗮𝗱𝗹𝗶𝗻𝗲: Make them stop and read. 𝗢𝗳𝗳𝗲𝗿 𝗖𝗹𝗲𝗮𝗿 𝗩𝗮𝗹𝘂𝗲: Highlight benefits, not just features. 𝗦𝘁𝗿𝗼𝗻𝗴 𝗖𝗮𝗹𝗹 𝘁𝗼 𝗔𝗰𝘁𝗶𝗼𝗻: Encourage immediate action. 𝗧𝗲𝘀𝘁, 𝗔𝗻𝗮𝗹𝘆𝘇𝗲, 𝗔𝗱𝗷𝘂𝘀𝘁: Continually optimize for better results. Good ads speak to people in a way that makes them act. – 𝗬𝗼𝗻𝗶𝘁 𝗝𝗮𝗻𝗴𝗶𝗿, 𝗔𝗱 𝗘𝘅𝗽𝗲𝗿𝘁

Improve your creative by approaching it with a top-down perspective! 1st - Nail down your angle! 2nd - Choose your concepts! 3rd - Choose your Formats! If come up with an interesting angle, you've done most of the heavy lifting for that ad. The concepts are going to help you appeal to certain groups of people. The best concept will appeal to the largest group of customers. The formats help to flush out your message. Some people prefer to consume information differently, which will help to attract different people. Make sure your angle is intriguing and something your audience is actively talking about among themselves. Do this, and your ads will appeal to buyers.

Wasted impressions mean wasted dollars. This new partnership allows you to target exactly who you want with the exact message they want to hear. Let's discuss - 2025 should be the year you market with efficiency!

With so many connectivity options available now, it’s easier than ever to reach your target audience and learn more about them. But you need to be accessible to connect with them on a deeper level. Here’s how to embrace connectivity to do it. (Tony Ademi) https://hubs.ly/Q02wTC5p0 #PR #marketing #connectivity #PRtips

You're gonna hate me for saying this but your ads could be playing hide and seek with your audience! Listen up, Business owners! You might not like what I'm about to say, but effective ad placement is the VIP ticket to your audience's hearts. How come is no one talking about this? It's time to stop playing peekaboo with your potential customers. Think of ad placement like setting up a pop-up shop at a rock concert – you're where the action is. So, let's strategically position those ads and turn your brand into the headline act!

Which of the following are your biggest marketing pain points? 1. Strategy 2. Creative 3. Sales 4. Social 5. Email 6. Engagement 7. Perception 8. Influence 9. OTT 10. Vertical Video By addressing these top pain points, you can position yourself as an expert, leading your team to success with more modern approaches that deliver results. At AGAIN Interactive, we’re here to help. Find out how!

Relate with your audience. When reviewing your new ads, consider this: Would my customer see this and think, "That's me, I have that problem," or "That's what I aspire to be"? Relatability equals revenue.

Are you trying to "spin" bad news to look good? You should probably stop. Spin is just lipstick on an ugly pig. Spin is really about using existing facts to drive your narrative to accelerate sales, increase web traffic, and improve market position.   Consumer research shows positive press influences people to choose brands.   And negative press can drive people away. Don't "spin" bad news. Address it in whatever way is honest and strategic.   #CrisisCommunications #PR #Customers

Are you trying to "spin" bad news to look good? You should probably stop. Spin is just lipstick on an ugly pig. Spin is really about using existing facts to drive your narrative to accelerate sales, increase web traffic, and improve market position.   Consumer research shows positive press influences people to choose brands.   And negative press can drive people away. Don't "spin" bad news. Address it in whatever way is honest and strategic.   #CrisisCommunications #PR #Customers

Lumpy Mail: Creativity That Stands Out ✨ When was the last time a piece of mail truly surprised you? Lumpy mail is all about breaking the mold—literally. Instead of the usual flat envelope, lumpy mail comes with an unexpected 3D twist, making it impossible to ignore. Whether it’s a quirky item or something useful, this type of mail turns the ordinary into something extraordinary. How could you use creativity to connect with your audience? 🎨 #lumpymail #CreativeMarketing